BA (Hons) Communication, Media and Culture

Oxford

 

INTAKE: September

Program Overview

The BA (Hons) Communication, Media, and Culture program at Oxford Brookes University offers students an interdisciplinary exploration of communication, media, and cultural studies. This undergraduate degree provides a comprehensive understanding of the role of communication and media in contemporary society, as well as the ways in which culture shapes and is shaped by media representations. With a focus on critical analysis, creative expression, and digital literacy, the program equips students with the knowledge and skills needed to navigate and contribute to the rapidly evolving media landscape.

Curriculum: The curriculum of the BA (Hons) Communication, Media, and Culture program covers a wide range of topics, including media theory, cultural studies, digital media, journalism, public relations, and advertising. Core modules introduce students to foundational concepts and theories in communication and media studies, while elective modules allow students to tailor their studies to their interests and career goals. Students engage with practical projects, case studies, and industry-relevant assignments that prepare them for careers in various communication and media sectors.

Research Focus: Oxford Brookes University emphasizes research and critical inquiry within the BA (Hons) Communication, Media, and Culture program, encouraging students to engage with contemporary debates, empirical research, and theoretical frameworks in the field. Students learn research methods and techniques, enabling them to conduct independent research projects on topics such as media representations, audience reception, digital cultures, or media effects. The program fosters a culture of intellectual curiosity and scholarly rigor, empowering students to analyze media texts, audiences, and industries from diverse perspectives.

Industry Engagement: The BA (Hons) Communication, Media, and Culture program at Oxford Brookes University offers opportunities for industry engagement and professional development. Guest lectures, seminars, and workshops feature industry professionals, media practitioners, and communication experts who share insights into current trends, practices, and challenges in the field. Work placements, internships, or project-based learning experiences provide students with hands-on experience and networking opportunities in media organizations, advertising agencies, public relations firms, or digital media startups.

Global Perspective: Oxford Brookes University promotes a global perspective within the BA (Hons) Communication, Media, and Culture program, recognizing the globalized nature of communication and media industries. Students explore global media systems, transnational media flows, and cross-cultural communication practices, as well as global issues such as media imperialism, cultural diversity, and digital inequality. Opportunities for international study exchanges, fieldwork, or research collaborations enable students to gain cross-cultural understanding and appreciate the global dimensions of communication and media cultures.

Pollster Education

Location

Oxford

Pollster Education

Score

IELTS 6

Pollster Education

Tuition Fee

£ 15200

Undergraduate Entry Requirements

Academic Qualifications: Applicants should have successfully completed their secondary education with a minimum overall score of 65% or equivalent in their respective country's grading system.

English language proficiency:

  • IELTS: A minimum overall score of 6.0 or 6.5 with no individual component below 5.5.
  • TOEFL: A minimum overall score of 72, with at least 17 in Listening, Reading, Speaking, and Writing.
  • PTE Academic: A minimum overall score of 59 with no individual score below 59.
  • Some programs may have specific subject prerequisites or additional requirements.

Students must provide:

  • academic marksheets & transcripts
  • letters of recommendation
  • a personal statement - SOP
  • passport
  • other supporting documents as required by the university.

It is important to note that entry requirements may vary across different programs and courses. Additionally, meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as the number of available places and competition for certain courses.

Oxford Brookes University offers a range of scholarships to support students in their academic pursuits. These scholarships are designed to recognize excellence, encourage diversity, and provide financial assistance to deserving students. 

Vice-Chancellor's Scholarships: These prestigious scholarships are awarded to high-achieving international students who demonstrate exceptional academic performance. The scholarships cover a percentage of tuition fees for the duration of the student's program.

Academic Excellence Scholarships: Oxford Brookes University provides scholarships to UK and EU students based on academic merit. These scholarships are available for both undergraduate and postgraduate programs and can contribute towards tuition fees.

International Scholarships: Oxford Brookes University offers a range of scholarships specifically for international students. These scholarships may be based on academic merit, nationality, or specific areas of study. Eligible students can receive financial support towards their tuition fees.

Access and Widening Participation Scholarships: Oxford Brookes University is committed to promoting diversity and inclusion. These scholarships are available to students from underrepresented backgrounds, such as those from low-income families or who are the first in their family to attend university. The scholarships provide financial support and other resources to ensure equal access to education.

Subject-Specific Scholarships: Some academic departments at Oxford Brookes University offer scholarships that are specific to certain fields of study. These scholarships may be based on academic achievement, research potential, or other criteria relevant to the subject area.

Sports Scholarships: Oxford Brookes University recognizes the importance of sports and supports talented athletes through sports scholarships. These scholarships provide financial support, coaching, and access to training facilities to help students balance their sporting with their academic studies.

Oxford Brookes University offers a range of scholarships to support students financially and recognize their achievements. From international scholarships to subject-specific and sports scholarships, the university strives to ensure that talented and deserving students have access to higher education. These scholarships contribute to fostering diversity, promoting academic excellence, and providing opportunities for students to pursue their educational goals at Oxford Brookes University.

Graduating with a BA (Hons) in Communication, Media, and Culture from Oxford Brookes University opens up a wide range of career opportunities in various sectors.

Media Analyst: Graduates can pursue careers as media analysts, analyzing media content, trends, and audience behavior to provide insights to media organizations, advertisers, or market research firms. They assess media coverage, audience engagement, and social media metrics to inform strategic decision-making and campaign planning.

Digital Content Creator: Graduates can work as digital content creators, producing multimedia content for online platforms, social media channels, or digital marketing campaigns. They create engaging content such as videos, articles, infographics, or podcasts, leveraging their knowledge of media production techniques, storytelling, and audience engagement strategies.

Journalist: Graduates can work as journalists, reporting on news and current affairs for print, broadcast, or online media outlets. They research, write, and edit news stories, conduct interviews, and adhere to ethical and professional standards of journalism. Journalists may specialize in areas such as investigative journalism, political reporting, or feature writing.

Public Relations Specialist: Graduates can pursue careers in public relations, managing communication and reputation for organizations, brands, or individuals. They develop communication strategies, create press releases, organize events, and engage with media to promote positive public perception and manage crises. Public relations specialists may work in agencies, corporations, non-profit organizations, or government departments.

Social Media Manager: Graduates can work as social media managers, overseeing social media accounts and campaigns for businesses, brands, or influencers. They develop social media strategies, create content calendars, engage with followers, and analyze social media metrics to optimize performance and achieve marketing objectives.

Advertising Executive: Graduates can work in advertising, developing and executing advertising campaigns for clients in industries such as retail, technology, or entertainment. They collaborate with creative teams, media planners, and clients to create compelling ad campaigns that resonate with target audiences and drive brand awareness and sales.

Market Researcher: Graduates can pursue careers in market research, collecting and analyzing data on consumer behavior, market trends, and competitor strategies. They design surveys, conduct focus groups, and analyze data to provide insights to businesses and organizations for product development, branding, and marketing strategies.

Cultural Events Coordinator: Graduates can work as cultural events coordinators, organizing events such as festivals, exhibitions, or conferences that celebrate cultural diversity and creativity. They plan logistics, coordinate programming, and engage with artists, performers, and community stakeholders to create memorable cultural experiences for audiences.

Content Strategist: Graduates can work as content strategists, developing content marketing strategies for brands or organizations. They conduct audience research, identify content opportunities, and create editorial calendars to deliver relevant and engaging content across various platforms, including websites, blogs, and social media channels.

Media Educator: Graduates can pursue careers in education, teaching communication, media studies, or digital media courses at schools, colleges, or universities. They design curriculum, deliver lectures, and mentor students, preparing them for careers in media, journalism, advertising, or public relations.


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