BA (Hons) International Event and Hospitality Management (Top Up)

Coventry

 

INTAKE: September

Program Overview

The BA (Hons) International Event and Hospitality Management (Top-Up) program at Coventry University is tailored for students who have completed a relevant qualification such as a Higher National Diploma (HND) or a foundation degree and wish to enhance their skills and knowledge in event and hospitality management. This top-up program provides students with the opportunity to delve deeper into the intricacies of managing events and hospitality services on an international scale. With a focus on experiential learning and industry relevance, the program equips students with the necessary skills to excel in the fast-paced and dynamic field of event and hospitality management.

Curriculum: The curriculum of the BA (Hons) International Event and Hospitality Management (Top-Up) program is designed to cover a wide range of topics relevant to the industry. Students will explore areas such as event planning and execution, hospitality operations management, marketing strategies for events and hospitality, financial management, and customer experience management. The program emphasizes practical skills development through case studies, simulations, and real-world projects, ensuring that students are well-prepared for the challenges of the industry.

Research Focus: The BA (Hons) International Event and Hospitality Management (Top-Up) program encourages students to engage in research activities to deepen their understanding of the industry and develop innovative solutions to industry challenges. Students have the opportunity to conduct research projects on topics such as event trends, customer preferences in hospitality, sustainable event management practices, and the impact of technology on the industry. Through research-focused modules, students hone their analytical and critical thinking skills, preparing them to contribute to the advancement of the field.

Industry Engagement: Coventry University places a strong emphasis on industry engagement within the BA (Hons) International Event and Hospitality Management (Top-Up) program. Students have the opportunity to participate in industry placements, internships, and guest lectures delivered by industry professionals. These experiences provide students with valuable insights into the latest trends, best practices, and challenges in the event and hospitality sector, as well as opportunities to build networks and enhance their employability.

Global Perspective: The BA (Hons) International Event and Hospitality Management (Top-Up) program takes a global perspective, reflecting the international nature of the event and hospitality industry. Students explore cultural differences, global trends, and cross-cultural communication strategies relevant to managing events and hospitality services on a global scale. Through international case studies, study tours, and multicultural learning experiences, students develop a broad understanding of the industry's global context and the ability to adapt to diverse cultural environments.

Pollster Education

Location

Coventry

Pollster Education

Score

IELTS 6

Pollster Education

Tuition Fee

£ 15300

Undergraduate Entry Requirements

Academic Qualifications: Applicants should have successfully completed their secondary education with a minimum overall score of 60% or equivalent in their respective country's grading system.

English language proficiency:

  • IELTS: A minimum overall score of 6.0 with no individual component below 5.5.
  • TOEFL: A minimum overall score of 79, with at least 18 in Listening , Reading , Speaking, and  Writing.
  • PTE Academic: A minimum overall score of 65 with no individual score below 59.
  • Some programs may have specific subject prerequisites or additional requirements.

Students must provide:

  • academic marksheets & transcripts
  • letters of recommendation
  • a personal statement - SOP
  • passport
  • other supporting documents as required by the university.

It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.

Coventry University offers a range of scholarships and bursaries to undergraduate international students, based on academic merit and financial need. 

Future Global Leaders Scholarship: This scholarship is available for undergraduate and postgraduate students and covers up to 50% of the tuition fees. It is awarded based on academic excellence, extracurricular activities, and leadership skills.

Sports Scholarships: Coventry University offers sports scholarships to students who excel in their chosen sport. The scholarship covers financial support, coaching, and access to university sports facilities.

GREAT Scholarships: Coventry University is a partner of the GREAT Scholarship Scheme, which offers scholarships to students from selected countries. The scholarship covers up to £10,000 of tuition fees.

Coventry University Alumni Discount: Coventry University offers a 15% discount on the tuition fees for international students who have previously studied at the university.

It is important to note that eligibility criteria, application deadlines, and award amounts vary for each scholarship.

Graduates of Coventry University's BA (Hons) International Event and Hospitality Management (Top-Up) program are well-equipped to pursue diverse and exciting career paths in the global event and hospitality industry. With a solid foundation in event planning, hospitality management, and international business, graduates have the opportunity to work in various sectors, including event management companies, hotels, resorts, tourism organizations, and corporate hospitality departments.

Event Manager: Event managers plan, organize, and execute a wide range of events, including conferences, exhibitions, weddings, and festivals. Graduates may work for event management companies, conference centers, or as independent planners, overseeing all aspects of event logistics, budgeting, and coordination.

Hospitality Manager: Hospitality managers oversee the operations of hotels, resorts, restaurants, and other hospitality establishments. Graduates may work as hotel managers, restaurant managers, or food and beverage managers, ensuring high standards of customer service, managing staff, and maximizing profitability.

Conference Coordinator: Conference coordinators specialize in organizing conferences and meetings for businesses, associations, and academic institutions. Graduates may work for conference venues, convention centers, or event management firms, coordinating event logistics, managing delegates, and liaising with speakers and sponsors.

Tourism Officer: Tourism officers promote tourism destinations and attractions to attract visitors and boost the local economy. Graduates may work for tourism boards, government agencies, or destination management organizations, developing marketing campaigns, organizing familiarization tours, and supporting tourism initiatives.

Corporate Events Planner: Corporate events planners organize meetings, incentives, conferences, and exhibitions (MICE) for businesses and organizations. Graduates may work in corporate event departments, marketing agencies, or event management companies, creating memorable experiences for clients and stakeholders.

Wedding Planner: Wedding planners assist couples in planning and coordinating their weddings, from venue selection to catering and entertainment. Graduates may work independently as wedding planners or for event planning companies, helping clients realize their dream weddings and managing all logistical details.


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