BA (Hons) Marketing and Management with a Year in Industry

Norwich

 

INTAKE: September

Program Overview

The University of East Anglia (UEA) offers an immersive BA (Hons) Marketing and Management with a Year in Industry program, providing students with valuable practical experience and academic knowledge in marketing and management. This undergraduate course combines classroom learning with a year-long placement in industry, allowing students to apply theoretical concepts to real-world business environments.

Curriculum: The BA (Hons) Marketing and Management with a Year in Industry program at UEA offers a comprehensive curriculum that covers essential topics in marketing, management, and business. Students study core modules such as marketing strategy, consumer behavior, organizational management, operations management, and strategic management. In addition to the core modules, students have the opportunity to choose elective modules that align with their interests and career goals. The inclusion of a year-long placement in industry allows students to gain practical experience, develop professional skills, and build networks within their chosen field.

Research Focus: UEA emphasizes research-led teaching, and the BA (Hons) Marketing and Management with a Year in Industry program incorporates a research focus. Students have the opportunity to engage with academic research in marketing, management, and related fields, deepening their understanding of theoretical concepts and industry trends. During their year in industry, students may also have the opportunity to conduct applied research projects, contributing to the knowledge base of their host organization and gaining valuable research experience.

Industry Engagement: The BA (Hons) Marketing and Management with a Year in Industry program at UEA fosters strong connections with industry partners, providing students with opportunities for industry engagement throughout their studies. The year-long placement in industry allows students to gain firsthand experience in a professional work environment, apply classroom learning to real-world challenges, and develop practical skills relevant to their chosen field. UEA's Careers Service offers support to students in securing industry placements, providing guidance on applications, interviews, and professional development.

Global Perspective: Studying marketing and management with a year in industry at UEA offers students a global perspective on business practices and industry trends. The program exposes students to diverse business environments and cultures, preparing them to work in multinational corporations or in globalized industries. Students may have the opportunity to undertake their industry placement abroad, further enhancing their global perspective and cross-cultural understanding. Additionally, UEA's international student community and global partnerships contribute to a vibrant learning environment that promotes cultural exchange and collaboration.

Pollster Education

Location

Norwich

Pollster Education

Score

IELTS 6

Pollster Education

Tuition Fee

£ 18000

Undergraduate Entry Requirements

Academic Qualifications: Applicants should have successfully completed their secondary education with a minimum overall score of 70% or equivalent in their respective country's grading system.

English language proficiency:

  • IELTS: A minimum overall score of 6.0 with no individual component below 5.5.
  • TOEFL: A minimum overall score of 79, with at least 17 in Listening, 18 in Reading, 20 in Speaking, and 17 in Writing.
  • PTE Academic: A minimum overall score of 64 with no individual score below 59.
  • DET Requirement: A DET score of 100 is required.
  • Some programs may have specific subject prerequisites or additional requirements.

Students must provide:

  • academic marksheets & transcripts
  • letters of recommendation
  • a personal statement - SOP
  • passport
  • other supporting documents as required by the university.

It is important to note that entry requirements may vary across different programs and courses. Additionally, meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as the number of available places and competition for certain courses.

The University of East Anglia  offers a range of scholarships to support students in their academic pursuits. These scholarships are designed to recognize and reward excellence, providing financial assistance and opportunities for students to excel in their chosen fields. 

UEA Excellence Scholarships: University of East Angliaoffers Excellence Scholarships to high-achieving undergraduate students. These scholarships are merit-based and provide a fee reduction of up to [percentage or amount] for the duration of the program. They are awarded based on academic performance and achievements.

UEA International Undergraduate Scholarships: University of East Anglia offers a variety of scholarships specifically for international undergraduate students. These scholarships aim to attract and support talented students from around the world. The awards are based on academic merit and provide a fee reduction of up to [percentage or amount] for the duration of the program.

Subject-Specific Scholarships: University of East Anglia offers subject-specific scholarships for students pursuing studies in certain disciplines. These scholarships may be available for fields such as business, science, arts, humanities, social sciences, and more. They aim to support students with a passion for their chosen field and provide additional financial support.

University of East Anglia's scholarship programs demonstrate the university's supporting talented and deserving students, enabling them to pursue their educational goals without financial barriers. These scholarships not only provide financial assistance but also recognize and celebrate academic excellence.

Graduating with a BA (Hons) in Marketing and Management with a Year in Industry from the University of East Anglia (UEA) opens doors to a variety of exciting career opportunities. 

Marketing Manager: Many graduates pursue careers as marketing managers, overseeing marketing campaigns and strategies to promote products or services. With their practical experience gained during the year in industry, they are well-equipped to develop and implement effective marketing plans, analyze market trends, and manage teams to drive business growth.

Brand Manager: Graduates may work as brand managers, responsible for developing and maintaining brand identities across various platforms and markets. They leverage their understanding of consumer behavior and market insights gained from their industry placement to strategically position and differentiate brands, ensuring consistency and relevance in the competitive marketplace.

Business Development Manager: With their industry experience and knowledge of market dynamics, graduates may pursue careers in business development. They identify and pursue new business opportunities, build strategic partnerships, and negotiate contracts to expand the company's market presence and drive revenue growth.

Digital Marketing Specialist: Graduates may specialize in digital marketing roles, leveraging their knowledge of online platforms and digital trends. They create and execute digital marketing campaigns, optimize website performance, and utilize data analytics to measure and improve marketing effectiveness in the digital space.

Market Research Analyst: Graduates may work as market research analysts, gathering and analyzing data to assess market trends, consumer preferences, and competitor strategies. Their industry experience enhances their ability to conduct primary research, interpret findings, and provide actionable insights to inform marketing strategies and decision-making.

Management Consultant: Some graduates may pursue careers in management consulting, providing strategic advice and solutions to businesses across various industries. Drawing on their industry placement experience, they analyze organizational challenges, identify opportunities for improvement, and develop tailored strategies to enhance business performance and competitiveness.

Project Manager: Graduates may work as project managers, leading cross-functional teams to execute projects within organizations. Their industry experience equips them with valuable project management skills, such as planning, budgeting, and stakeholder management, enabling them to deliver projects on time and within budget.

International Business Manager: With their global perspective gained from the year in industry, graduates may pursue careers in international business management. They manage international operations, navigate cultural differences, and develop strategies to expand business into new markets or regions, leveraging their cross-cultural communication and negotiation skills.

Entrepreneur: Some graduates may choose to start their own businesses or pursue entrepreneurial ventures. Drawing on their industry experience and knowledge gained from their studies, they identify market opportunities, develop business plans, and launch innovative products or services in various industries.


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