MSc Business Analytics and International Business

Dundee City Campus

 

INTAKE: Jan & Sept

Program Overview

The MSc Business Analytics and International Business program at the University of Dundee combines the fields of business analytics and international business to equip students with the skills and knowledge to make data-driven decisions in a global business environment. This program focuses on leveraging data analytics techniques to gain insights into international markets, develop effective business strategies, and drive international business growth.

  1. Business Analytics: Students learn advanced analytics techniques and tools used in the business context, such as data mining, predictive modeling, and data visualization. They acquire skills in analyzing large datasets and deriving meaningful insights to support decision-making in international business settings.

  2. International Business Strategies: The program covers topics related to global business environment, international market entry strategies, cross-cultural management, and global supply chain management. Students gain an understanding of the challenges and opportunities in conducting business across borders.

  3. Market Intelligence and Research: Students learn how to gather and analyze market data to gain insights into international markets. They explore research methodologies, conduct market research, and apply data analytics to identify market trends, consumer behavior, and competitive dynamics.

  4. International Marketing Analytics: The program focuses on analyzing marketing data in an international context. Students learn to evaluate marketing performance across different markets, assess the effectiveness of international marketing campaigns, and optimize marketing strategies using data analytics.

  5. Risk Management in International Business: Students understand the importance of managing risks associated with international business operations. They learn to identify and analyze risks, develop risk mitigation strategies, and use data analytics to assess the impact of risks on business performance.

  6. Business Intelligence and Reporting: Students develop skills in presenting complex business analytics findings in a clear and actionable manner. They learn to use data visualization techniques and reporting tools to effectively communicate insights to stakeholders in an international business setting.

Pollster Education

Location

Dundee City Campus

Pollster Education

Score

IELTS 6.5

Pollster Education

Tuition Fee

£ 21900

Postgraduate Entry Requirements:

  • Applicants should have successfully completed a bachelor's degree or its equivalent from a recognized institution with a minimum overall score of 55 to 60% or equivalent.
  • English language proficiency is required, and applicants must provide evidence of their English language skills through an approved language test.
    • IELTS: A minimum overall score of 6.5 with no individual component below 6.
    • TOEFL: A minimum overall score of 80, with at least 17 in Listening, 18 in Reading, 20 in Speaking, and 19 in Writing.
    • PTE Academic: A minimum overall score of 62 with no individual score below 59.
  • Some postgraduate programs may have specific subject prerequisites or additional requirements.

Students must provide:

  • academic marksheets & transcripts
  • letters of recommendation
  • a personal statement - SOP
  • passport
  • other supporting documents as required by the university.

Work experience: Some postgraduate courses may require relevant work experience in the field.

It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.

The University of Dundee offers a range of scholarships and financial support opportunities to both domestic and international students. These scholarships are designed to recognize academic excellence, support talented students, and promote diversity and inclusion.

  1. Global Excellence Scholarship: This scholarship is available to international undergraduate and postgraduate students who demonstrate outstanding academic achievements. The scholarship provides a reduction in tuition fees.
  2. Vice-Chancellor's International Scholarship: This scholarship is open to international undergraduate and postgraduate students from selected countries. It provides a partial tuition fee reduction.
  3. Santander Scholarship: This scholarship is available to undergraduate and postgraduate students from eligible countries. It aims to support international students studying at the University of Dundee by providing financial assistance towards tuition fees.
  4. Alumni Scholarship: This scholarship is open to self-funded international students who have previously completed an undergraduate degree at the University of Dundee. It offers a reduction in tuition fees for postgraduate study.

Graduates of the MSc Business Analytics and International Business program have diverse career opportunities at the intersection of business analytics and international business. 

  1. Business Analyst: Graduates can work as business analysts, using data analytics techniques to analyze international business data, identify market trends, and provide insights for strategic decision-making in global organizations.

  2. International Market Research Analyst: Graduates can pursue careers as market research analysts specializing in international markets. They conduct market research, analyze data, and provide market intelligence to support international market entry and expansion strategies.

  3. Global Marketing Manager: Graduates can work as marketing managers with a focus on international markets. They utilize data analytics to develop global marketing strategies, assess market potential, and optimize marketing campaigns across different countries and cultures.

  4. International Business Consultant: Graduates can work as consultants, providing expertise in international business strategies, market entry modes, and cross-cultural management to help organizations expand and succeed in global markets.

  5. Supply Chain Analyst: Graduates can pursue careers as supply chain analysts, using data analytics to optimize global supply chain operations, improve efficiency, and manage risks in international logistics and distribution.

  6. International Business Development Manager: Graduates can work as business development managers, identifying and evaluating international business opportunities, conducting market analysis, and developing strategies for entering new markets or expanding existing ones.

  7. Data Analyst for International Trade: Graduates can work in organizations that specialize in international trade, analyzing trade data, identifying market trends, and providing insights to inform international trade strategies and decision-making.


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