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BA/BSc (Hons) Events & Festivals Management
Epsom
INTAKE: September
Program Overview
The BA/BSc (Hons) Events & Festivals Management program at the University for the Creative Arts (UCA) equips students with the knowledge, skills, and practical experience necessary to excel in the dynamic and fast-paced events industry. Through a combination of theoretical learning and hands-on practical projects, students gain a comprehensive understanding of event planning, management, marketing, and execution, preparing them for a wide range of roles within the events and festivals sector. The curriculum covers various aspects of event management, including project management, budgeting, risk assessment, logistics, marketing, and client relations, ensuring that graduates are well-prepared to navigate the complexities of organizing successful events and festivals in diverse contexts. With a focus on creativity, innovation, and professionalism, the program fosters the development of critical thinking, problem-solving, communication, and leadership skills, enabling students to thrive in a competitive industry where attention to detail and the ability to deliver memorable experiences are essential.
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Event Planning and Management: The program provides students with a comprehensive understanding of the principles and practices of event planning and management, covering key areas such as event conceptualization, budgeting, venue selection, logistics, scheduling, and risk management. Students learn how to plan and execute a wide range of events, from corporate conferences and exhibitions to music festivals and cultural celebrations.
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Marketing and Promotion: Students gain insights into event marketing and promotion strategies, learning how to effectively promote events to target audiences through various channels, including traditional media, digital marketing, social media, and experiential marketing. They explore concepts such as branding, sponsorship, public relations, and audience engagement, acquiring the skills needed to create compelling marketing campaigns that drive attendance and engagement.
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Event Production and Operations: The program covers the technical aspects of event production and operations, including staging, sound and lighting, audiovisual equipment, décor, catering, and health and safety regulations. Students learn how to manage event logistics, coordinate with suppliers and vendors, and ensure smooth operations before, during, and after events to deliver exceptional experiences for attendees.
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Event Sustainability and Ethics: Students examine the principles of sustainable event management and ethical considerations in the events industry, exploring topics such as environmental impact mitigation, waste management, accessibility, diversity and inclusion, and community engagement. They learn how to incorporate sustainability practices and ethical principles into event planning and management processes to minimize negative impacts and maximize positive outcomes for stakeholders and the wider community.
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Industry Engagement and Professional Development: The program emphasizes industry engagement and professional development, providing students with opportunities to network with industry professionals, participate in industry placements or internships, and gain practical experience through real-world projects and events. Students develop their professional skills, build industry connections, and enhance their employability through hands-on experience and exposure to current industry practices and trends.
Location
Epsom
Score
IELTS: 6
Tuition Fee
£ 16950
Undergraduate Entry Requirements
Academic Qualifications:The minimum percentage required for undergraduate courses at UCA is average percentage of 60% in HSC.
English Language Proficiency:
- IELTS: The minimum required overall score is usually between 6.0, with a minimum score of 5.5 in each component.
- PTE Academic: The minimum required overall score is 56.
- TOEFL: The minimum required score is 80.
Students must provide:
- academic marksheets & transcripts
- letters of recommendation
- a personal statement - SOP
- passport
- other supporting documents as required by the university.
It is important to note that entry requirements may vary across different programs and courses. Additionally, meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as the number of available places and competition for certain courses.
The University for the Creative Arts (UCA) recognizes the importance of providing financial support to students pursuing their creative arts education. University for the Creative Arts offers a range of scholarships and funding opportunities to help students with the costs of tuition fees and living expenses.
Vice-Chancellor's Scholarships: University for the Creative Arts offers Vice-Chancellor's Scholarships to both undergraduate and postgraduate students. These scholarships are awarded based on academic excellence and are open to both domestic and international students. The scholarship amount varies and can contribute towards tuition fees or living expenses.
International Scholarships: University for the Creative Arts offers scholarships specifically designed for international students. These scholarships are available for both undergraduate and postgraduate studies. The eligibility criteria, application process, and scholarship amounts may vary.
University for the Creative Arts Creative Excellence Scholarships: These scholarships are awarded to students who demonstrate exceptional talent and creative potential in their chosen field of study. The Creative Excellence Scholarships are available for various disciplines within the creative arts, such as fine arts, design, fashion, media, and more.
External Scholarships and Funding: University for the Creative Arts encourages students to explore external scholarship opportunities and funding sources. There may be scholarships offered by government organizations, charitable foundations, or industry associations that are applicable to creative arts students. University for the Creative Arts provides guidance and support to help students identify and apply for external scholarships.
It is important to note that scholarship availability, eligibility criteria, and application deadlines may vary from year to year.
Graduates are well-equipped to pursue diverse and rewarding career paths within the events and festivals industry after completing the BA/BSc (Hons) Events & Festivals Management program at the University for the Creative Arts (UCA). With a combination of theoretical knowledge, practical skills, and industry experience gained throughout their studies, students are prepared to take on roles in event planning, management, marketing, and coordination across various sectors.
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Event Manager: Graduates can pursue roles as event managers, responsible for planning, organizing, and executing a wide range of events, including conferences, exhibitions, corporate events, weddings, and festivals. They oversee all aspects of event management, from concept development and budgeting to logistics coordination and onsite execution, ensuring that events run smoothly and meet client objectives.
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Festival Coordinator: With specialized knowledge in festivals management, graduates can work as festival coordinators or directors, responsible for overseeing the planning, programming, and execution of music festivals, cultural events, food festivals, and other large-scale outdoor events. They collaborate with artists, vendors, sponsors, and local authorities to create memorable festival experiences for attendees.
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Event Marketing Manager: Graduates can pursue careers in event marketing, where they develop and implement marketing strategies to promote events and attract attendees. They leverage digital marketing channels, social media platforms, email campaigns, and traditional advertising methods to increase event visibility, drive ticket sales, and enhance audience engagement.
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Venue Manager: Graduates may work as venue managers for event spaces, conference centers, hotels, or cultural institutions, overseeing the day-to-day operations of the venue and coordinating events hosted on-site. They handle bookings, manage staff, ensure venue readiness, and provide support to event organizers and clients to deliver exceptional event experiences.
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Wedding Planner: Graduates with a passion for weddings and special events can pursue careers as wedding planners or coordinators, helping couples plan and execute their dream weddings. They assist with venue selection, vendor coordination, budget management, timeline creation, and overall event design, ensuring that weddings reflect the couple's vision and run smoothly on the big day.
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Corporate Events Manager: Graduates may work in corporate settings, planning and managing internal and external events for businesses, organizations, or non-profits. They organize corporate meetings, conferences, product launches, team-building activities, and employee appreciation events, supporting corporate objectives and enhancing stakeholder relationships.
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Destination Events Manager: Graduates interested in destination events management can work for travel companies, resorts, or destination management organizations, planning and coordinating destination weddings, incentive trips, retreats, and other special events in unique locations around the world. They handle logistics, accommodations, transportation, and local arrangements to ensure memorable experiences for attendees.
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Event Consultant: Graduates with extensive experience and expertise in events management may choose to work as independent consultants, providing strategic advice, planning assistance, and project management services to clients in need of event expertise. They offer tailored solutions to meet clients' specific event objectives, budgets, and timelines.
