MSc Marketing and Brand Management

Postgraduate Entry Requirements:

• Applicants should have successfully completed a bachelor's degree or its equivalent from a recognized institution with a minimum overall score of 60% or equivalent.
• English language proficiency is required, and applicants must provide evidence of their English language skills through an approved language test.
  • IELTS: A minimum overall score of 6.5 with no individual component below 6.
  • TOEFL: A minimum overall score of 72, with at least 17 in Listening, Reading, Speaking, and Writing.
  • PTE Academic: A minimum overall score of 59 with no individual score below 59.
• Some postgraduate programs may have specific subject prerequisites or additional requirements.

Students must provide:

• academic marksheets & transcripts
• letters of recommendation
• a personal statement - SOP
• passport
• other supporting documents as required by the university.

Work experience: Some postgraduate courses may require relevant work experience in the field.

It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.

Oxford Brookes University offers a range of scholarships to support students in their academic pursuits. These scholarships are designed to recognize excellence, encourage diversity, and provide financial assistance to deserving students. 

1. Vice-Chancellor's Scholarships: These prestigious scholarships are awarded to high-achieving international students who demonstrate exceptional academic performance. The scholarships cover a percentage of tuition fees for the duration of the student's program.
2. Academic Excellence Scholarships: Oxford Brookes University provides scholarships to UK and EU students based on academic merit. These scholarships are available for both undergraduate and postgraduate programs and can contribute towards tuition fees.
3. International Scholarships: Oxford Brookes University offers a range of scholarships specifically for international students. These scholarships may be based on academic merit, nationality, or specific areas of study. Eligible students can receive financial support towards their tuition fees.
4. Access and Widening Participation Scholarships: Oxford Brookes University is committed to promoting diversity and inclusion. These scholarships are available to students from underrepresented backgrounds, such as those from low-income families or who are the first in their family to attend university. The scholarships provide financial support and other resources to ensure equal access to education.
5. Subject-Specific Scholarships: Some academic departments at Oxford Brookes University offer scholarships that are specific to certain fields of study. These scholarships may be based on academic achievement, research potential, or other criteria relevant to the subject area.
6. Sports Scholarships: Oxford Brookes University recognizes the importance of sports and supports talented athletes through sports scholarships. These scholarships provide financial support, coaching, and access to training facilities to help students balance their sporting commitments with their academic studies.

Oxford Brookes University offers a range of scholarships to support students financially and recognize their achievements. From international scholarships to subject-specific and sports scholarships, the university strives to ensure that talented and deserving students have access to higher education. These scholarships contribute to fostering diversity, promoting academic excellence, and providing opportunities for students to pursue their educational goals at Oxford Brookes University.

Graduates of the MSc Marketing and Brand Management program at Oxford Brookes University have a wide range of career opportunities in the marketing and branding field. 

1. Brand Manager: Graduates can pursue roles as brand managers, responsible for developing and implementing brand strategies, managing brand equity, and ensuring brand consistency across all marketing channels. They work closely with cross-functional teams to drive brand growth and enhance brand reputation.

2. Marketing Manager: Graduates can work as marketing managers, overseeing the planning and execution of marketing campaigns and initiatives. They develop marketing strategies, monitor market trends, analyze consumer insights, and coordinate marketing activities to achieve business goals.

3. Digital Marketing Specialist: Graduates can specialize in digital marketing, working in roles such as digital marketing manager, social media manager, or SEO specialist. They leverage digital platforms, implement digital marketing campaigns, optimize online presence, and measure campaign effectiveness using analytics tools.

4. Market Research Analyst: Graduates can pursue careers in market research, where they analyze market trends, consumer behavior, and competitors to provide valuable insights for decision-making. They design and conduct research studies, interpret data, and make recommendations to support marketing strategies.

5. Advertising and Public Relations Specialist: Graduates can work in advertising agencies or public relations firms, creating and implementing advertising campaigns, managing media relations, and enhancing brand visibility. They develop creative concepts, coordinate media placements, and engage with key stakeholders.

6. Marketing Consultant: Graduates can work as marketing consultants, providing strategic advice and guidance to businesses seeking to enhance their marketing effectiveness. They assess market opportunities, conduct competitor analysis, develop marketing plans, and assist in brand positioning and market entry strategies.