BA (Hons) Fashion Marketing Management

Undergraduate Entry Requirements

Academic Qualifications: International students applying for undergraduate programs at Cardiff Metropolitan University should have completed their secondary education or equivalent qualifications with a minimum overall average of 60% or above. 

English language proficiency:

• IELTS: A minimum overall score of 6.0 with no individual component below 5.5.
• TOEFL: A minimum overall score of 72, with at least 17 in Listening, 18 in Reading, 17 in Speaking, and 20 in Writing.
• PTE Academic: A minimum overall score of 59 with no individual score below 59.

Students must provide:

• academic marksheets & transcripts
• letters of recommendation
• a personal statement - SOP
• passport
• other supporting documents as required by the university.

It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.

Cardiff Metropolitan University in the UK offers a range of scholarships and financial support options for international students. 

International Scholarships: Cardiff Metropolitan University offers several scholarships specifically for international students. These scholarships are merit-based and provide financial assistance towards tuition fees. The university awards these scholarships based on academic excellence, and students are automatically considered for them during the admissions process.

Vice-Chancellor's International Scholarship: This prestigious scholarship is available to exceptional international students who demonstrate outstanding academic achievements. It provides a substantial reduction in tuition fees and is awarded on a competitive basis.

Country-specific Scholarships: Cardiff Metropolitan University also offers scholarships specifically tailored to students from certain countries. These scholarships may be based on academic merit, financial need, or other criteria. They provide financial support to students from specific regions or countries, fostering diversity and inclusivity within the university community.

Sports Scholarships: Cardiff Metropolitan University has a strong sports program and offers sports scholarships to talented athletes. These scholarships provide financial support, coaching, and access to excellent sports facilities, allowing athletes to balance their academic and sporting commitments.

Alumni Scholarships: The university has scholarships available for international students who have previously studied at Cardiff Metropolitan University and wish to pursue further studies at the postgraduate level. These scholarships recognize the achievements of former students and support them in their educational and career advancement.

External Scholarships and Funding: In addition to the scholarships offered directly by the university, international students at Cardiff Metropolitan University can explore external scholarship opportunities. Various organizations, foundations, and governments provide scholarships and funding for international students studying in the UK. The university's International Office can assist students in finding and applying for these external scholarships.

It is important to note that the availability and criteria of scholarships may vary each year.

The BA (Hons) Fashion Marketing Management program at Cardiff Metropolitan University prepares students for exciting career opportunities in the dynamic and competitive fashion industry. Graduates of this program acquire a blend of marketing expertise with specialized knowledge of the fashion sector, positioning them for various roles across the fashion business.  

1. Fashion Marketing Executive: Graduates can embark on roles as fashion marketing executives, where they develop and execute marketing strategies to promote fashion brands. They collaborate with design teams to create compelling campaigns, manage social media platforms, and analyze market trends to drive brand visibility and sales.

2. Brand Manager: Brand management roles are ideal for graduates interested in overseeing the development and maintenance of fashion brands. They work closely with creative teams to ensure brand consistency, manage product launches, and conduct market research to identify opportunities for brand growth and expansion.

3. Retail Merchandiser: Graduates can pursue careers as retail merchandisers, responsible for planning and implementing product displays and promotional activities in retail environments. They analyze sales data, forecast trends, and optimize product assortments to maximize sales and enhance customer engagement.

4. Digital Marketing Specialist: With a focus on digital marketing, graduates can excel as digital marketing specialists within fashion companies. They leverage digital platforms to drive online traffic, manage e-commerce initiatives, and execute targeted digital campaigns that resonate with fashion consumers.

5. Fashion Buyer: Graduates interested in the business side of fashion can explore roles as fashion buyers, responsible for selecting and purchasing merchandise for retail stores or online platforms. They monitor market trends, negotiate with suppliers, and collaborate with designers to curate collections that align with consumer preferences.

6. Public Relations Manager: Careers in fashion public relations involve managing the public image and communication strategies of fashion brands. Graduates may work on press releases, media relations, and influencer collaborations to enhance brand visibility and reputation.

7. Event Manager: Some graduates pursue event management roles within the fashion industry, organizing fashion shows, product launches, and promotional events. They coordinate logistics, manage budgets, and ensure the smooth execution of events to showcase brands and engage with target audiences.

8. Market Research Analyst: Graduates can leverage their analytical skills in market research roles, where they collect and analyze data to assess market trends, consumer behavior, and competitor activities. They provide insights that inform strategic decision-making and marketing campaigns.

9. Fashion Entrepreneur: Equipped with comprehensive knowledge of fashion marketing, graduates may choose to start their own fashion businesses, such as boutique stores, online platforms, or consulting agencies, offering unique products or services to niche markets.