MSc Accounting and Financial Management
This course is designed for those seeking a higher level of education combined with the...
BA (Hons) International Fashion Business (with Placement)
Coventry
INTAKE: September
Program Overview
Coventry University's BA (Hons) International Fashion Business program, spanning four years with a placement option, offers students a comprehensive understanding of the global fashion industry from a business perspective. This program combines theoretical knowledge with practical experience to prepare students for careers in various sectors of the fashion business, including marketing, retail, merchandising, and brand management. The inclusion of a placement year allows students to gain valuable industry experience and enhance their employability upon graduation.
Curriculum: The curriculum of the BA (Hons) International Fashion Business program covers a diverse range of subjects essential for success in the fashion industry. Core modules include Fashion Marketing and Branding, Fashion Retail Management, Fashion Buying and Merchandising, and Fashion Business Strategy. Elective modules offer students the flexibility to tailor their studies to their interests and career aspirations, with options such as Sustainable Fashion, Digital Marketing for Fashion, and Fashion Entrepreneurship. The program also includes practical projects, industry case studies, and guest lectures to provide students with real-world insights into the fashion business.
Research Focus: Students in the BA (Hons) International Fashion Business program are encouraged to engage in research activities to deepen their understanding of key issues and trends in the fashion industry. Research-focused modules allow students to explore topics such as consumer behavior, market analysis, fashion sustainability, and emerging technologies in the fashion business. Through research projects and dissertations, students develop critical thinking skills and analytical abilities essential for addressing complex challenges in the industry.
Industry Engagement: Coventry University places a strong emphasis on industry engagement within the BA (Hons) International Fashion Business program. Students have the opportunity to interact with industry professionals through guest lectures, workshops, and networking events. The university also collaborates with fashion companies, retailers, and brands to provide students with placement opportunities and internships. Industry placements allow students to apply their knowledge in real-world settings, gain hands-on experience, and build professional networks within the fashion industry.
Global Perspective: The BA (Hons) International Fashion Business program adopts a global perspective, reflecting the international nature of the fashion industry. Students explore global fashion markets, cultural influences on fashion trends, and international business practices. Study abroad options and international field trips offer students the opportunity to experience different fashion cultures and markets firsthand, enhancing their understanding of the global fashion landscape and their ability to work in diverse cultural contexts.
Location
Coventry
Score
IELTS 6.5
Tuition Fee
£ 18050
Undergraduate Entry Requirements
Academic Qualifications: Applicants should have successfully completed their secondary education with a minimum overall score of 60% or equivalent in their respective country's grading system.
English language proficiency:
- IELTS: A minimum overall score of 6.5 with no individual component below 6.0.
- TOEFL: A minimum overall score of 88, with at least 19 in Listening , Reading , Speaking, and Writing.
- PTE Academic: A minimum overall score of 71 with no individual score below 59.
- Some programs may have specific subject prerequisites or additional requirements.
Students must provide:
- academic marksheets & transcripts
- letters of recommendation
- a personal statement - SOP
- passport
- other supporting documents as required by the university.
It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.
Coventry University offers a range of scholarships and bursaries to undergraduate international students, based on academic merit and financial need.
Future Global Leaders Scholarship: This scholarship is available for undergraduate and postgraduate students and covers up to 50% of the tuition fees. It is awarded based on academic excellence, extracurricular activities, and leadership skills.
Sports Scholarships: Coventry University offers sports scholarships to students who excel in their chosen sport. The scholarship covers financial support, coaching, and access to university sports facilities.
GREAT Scholarships: Coventry University is a partner of the GREAT Scholarship Scheme, which offers scholarships to students from selected countries. The scholarship covers up to £10,000 of tuition fees.
Coventry University Alumni Discount: Coventry University offers a 15% discount on the tuition fees for international students who have previously studied at the university.
It is important to note that eligibility criteria, application deadlines, and award amounts vary for each scholarship.
Graduates of Coventry University's BA (Hons) International Fashion Business program, which includes a placement year, are well-equipped to pursue a wide range of exciting career opportunities within the global fashion industry. With a strong foundation in business management and specialized knowledge of the fashion sector, graduates can explore various roles across different segments of the industry.
Fashion Brand Manager: Fashion brand managers are responsible for overseeing the development and promotion of fashion brands, ensuring consistency in branding and messaging. Graduates may work for fashion houses, retail companies, or marketing agencies, devising strategies to enhance brand visibility, customer engagement, and brand loyalty.
Fashion Buyer/Procurement Manager: Fashion buyers or procurement managers are responsible for selecting and purchasing merchandise for retail stores or fashion brands. Graduates may work for fashion retailers, department stores, or e-commerce platforms, sourcing products, negotiating with suppliers, and analyzing market trends to ensure a profitable product assortment.
Fashion Marketing Specialist: Fashion marketing specialists develop and execute marketing campaigns to promote fashion products and brands. Graduates may work for fashion companies, advertising agencies, or digital marketing firms, leveraging social media, influencer partnerships, and content marketing to engage consumers and drive sales.
Fashion Merchandiser/Visual Merchandiser: Fashion merchandisers analyze sales data and consumer trends to plan product assortments and optimize inventory levels. Graduates may work for fashion retailers, wholesalers, or design houses, collaborating with designers and marketers to create visually appealing displays that drive sales and enhance the brand's image.
Fashion Retail Manager: Fashion retail managers oversee the operations of fashion stores or boutiques, ensuring efficient store management and delivering exceptional customer service. Graduates may work for fashion chains, luxury brands, or independent retailers, managing staff, monitoring sales performance, and implementing marketing strategies to drive revenue.
Fashion Supply Chain Manager: Fashion supply chain managers oversee the production and distribution of fashion products, ensuring timely delivery and cost-effective operations. Graduates may work for fashion brands, manufacturers, or logistics companies, managing supplier relationships, optimizing production processes, and minimizing supply chain risks.
Fashion Sustainability Manager: Fashion sustainability managers focus on implementing sustainable practices within the fashion industry, reducing environmental impact and promoting ethical sourcing and production methods. Graduates may work for fashion companies, NGOs, or government agencies, developing and implementing sustainability initiatives across the supply chain.
