MSc Computer Science with International Business
Intake:- January & September The MSc program in Computer...
BSc (Hons) International Business with Marketing
Dundee
INTAKE: September
Program Overview
The University of Dundee in the UK offers a dynamic BSc (Hons) International Business with Marketing program, designed to provide students with a comprehensive understanding of global business practices coupled with specialized knowledge in marketing strategies and techniques. This program equips students with the skills and expertise necessary to navigate the complexities of the global marketplace while effectively promoting products and services to diverse international audiences.
Curriculum: The curriculum of the BSc (Hons) International Business with Marketing program at the University of Dundee is carefully structured to integrate core business concepts with specialized marketing modules. Students study a wide range of subjects including international marketing strategy, consumer behavior, digital marketing, brand management, and market research. Through a blend of theoretical learning and practical application, students develop a solid foundation in both business management and marketing principles.
Research Focus: The University of Dundee emphasizes a research-led approach within the BSc (Hons) International Business with Marketing program. Students have the opportunity to engage in research projects that explore emerging trends, market dynamics, and consumer insights in the global business landscape. By conducting research, analyzing data, and interpreting market trends, students develop critical thinking skills and gain valuable insights that inform strategic marketing decisions and practices.
Industry Engagement: The BSc (Hons) International Business with Marketing program fosters strong ties with industry partners to provide students with hands-on experience and practical insights into real-world business environments. Through guest lectures, industry workshops, internships, and industry-sponsored projects, students have the opportunity to interact with professionals and gain valuable industry-specific knowledge and skills. These industry engagements not only enhance students' understanding of marketing practices but also provide networking opportunities and potential career pathways.
Global Perspective: As a globally-focused institution, the University of Dundee promotes a multicultural learning environment that encourages students to adopt a global perspective in their studies. The BSc (Hons) International Business with Marketing program attracts students from diverse cultural backgrounds, fostering cross-cultural exchange and collaboration. Additionally, the program offers opportunities for international study exchanges, collaborative projects with global partners, and participation in international competitions, allowing students to gain firsthand experience and insights into different business cultures and practices around the world.
Location
Dundee
Score
IELTS 6
Tuition Fee
£ 20900
Undergraduate Entry Requirements
Academic Qualifications: Applicants should have successfully completed their secondary education with a minimum overall score of 65% or equivalent in their respective country's grading system.
English language proficiency:
- IELTS: A minimum overall score of 6.0 with no individual component below 5.5.
- TOEFL: A minimum overall score of 80, with at least 17 in Listening, 18 in Reading, 20 in Speaking, and 19 in Writing.
- PTE Academic: A minimum overall score of 60 with no individual score below 59.
- Some programs may have specific subject prerequisites or additional requirements.
Students must provide:
- academic marksheets & transcripts
- letters of recommendation
- a personal statement - SOP
- passport
- other supporting documents as required by the university.
It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.
The University of Dundee offers a range of scholarships and financial support opportunities to both domestic and international students. These scholarships are designed to recognize academic excellence, support talented students, and promote diversity and inclusion.
Global Excellence Scholarship: This scholarship is available to international undergraduate and postgraduate students who demonstrate outstanding academic achievements. The scholarship provides a reduction in tuition fees.
Vice-Chancellor's International Scholarship: This scholarship is open to international undergraduate and postgraduate students from selected countries. It provides a partial tuition fee reduction.
Santander Scholarship: This scholarship is available to undergraduate and postgraduate students from eligible countries. It aims to support international students studying at the University of Dundee by providing financial assistance towards tuition fees.
Alumni Scholarship: This scholarship is open to self-funded international students who have previously completed an undergraduate degree at the University of Dundee. It offers a reduction in tuition fees for postgraduate study.
Undergraduate Scholarships: The University of Dundee offers a range of undergraduate scholarships based on academic merit, specific subject areas, and geographical regions.
Graduates of the BSc (Hons) International Business with Marketing program at the University of Dundee are equipped with a versatile skill set that prepares them for a wide range of exciting career opportunities in the global business and marketing sectors. With a strong foundation in both international business management and marketing principles, graduates are well-positioned to pursue diverse roles across various industries and organizations.
International Marketing Manager: As international marketing managers, graduates play a crucial role in developing and implementing marketing strategies on a global scale. They analyze market trends, identify target audiences, and adapt marketing campaigns to different cultural contexts and regions. By leveraging their understanding of international markets and consumer behavior, they help organizations expand their global presence and drive revenue growth.
Global Brand Manager: Graduates can pursue careers as global brand managers, responsible for developing and managing brand strategies across multiple markets. They oversee brand positioning, messaging, and visual identity to ensure consistency and resonance with target audiences worldwide. By monitoring brand performance and market trends, they drive brand equity and foster brand loyalty in diverse cultural settings.
Market Research Analyst: With a strong foundation in market research techniques, graduates can work as market research analysts, gathering and interpreting data to inform business and marketing decisions. They conduct consumer surveys, analyze competitor activity, and assess market demand to identify opportunities and challenges in international markets. By providing insights and recommendations, they help organizations make informed strategic decisions and mitigate risks.
Digital Marketing Specialist: In the digital age, graduates may specialize in digital marketing roles, leveraging their knowledge of online marketing channels and technologies to reach global audiences. They design and execute digital marketing campaigns, optimize website content for search engines, and analyze digital analytics to measure campaign performance and ROI. By staying abreast of digital trends and emerging technologies, they drive online engagement and conversion in international markets.
International Trade Specialist: Graduates can pursue careers as international trade specialists, facilitating trade transactions and navigating regulatory requirements in global markets. They manage import-export operations, ensure compliance with international trade regulations, and negotiate trade agreements with overseas partners. By facilitating cross-border trade and mitigating trade barriers, they support organizations in expanding their international reach and maximizing market opportunities.
Global Account Manager: In multinational corporations, graduates may work as global account managers, responsible for building and maintaining relationships with key clients across different countries and regions. They understand clients' business needs, develop tailored solutions, and coordinate cross-functional teams to deliver value and drive customer satisfaction. By serving as trusted advisors, they foster long-term partnerships and contribute to business growth and profitability.
International Business Development Manager: Graduates interested in business expansion and market development can pursue careers as international business development managers. They identify new market opportunities, assess market entry strategies, and lead expansion initiatives in international markets. By conducting market research, forging strategic partnerships, and navigating regulatory environments, they drive business growth and market penetration on a global scale.
