MSc Accounting and Finance
The MSc Accounting and Finance program at the University of Greenwich is designed to pr...
BA Hons Media and Communications
Greenwich Campus
INTAKE: September
Program Overview
The BA Hons Media and Communications program at the University of Greenwich offers students an interdisciplinary approach to understanding the role of media in contemporary society. It explores the complex relationship between media, communication, culture, and society, preparing students for diverse careers in the media industry and beyond. The program covers a wide range of topics, including media theory, journalism, digital media production, media ethics, and global media systems. Students develop critical thinking skills, media literacy, and practical media production skills through a combination of theoretical study, hands-on projects, and industry-relevant experiences.
Curriculum: The curriculum of the BA Hons Media and Communications program is designed to provide students with a comprehensive understanding of media theory, practice, and industry dynamics. Core modules cover foundational concepts in media studies, communication theory, media ethics, and research methods. Students also have the opportunity to explore specialized areas of interest through elective modules, such as journalism, advertising, public relations, film studies, or digital media production. Through coursework, practical projects, and independent study, students develop critical analysis skills, communication skills, and media production skills that are essential for success in the media industry.
Research Focus: Research is a key focus of the BA Hons Media and Communications program at the University of Greenwich. Students engage in theoretical and empirical research projects that explore various aspects of media culture, communication practices, and media industries. They learn how to critically analyze media texts, conduct audience research, and examine the social, political, and cultural implications of media representations. Research-focused modules encourage students to develop their own research questions, design research methodologies, and present their findings in clear and compelling ways, fostering independent thinking and scholarly inquiry.
Industry Engagement: The University of Greenwich is committed to providing students with opportunities for industry engagement and professional development. The BA Hons Media and Communications program offers a range of activities designed to connect students with the media industry, including guest lectures, industry panels, internships, and work placements. Students have the opportunity to learn from experienced media professionals, network with industry contacts, and gain practical experience through internships or projects with media organizations, production companies, or digital media startups. Industry engagements help students build valuable industry connections, gain real-world experience, and enhance their employability in the competitive media job market.
Global Perspective: The BA Hons Media and Communications program encourages students to explore media from a global perspective. Students study media systems, communication practices, and cultural representations from around the world, examining how media shape and reflect diverse social, political, and cultural contexts. They have the opportunity to engage with media texts, audiences, and industries from different regions and cultures, gaining insights into the global flow of media content, technologies, and ideas. Through cross-cultural comparisons and international perspectives, students develop a broader understanding of media globalization, media diversity, and the interconnectedness of media cultures and markets.
Location
Greenwich Campus
Score
IELTS 6.5
Tuition Fee
£ 16150
Undergraduate Entry Requirements
Academic Qualifications: Applicants should have successfully completed their secondary education with a minimum overall score of 70% or equivalent in their respective country's grading system.
English language proficiency:
- IELTS: A minimum overall score of 6.0 or 6.5 with no individual component below 5.5.
- TOEFL: A minimum overall score of 87, with at least 17 in Listening, Reading, Speaking, and Writing.
- PTE Academic: A minimum overall score of 76 with no individual score below 59.
- Some programs may have specific subject prerequisites or additional requirements.
Students must provide:
- academic marksheets & transcripts
- letters of recommendation
- a personal statement - SOP
- passport
- other supporting documents as required by the university.
It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.
The University of Greenwich offers a range of scholarships and financial support options to assist students in their academic journey. These scholarships are designed to recognize academic excellence, support talented students, and provide financial assistance to those who need it.
Vice-Chancellor's Scholarship: This scholarship is available to high-achieving undergraduate and postgraduate students who demonstrate academic excellence. It provides a tuition fee discount of up to £5,000.
International Scholarship: The International Scholarship is aimed at international students applying for undergraduate or postgraduate programs at the University of Greenwich. It offers a tuition fee discount of up to £3,000.
Greenwich Scholarship Programme: The Greenwich Scholarship Programme is open to UK and EU undergraduate students from low-income backgrounds. It offers financial support in the form of bursaries and scholarships, with values ranging from £500 to £2,000 per year.
Sports Scholarships: The university provides Sports Scholarships to talented student-athletes who excel in their chosen sport. These scholarships offer a combination of financial support, access to training facilities, coaching, and other support services.
External Scholarships:The University of Greenwich provides information and support to students who wish to apply for external scholarships, grants, and funding opportunities offered by external organizations and foundations.
Graduating from the BA Hons Media and Communications program at the University of Greenwich opens up a diverse range of exciting career opportunities in the dynamic and rapidly evolving field of media and communications.
Journalist: Graduates may pursue careers as journalists, working for newspapers, magazines, online news outlets, or broadcast media organizations. They research and report on news stories, conduct interviews, and write articles or produce multimedia content for various platforms, covering topics such as politics, culture, entertainment, or current events.
Digital Content Creator: Graduates can work as digital content creators, producing engaging and shareable content for websites, social media platforms, blogs, or digital media channels. They may specialize in writing, video production, photography, graphic design, or multimedia storytelling, creating content that informs, entertains, or inspires online audiences.
Social Media Manager: Graduates with strong digital and social media skills can pursue careers as social media managers, overseeing the social media presence and engagement strategies for brands, organizations, or influencers. They develop content calendars, monitor social media metrics, and engage with audiences to build brand awareness, drive engagement, and cultivate online communities.
Public Relations Specialist: Graduates may work in public relations (PR) roles, managing communication campaigns, media relations, and stakeholder engagement for companies, nonprofits, or government agencies. They write press releases, pitch stories to journalists, organize events, and manage crisis communications to maintain positive public perception and reputation.
Advertising Executive: Graduates can pursue careers in advertising, working for advertising agencies, media planning firms, or in-house marketing departments. They develop creative advertising campaigns, design marketing strategies, and produce advertising materials for print, broadcast, digital, or out-of-home media channels, helping clients reach target audiences and achieve marketing objectives.
Content Strategist: Graduates may work as content strategists, developing content marketing strategies and editorial plans for brands, publishers, or digital media platforms. They analyze audience insights, identify content opportunities, and oversee content creation and distribution efforts to drive traffic, engagement, and conversions across digital channels.
Media Analyst/Researcher: Graduates with strong research and analytical skills can work as media analysts or researchers, studying media trends, audience behavior, and market dynamics for media companies, market research firms, or consulting agencies. They analyze data, conduct surveys, and interpret findings to inform strategic decisions and business initiatives in the media industry.
Broadcast Producer: Graduates may pursue careers as broadcast producers, working for television networks, radio stations, or online streaming platforms. They oversee the production process, develop show concepts, coordinate logistics, and manage production teams to create compelling and entertaining content for broadcast or digital distribution.
Digital Marketing Specialist: Graduates can work in digital marketing roles, leveraging their understanding of media and communication principles to create and execute digital marketing campaigns. They may specialize in search engine optimization (SEO), email marketing, paid advertising, or content marketing, helping brands attract and engage customers online.
Media Educator/Trainer: Graduates with a passion for education can pursue careers as media educators or trainers, teaching media studies, communication theory, or digital media production at schools, colleges, universities, or training institutions. They design and deliver courses, develop curriculum materials, and mentor students to develop critical thinking, creative expression, and technical skills in media and communication.
