MSc International Hospitality and Tourism Management
The MSc International Hospitality and Tourism Management program at Northumbria Univers...
BA (Hons) Mass Communication (Completion Award)
Northumbria - City Campus
INTAKE: September
Program Overview
Northumbria University, located in Newcastle upon Tyne, UK, offers an esteemed BA (Hons) Mass Communication program. This completion award program is designed to provide students with a comprehensive understanding of mass media, communication theories, and contemporary media practices. The program equips students with the knowledge, skills, and practical experience necessary for careers in journalism, broadcasting, public relations, advertising, and digital media.
Curriculum: The BA (Hons) Mass Communication curriculum at Northumbria University is carefully structured to cover a wide range of topics relevant to the field. Courses include modules on media theory, journalism, digital media production, public relations, advertising, and media law and ethics. Students engage in hands-on projects, internships, and industry placements, allowing them to develop practical skills in media writing, multimedia production, and strategic communication. The curriculum emphasizes critical thinking, creativity, and ethical decision-making in the context of mass communication.
Research Focus: Northumbria University fosters a research-focused environment in the field of mass communication. Faculty members are actively engaged in research projects exploring various aspects of media studies, including media effects, audience analysis, digital media innovation, and media policy. Students in the BA (Hons) Mass Communication program have the opportunity to participate in research initiatives, seminars, and conferences, gaining insights into current trends, emerging technologies, and theoretical debates in mass communication.
Industry Engagement: The university maintains close connections with the media industry, including news organizations, broadcasting companies, advertising agencies, and public relations firms. Through guest lectures, industry workshops, and networking events, students have the opportunity to interact with media professionals, journalists, producers, and communication specialists, gaining insights into industry trends and practices. Additionally, the university facilitates internships, work placements, and collaborative projects, enabling students to gain practical experience and build professional networks in the media industry.
Global Perspective: The BA (Hons) Mass Communication program at Northumbria University emphasizes a global perspective on media and communication. Students explore diverse media cultures, global media trends, and transnational communication flows, gaining insights into the role of media in shaping societies, cultures, and identities around the world. The curriculum incorporates case studies, international media projects, and discussions on global media issues, enabling students to develop intercultural competence and understand the impact of media globalization. Additionally, the university offers opportunities for international study exchanges, enabling students to gain exposure to different media systems and perspectives from around the world.
Location
Northumbria - City Campus
Score
IELTS 6.5
Tuition Fee
£ 17500
Undergraduate Entry Requirements
Academic Qualifications: Applicants should have successfully completed their secondary education with a minimum overall score of 65% or equivalent in their respective country's grading system.
English language proficiency:
- IELTS: A minimum overall score of 6.0 or 6.5 with no individual component below 5.5.
- PTE: A minimum overall score of 54 with no individual score below 51.
- Some programs may have specific subject prerequisites or additional requirements.
Students must provide:
- academic marksheets & transcripts
- letters of recommendation
- a personal statement - SOP
- passport
- other supporting documents as required by the university.
It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.
Northumbria University provides support and opportunities for international students to pursue their education. The university offers a range of scholarships specifically designed to assist international students with their tuition fees and living expenses. These scholarships recognize academic excellence, leadership potential, and contribution to the community.
Northumbria Global Scholarship: The Northumbria Global Scholarship is a merit-based scholarship available to international undergraduate and postgraduate students. It provides a partial tuition fee reduction of up to £6,000 for the first year of study. The scholarship is awarded based on academic achievement, and applicants are automatically considered upon applying for a full-time course at Northumbria University.
Country-Specific Scholarships: Northumbria University also offers scholarships specific to certain countries or regions. These scholarships aim to attract high-achieving students from specific countries or regions and provide financial support for their studies at Northumbria University. The eligibility criteria and application process vary depending on the specific scholarship.
External Scholarships: International students may be eligible for external scholarships provided by government bodies, organizations, or foundations in their home countries. These scholarships are external to the university but can be used to support studies at Northumbria University.
Graduating with a BA (Hons) in Mass Communication (Completion Award) from Northumbria University provides students with a diverse range of career opportunities in the dynamic field of media and communication.
Journalist: Journalists research, write, and report news stories for print, broadcast, or online media outlets. Graduates can work as reporters, correspondents, or editors in newsrooms, newspapers, television stations, radio stations, or online news platforms, covering a wide range of topics, including politics, current events, culture, and entertainment.
Broadcast Presenter: Broadcast presenters host radio or television programs, delivering news, commentary, interviews, or entertainment content to audiences. Graduates may work as radio DJs, television anchors, talk show hosts, or podcasters, engaging with listeners and viewers and creating compelling content for broadcast media.
Public Relations Specialist: Public relations specialists manage communication between organizations and their audiences, including the media, customers, employees, and stakeholders. Graduates can work in public relations agencies, corporate communications departments, or non-profit organizations, developing communication strategies, managing media relations, and promoting positive public image and reputation.
Digital Content Creator: Digital content creators produce multimedia content for online platforms, including websites, social media, blogs, and streaming services. Graduates may work as content creators, social media managers, or digital marketers, producing videos, articles, graphics, or interactive content to engage and entertain online audiences.
Advertising Executive: Advertising executives develop and implement advertising campaigns to promote products, services, or brands to target audiences. Graduates can work in advertising agencies, media companies, or marketing departments, designing creative concepts, writing copy, and managing campaigns across various media channels, such as print, television, digital, and social media.
Media Producer: Media producers oversee the production of audiovisual content, including films, television programs, documentaries, or digital media projects. Graduates may work as producers, directors, or production managers in film studios, television production companies, or digital media studios, managing all aspects of production from pre-production to post-production.
Social Media Manager: Social media managers oversee the social media presence and strategy of organizations, brands, or individuals, engaging with followers, creating content, and monitoring online conversations. Graduates can work in social media agencies, marketing departments, or as freelance social media consultants, building and managing online communities, and driving engagement and brand awareness.
Content Strategist: Content strategists develop and implement content strategies to attract, engage, and retain audiences across various media platforms. Graduates may work in content marketing agencies, digital publishing companies, or corporate communications departments, planning, creating, and optimizing content to achieve business goals and objectives.
Media Analyst: Media analysts research and analyze media trends, audience behavior, and market dynamics to provide insights and recommendations to media organizations, advertisers, or policymakers. Graduates can work as media researchers, data analysts, or market analysts, analyzing audience demographics, media consumption patterns, and advertising effectiveness to inform strategic decisions.
