MSc International Hospitality and Tourism Management
The MSc International Hospitality and Tourism Management program at Northumbria Univers...
BA (Hons) Mass Communication with Public Relations with study abroad
Northumbria - City Campus
INTAKE: September
Program Overview
Northumbria University, located in Newcastle upon Tyne, UK, offers a BA (Hons) Mass Communication with Public Relations program. This undergraduate degree equips students with comprehensive knowledge and practical skills in the fields of mass communication and public relations, preparing them for diverse career opportunities in the dynamic media industry.
Curriculum: The curriculum of the BA (Hons) Mass Communication with Public Relations program at Northumbria University is designed to provide students with a well-rounded education encompassing theoretical foundations and practical applications. Courses cover areas such as media theory, journalism, digital communication, public relations strategies, media law and ethics, and campaign management. Students engage in hands-on projects, case studies, and internships to gain real-world experience and develop relevant skills sought after by employers in the industry.
Research Focus: Northumbria University has a strong research focus in the fields of media, communication, and public relations. Faculty members are actively involved in cutting-edge research projects exploring various aspects of media technologies, audience behavior, corporate communication, and societal impacts of media. Students have the opportunity to engage with faculty-led research initiatives, participate in research seminars, and contribute to ongoing research endeavors, enhancing their understanding of current trends and emerging issues in the field.
Industry Engagement: The BA (Hons) Mass Communication with Public Relations program at Northumbria University emphasizes industry engagement to ensure that students are well-prepared for the demands of the professional world. The university maintains strong links with media organizations, PR agencies, and corporate partners, providing students with opportunities for internships, guest lectures, networking events, and industry placements. Through these collaborations, students gain valuable insights into industry practices, build professional networks, and acquire practical experience that enhances their employability upon graduation.
Global Perspective: Northumbria University offers a global perspective in its BA (Hons) Mass Communication with Public Relations program by incorporating international perspectives into the curriculum and promoting intercultural understanding. Students have the option to participate in study abroad programs, exchange opportunities, and international field trips to broaden their horizons, explore different media landscapes, and gain insights into global communication trends. Additionally, the diverse student body and multicultural campus environment foster cross-cultural interactions and learning experiences, preparing students to thrive in an increasingly interconnected world.
Location
Northumbria - City Campus
Score
IELTS 6
Tuition Fee
£ 17500
Undergraduate Entry Requirements
Academic Qualifications: Applicants should have successfully completed their secondary education with a minimum overall score of 65% or equivalent in their respective country's grading system.
English language proficiency:
- IELTS: A minimum overall score of 6.0 or 6.5 with no individual component below 5.5.
- PTE: A minimum overall score of 54 with no individual score below 51.
- Some programs may have specific subject prerequisites or additional requirements.
Students must provide:
- academic marksheets & transcripts
- letters of recommendation
- a personal statement - SOP
- passport
- other supporting documents as required by the university.
It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.
Northumbria University provides support and opportunities for international students to pursue their education. The university offers a range of scholarships specifically designed to assist international students with their tuition fees and living expenses. These scholarships recognize academic excellence, leadership potential, and contribution to the community.
Northumbria Global Scholarship: The Northumbria Global Scholarship is a merit-based scholarship available to international undergraduate and postgraduate students. It provides a partial tuition fee reduction of up to £6,000 for the first year of study. The scholarship is awarded based on academic achievement, and applicants are automatically considered upon applying for a full-time course at Northumbria University.
Country-Specific Scholarships: Northumbria University also offers scholarships specific to certain countries or regions. These scholarships aim to attract high-achieving students from specific countries or regions and provide financial support for their studies at Northumbria University. The eligibility criteria and application process vary depending on the specific scholarship.
External Scholarships: International students may be eligible for external scholarships provided by government bodies, organizations, or foundations in their home countries. These scholarships are external to the university but can be used to support studies at Northumbria University.
Graduates of Northumbria University's BA (Hons) Mass Communication with Public Relations program possess a diverse skill set and are well-equipped to pursue various career paths in the dynamic fields of media, communication, and public relations.
Media and Journalism: With a solid foundation in media theory, journalism, and digital communication, graduates can embark on careers as journalists, reporters, editors, or content creators across print, broadcast, and digital media platforms. They may work for newspapers, magazines, television networks, online media outlets, or multimedia production companies, covering a wide range of topics from news and current affairs to entertainment and lifestyle.
Public Relations and Corporate Communication: The program's focus on public relations strategies, campaign management, and media relations prepares graduates for roles in public relations agencies, corporate communication departments, non-profit organizations, or government agencies. They can work as PR executives, communication specialists, social media managers, or brand ambassadors, developing and implementing strategic communication plans, managing media relations, and building positive relationships with key stakeholders.
Marketing and Advertising: Graduates with a background in mass communication and public relations are well-suited for roles in marketing, advertising, and brand management. They can work for advertising agencies, marketing firms, or in-house marketing departments, creating compelling campaigns, developing brand identities, and engaging with target audiences through various channels such as social media, digital advertising, and experiential marketing.
Digital Media and Content Creation: In today's digital age, there is a growing demand for professionals skilled in digital media production, content creation, and social media management. Graduates can pursue careers as digital content producers, social media strategists, multimedia specialists, or online community managers, leveraging their creativity and technical skills to produce engaging content and drive online engagement for brands, organizations, or digital platforms.
Global Opportunities: The BA (Hons) Mass Communication with Public Relations program's study abroad option opens up a world of global opportunities for graduates. They can explore international career prospects in media organizations, PR agencies, multinational corporations, or international NGOs, leveraging their cross-cultural competence and global perspective to work in diverse cultural contexts and across geographical boundaries.
Entrepreneurship and Freelancing: Some graduates may choose to leverage their skills and knowledge to start their own ventures or work as freelance professionals in the media and communication industry. They can establish their own media production companies, PR consultancies, content agencies, or digital marketing firms, offering services such as media production, public relations, content marketing, or social media management to clients across various sectors.
Networking and Professional Development: Northumbria University's strong industry connections, alumni network, and career support services provide graduates with valuable networking opportunities and professional development resources to kick-start their careers. Through alumni events, industry partnerships, career fairs, and mentorship programs, graduates can connect with industry professionals, seek guidance, and explore potential career pathways, ensuring a smooth transition from university to the professional world.
