B.S. in Strategic Communication

Entry Requirements for Undergraduate programs

1. Academic Qualifications: International students applying for undergraduate programs at NAU are required to have a minimum academic achievement of 75% or above in their previous educational qualifications.

2. English Language Proficiency:

   • IELTS: Overall score of 6.5 with no individual band score less than 6.
   • TOEFL iBT: Overall score of 70 or higher.
   • DET (Duolingo English Test): Minimum score of 95.
   • PTE: Overall PTE score required is 56.

Score reporting is required.

To support their academic pursuits, NAU offers various scholarships and financial aid options. These scholarships recognize outstanding academic achievements, leadership qualities, and contributions to the community. International students are encouraged to explore the available scholarships to help ease the financial burden of studying in the United States. 

1. Global Achievement Award: This scholarship is available to incoming international undergraduate students and is based on academic merit. The Global Achievement Award provides partial tuition waivers, making quality education more affordable for deserving international students.

2. International Excellence Award: The International Excellence Award is a competitive scholarship available to outstanding international students who have demonstrated exceptional academic achievements. Recipients of this scholarship receive a substantial tuition reduction.

3. Into NAU Scholarships: Into NAU is a pathway program for international students, and it offers several merit-based scholarships for students entering NAU through the program. These scholarships recognize academic excellence and leadership potential.

4. Phi Theta Kappa Scholarship: This scholarship is available to transfer students who are members of the Phi Theta Kappa Honor Society. It offers financial assistance to eligible international transfer students pursuing their bachelor's degree at NAU.

5. Diversity Scholarships: NAU values diversity and offers several scholarships that promote inclusivity and support underrepresented international students. These scholarships aim to foster a diverse and inclusive campus community.

6. Athletic Scholarships: Talented student-athletes have the opportunity to receive athletic scholarships, which are awarded based on athletic performance, skills, and potential to contribute to NAU's athletic teams.

7. Departmental Scholarships: Various academic departments at NAU offer scholarships to international students based on specific academic achievements and majors. Students are encouraged to inquire with their respective departments for available opportunities.

8. Graduate Assistantships: International graduate students may have the chance to secure graduate assistantships, which provide financial support and valuable professional experience through research, teaching, or administrative roles.

9. External Scholarships: NAU encourages international students to explore external scholarship opportunities available through organizations, governments, and foundations that provide financial support for studying in the United States.

Application Process and Deadlines: Each scholarship has specific eligibility criteria, application requirements, and deadlines.

Graduates with a B.S. in Strategic Communication from Northern Arizona University are well-equipped to pursue diverse career opportunities in fields such as public relations, digital marketing, corporate communication, advertising, social media management, content creation, event planning, communication consulting, and nonprofit communication. With their strong communication skills, strategic thinking abilities, and digital media expertise, they are valued professionals in today's dynamic and evolving communication landscape.

1. Public Relations Specialist: Graduates can pursue careers as public relations specialists, responsible for managing the public image and reputation of organizations. They develop communication strategies, write press releases, organize events, and maintain relationships with media outlets to promote positive public perception of their clients or employers.

2. Digital Marketing Manager: With expertise in digital communication strategies and social media management, graduates can work as digital marketing managers. They develop and implement digital marketing campaigns, oversee social media channels, analyze campaign performance metrics, and optimize strategies to increase online engagement and brand awareness.

3. Corporate Communication Manager: Corporate communication managers play a crucial role in maintaining internal and external communication within organizations. They develop communication policies, manage internal newsletters and memos, handle crisis communication, and ensure consistent messaging across various communication channels.

4. Advertising Account Executive: Graduates can pursue careers as advertising account executives, working for advertising agencies or marketing firms. They collaborate with clients to understand their advertising needs, develop creative campaigns, manage client relationships, and oversee the execution of advertising projects to achieve marketing objectives.

5. Media Relations Specialist: Media relations specialists focus on building and maintaining relationships with journalists and media outlets to secure positive media coverage for their clients or organizations. They pitch story ideas, coordinate interviews, draft press releases, and monitor media coverage to ensure accurate representation of their clients in the media.

6. Social Media Manager: As social media continues to play a significant role in communication and marketing, graduates can pursue careers as social media managers. They create engaging content, manage social media platforms, interact with followers, analyze social media metrics, and develop strategies to increase brand visibility and engagement.

7. Content Strategist/Writer: Content strategists and writers are responsible for creating compelling content across various platforms, including websites, blogs, social media, and email newsletters. They conduct research, develop content calendars, write engaging articles and posts, and ensure that content aligns with the organization's communication goals and target audience.

8. Event Coordinator/Planner: Graduates with strong organizational and communication skills can pursue careers as event coordinators or planners. They plan and execute corporate events, conferences, fundraisers, and promotional events, coordinating logistics, managing vendors, and ensuring that events run smoothly and meet client objectives.

9. Communication Consultant: Some graduates may choose to work as communication consultants, offering strategic communication advice and services to organizations across industries. They assess communication needs, develop customized strategies, provide training workshops, and offer ongoing support to help organizations achieve their communication goals.

10. Nonprofit Communication Director: In the nonprofit sector, graduates can work as communication directors, leading communication efforts for nonprofit organizations. They develop fundraising campaigns, create awareness initiatives, manage donor communication, and promote the organization's mission and programs through various communication channels.