MSc Business Management (Entrepreneurship)
The MSc Business Management program with a focus on Entrepreneurship at Edinburgh Napie...
BA (Hons) International Tourism and Airline Management
Edinburgh
INTAKE: September
Program Overview
The BA (Hons) International Tourism and Airline Management program at Edinburgh Napier University offers students a unique blend of knowledge and skills necessary to excel in the dynamic fields of tourism and airline management. This program combines insights from both sectors to provide students with a comprehensive understanding of the global travel industry, including tourism trends, airline operations, and passenger experience management. Through a combination of theoretical study and practical experiences, students delve into topics such as destination management, airline economics, aviation law, tourism marketing, and sustainable travel practices. With a strong focus on industry-relevant skills and international perspectives, graduates are well-prepared to pursue exciting careers in various sectors of the travel industry, including airlines, airports, tourism agencies, and hospitality organizations.
-
Tourism Industry Trends: Students explore the latest trends and developments shaping the global tourism industry, including emerging destinations, changing consumer preferences, and technological advancements impacting travel experiences. They analyze market data, consumer behavior patterns, and industry reports to understand the evolving landscape of international tourism and its implications for businesses and destinations.
-
Airline Operations Management: The program covers key aspects of airline operations management, including flight scheduling, fleet management, airport operations, and aviation safety. Students learn about airline business models, route planning, ground handling procedures, and regulatory compliance, gaining insights into the complex operational challenges and strategies involved in running a successful airline.
-
Passenger Experience and Service Quality: Students study passenger experience management and service quality in the airline and tourism sectors, learning how to enhance customer satisfaction, loyalty, and retention. They explore the principles of service excellence, customer relationship management, and service recovery, gaining skills in managing customer expectations and delivering personalized experiences across various touchpoints in the travel journey.
-
Tourism Marketing and Promotion: The program covers tourism marketing strategies and promotional techniques used to attract visitors to destinations and travel products. Students learn about destination branding, digital marketing, social media strategies, and experiential marketing campaigns, developing skills in market research, segmentation, and targeting to effectively promote tourism offerings to diverse audiences.
-
Sustainable Tourism and Corporate Social Responsibility: Students examine the concepts of sustainable tourism and corporate social responsibility (CSR) in the context of the travel industry, exploring initiatives to minimize environmental impacts, support local communities, and promote responsible travel practices. They learn about sustainable tourism development, eco-tourism principles, and CSR strategies adopted by airlines and tourism organizations to address environmental and social issues.
Location
Edinburgh
Score
IELTS: 6
Tuition Fee
£ 15160
Entry requirements for Undergraduate Programs
Academic Qualifications: International students applying for undergraduate programs are required to have a minimum academic qualification of 65% or above in their high school or equivalent qualification.
English Language Proficiency:
- IELTS: A minimum overall score of 6.0, with no individual component score below 5.5.
- TOEFL: A minimum overall score of 80, with a minimum score of 17 in each component.
- PTE: A minimum overall score of 56, with no individual score below 51.
These scholarships provide opportunities for talented students to pursue their studies at Edinburgh Napier University.
Global Scholarships:Edinburgh Napier University offers Global Scholarships for international students enrolling in full-time undergraduate or postgraduate programs.The Global Undergraduate Scholarship provides a deduction of £3,000 from the tuition fees for the first year of study.The Global Postgraduate Scholarship provides a deduction of £3,000 from the tuition fees for the first year of study.These scholarships are competitive and awarded based on academic merit, so students with excellent academic achievements have a higher chance of being awarded the scholarship.
Country-Specific Scholarships:Edinburgh Napier University also offers scholarships specific to certain countries or regions.These scholarships are designed to attract students from specific countries or regions and may provide financial support towards tuition fees or living expenses.The eligibility criteria and application process may vary for each country-specific scholarship, so interested students should visit the university's official website for detailed information.
Alumni Scholarships:Edinburgh Napier University offers scholarships exclusively for its alumni who wish to pursue further studies at the university.These scholarships are aimed at recognizing and supporting the university's graduates and providing them with opportunities to advance their education.The specific eligibility criteria and benefits of the alumni scholarships may vary, so interested students are encouraged to contact the university's alumni office or visit the official website for more information.
External Scholarships:Edinburgh Napier University provides information and guidance on external scholarships that international students may be eligible to apply for.These scholarships are offered by external organizations, governments, or foundations and are open to students from various countries or specific fields of study.The university's website and scholarship databases provide comprehensive information on external scholarships, including eligibility criteria, application deadlines, and application procedures.
It is important to note that scholarship availability, eligibility criteria, and application deadlines may vary from year to year.
Graduates of the BA (Hons) International Tourism and Airline Management program from Edinburgh Napier University are well-prepared to embark on rewarding careers in various sectors of the travel and aviation industries. With a combination of theoretical knowledge, practical skills, and industry experience, graduates have the expertise to pursue diverse roles within airlines, airports, tourism agencies, hospitality organizations, and related sectors.
-
Airline Manager: Graduates may pursue careers as airline managers, overseeing the operations of airlines and ensuring the efficient and safe transportation of passengers and cargo. They manage airline resources, such as aircraft fleets, crew scheduling, and ground operations, and implement strategies to optimize route networks, improve customer service, and enhance profitability.
-
Airport Operations Manager: Graduates can work as airport operations managers, responsible for overseeing the day-to-day operations of airports and ensuring smooth and efficient passenger and cargo movements. They manage airport facilities, ground handling services, security protocols, and emergency response procedures, ensuring compliance with aviation regulations and safety standards.
-
Tourism Marketing Manager: Graduates may work as tourism marketing managers, developing and implementing marketing strategies to promote destinations, travel products, and tourism experiences. They conduct market research, identify target markets, and create marketing campaigns to attract tourists and enhance destination visibility, collaborating with tourism boards, travel agencies, and hospitality businesses.
-
Tourism Development Officer: Graduates can pursue careers as tourism development officers, working for government agencies, non-profit organizations, or destination management organizations. They play a key role in planning and implementing strategies for sustainable tourism development, preserving cultural and natural resources, and promoting responsible tourism practices to support local economies and communities.
-
Travel Consultant: Graduates may work as travel consultants, providing expert advice and assistance to travelers on various aspects of travel planning, including destination selection, itinerary planning, transportation options, and accommodation bookings. They leverage their knowledge of travel destinations, airline routes, and travel regulations to offer personalized recommendations and ensure memorable travel experiences for clients.
-
Tour Operations Manager: Graduates can pursue careers as tour operations managers, responsible for designing, organizing, and managing tour packages for individuals and groups. They work with travel agencies, tour operators, and destination management companies to create customized travel itineraries, arrange transportation and accommodation, and coordinate guided tours and activities.
-
Corporate Travel Manager: Graduates may work as corporate travel managers, responsible for managing travel arrangements and expenses for corporate clients or organizations. They negotiate contracts with airlines, hotels, and travel providers, develop travel policies and procedures, and ensure compliance with corporate travel budgets and guidelines.
