Bachelor of Arts in Media & Communications

Abbotsford Campus

 

INTAKE: Jan & Sept

Program Overview

The Bachelor of Arts in Media & Communications program at the University of the Fraser Valley offers a dynamic and engaging educational experience that prepares students for successful careers in the rapidly evolving field of media and communications. With its comprehensive curriculum, hands-on learning opportunities, specialization tracks, state-of-the-art facilities, expert faculty mentorship, and networking events, UFV empowers students to become skilled media professionals, storytellers, and communicators equipped to make a meaningful impact in the media industry and beyond.

Curriculum:

  1. Comprehensive Curriculum: The Bachelor of Arts in Media & Communications program at UFV offers a comprehensive curriculum that blends theoretical knowledge with practical skills. Students explore various aspects of media theory, communication strategies, digital media production, journalism ethics, and multimedia storytelling. The program provides a solid foundation in both traditional and emerging media platforms, preparing students for diverse career paths in the media industry.

  2. Hands-On Learning Opportunities: UFV prioritizes experiential learning, providing students with ample opportunities to gain practical experience in media production, journalism, public relations, and digital communications. From working on campus media outlets to participating in internships with local media organizations, students develop real-world skills and build a professional portfolio that showcases their talents and expertise.

  3. Specialization Tracks: Recognizing the diverse interests and career goals of its students, UFV offers specialization tracks within the Bachelor of Arts in Media & Communications program. Students can choose from areas such as Digital Journalism, Public Relations, Advertising, Multimedia Production, or Strategic Communications, allowing them to tailor their studies to align with their passions and aspirations.

  4. State-of-the-Art Facilities: UFV boasts state-of-the-art facilities and resources that enhance the learning experience for students enrolled in the Media & Communications program. From multimedia labs equipped with industry-standard software and editing suites to media production studios and digital newsrooms, students have access to the tools and technology needed to produce professional-quality media content.

  5. Industry-Relevant Skills: The Media & Communications program at UFV focuses on equipping students with the skills and competencies valued by employers in the media industry. Through hands-on projects, collaborative assignments, and experiential learning opportunities, students develop proficiency in digital media production, content creation, storytelling techniques, audience engagement strategies, and media literacy.

  6. Faculty Expertise and Mentorship: UFV boasts a team of experienced faculty members who are not only experts in their respective fields but also dedicated mentors committed to guiding students on their academic and professional journeys. With small class sizes and personalized attention, students benefit from mentorship, constructive feedback, and industry insights that help them succeed in their chosen career paths.

  7. Networking and Career Development: UFV offers various networking and career development opportunities to Media & Communications students, helping them connect with industry professionals, alumni, and potential employers. Through guest lectures, industry panels, career fairs, and alumni events, students expand their professional networks, gain valuable insights into the media industry, and explore potential career paths.

Pollster Education

Location

Abbotsford Campus

Pollster Education

Score

IELTS: 6.5

Pollster Education

Tuition Fee

CAD 19290

Entry Requirements for Undergraduate Programs

Application Fees : CAD $ 150

Undergraduate programs: To be eligible for admission to an Undergraduate program at UFV, Indian students are typically required to have completed their secondary education with a minimum overall percentage of 65%. This requirement ensures that students have a strong academic foundation to succeed in their chosen program.

English Language Proficiency: IELTS overall 6.5 with no band less than 6 is required.TOEFL iBT overall score required is 88 with no band less than 20. PTE overall score of 61 is required with no band score less than 60 & DET score of 110 is required.

Scholarships at the University of the Fraser Valley (UFV) are designed to support and recognize the achievements of international students. The university offers a range of scholarships and awards to help alleviate the financial burden of pursuing higher education. 

International Excellence Entrance Scholarship: This scholarship is awarded to top academic performers entering their first year of studies at UFV. It is available to international students who have completed their secondary education outside of Canada and have achieved exceptional academic records. The scholarship amount varies and is renewable for up to three additional years, provided the recipient maintains a minimum grade point average (GPA).

UFV International Regional Entrance Scholarships: These scholarships are specifically tailored to international students from specific regions around the world. The eligibility criteria, scholarship amount, and number of scholarships awarded may vary depending on the region. Examples include the UFV India Regional Entrance Scholarship, UFV Latin America Regional Entrance Scholarship, and UFV Middle East and North Africa Regional Entrance Scholarship.

UFV International Major Entrance Scholarship: This scholarship is awarded to international students entering their first year of an undergraduate program at UFV. The scholarship amount varies and is based on academic excellence, as well as leadership, community involvement, and other exceptional achievements.

UFV International Leadership Award: This award recognizes international students who have demonstrated outstanding leadership qualities and have made significant contributions to their community. It is available to students in any UFV program, and the amount varies.

External Scholarships: UFV also encourages international students to explore external scholarship opportunities offered by governments, organizations, and foundations. The university provides resources and support to help students identify and apply for these external scholarships.

It's important to note that scholarship availability, eligibility criteria, and application deadlines may vary from year to year.

The Bachelor of Arts in Media & Communications program at the University of the Fraser Valley opens doors to a wide range of exciting career opportunities in journalism, public relations, advertising, digital media production, marketing, and corporate communications. With its interdisciplinary curriculum, hands-on learning experiences, and industry-relevant skills, UFV equips graduates with the expertise and versatility to thrive in today's dynamic media landscape, make meaningful contributions to their chosen fields, and shape the future of media and communications.

  1. Journalist/Reporter: Graduates with a Bachelor of Arts in Media & Communications can pursue careers as journalists or reporters for newspapers, magazines, online publications, television stations, or radio outlets. They may cover a wide range of topics, including news, politics, entertainment, sports, or feature stories, using their writing, research, and storytelling skills to inform and engage audiences.

  2. Digital Content Creator: With the rise of digital media platforms and social media influencers, there is a growing demand for skilled content creators who can produce engaging and relevant content across various digital channels. Graduates of UFV's Media & Communications program can pursue careers as bloggers, vloggers, social media managers, or content strategists, creating multimedia content for brands, organizations, or personal platforms.

  3. Public Relations Specialist: Public relations professionals play a crucial role in managing the reputation and image of organizations, businesses, or individuals. Graduates with a Bachelor of Arts in Media & Communications can work as public relations specialists, crafting press releases, organizing events, managing social media accounts, and building relationships with the media to promote their clients or employers effectively.

  4. Advertising Executive: Advertising agencies and marketing firms seek creative and strategic thinkers to develop compelling advertising campaigns that resonate with target audiences. Graduates of UFV's Media & Communications program can pursue careers as advertising executives, copywriters, art directors, or media planners, collaborating with clients and creative teams to create impactful advertising materials for print, broadcast, or digital platforms.

  5. Digital Marketing Specialist: In the digital age, companies rely on digital marketing strategies to reach and engage consumers effectively. Graduates with a background in media and communications can pursue careers as digital marketing specialists, utilizing their understanding of media trends, consumer behavior, and communication strategies to develop and implement digital marketing campaigns across various online channels.

  6. Media Producer/Editor: With expertise in multimedia production and storytelling, graduates of UFV's Media & Communications program can pursue careers as media producers, video editors, or multimedia specialists. They may work in film and television production companies, advertising agencies, or corporate communications departments, producing and editing videos, podcasts, or other multimedia content for diverse audiences.

  7. Corporate Communications Manager: Organizations and businesses rely on effective communication strategies to convey their messages internally and externally. Graduates of the Bachelor of Arts in Media & Communications program can work as corporate communications managers, developing communication plans, writing internal memos, press releases, or speeches, and managing internal communications channels to ensure clear and consistent messaging.


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