Post Baccalaureate Diploma in Economics
Thompson Rivers University (TRU) offers a Post Baccalaureate Diploma in Economics (PBDE...
BA in Communication
Kamloops
INTAKE: Jan, May & Sept
Program Overview
Thompson Rivers University (TRU) offers a dynamic Bachelor of Arts (BA) in Communication program designed to provide students with a comprehensive understanding of communication theory, practices, and technologies. This program prepares graduates for diverse careers in media, public relations, marketing, digital communication, and more.
Curriculum: The curriculum of TRU's BA in Communication program is designed to cover a wide range of topics related to communication, including interpersonal communication, mass communication, digital media, journalism, public relations, advertising, and communication ethics. Core courses provide students with a theoretical foundation in communication studies, while elective courses allow them to explore specialized areas of interest such as social media marketing, multimedia storytelling, crisis communication, or strategic communication planning. Practical components such as internships, projects, and experiential learning opportunities complement theoretical learning, allowing students to develop practical skills and gain hands-on experience in communication practice.
Research Focus: Thompson Rivers University emphasizes research within its BA in Communication program, providing students with opportunities to engage in scholarly inquiry and critical analysis of communication phenomena. Research within the program spans a wide range of disciplines, including media studies, cultural studies, rhetorical analysis, audience research, and communication theory. Through research experiences, students develop critical thinking skills, analytical abilities, and a deeper understanding of the role of communication in shaping individual identities, social interactions, and cultural practices.
Industry Engagement: TRU fosters strong connections with industry partners, media organizations, public relations agencies, and marketing firms to provide students with valuable practical experiences and networking opportunities. The BA in Communication program may offer internships, cooperative education placements, or industry projects in collaboration with media outlets, corporations, non-profit organizations, or government agencies. These industry engagements allow students to gain firsthand experience in communication practice, build professional networks, and explore career pathways in the rapidly evolving fields of media and communication.
Global Perspective: With a diverse student body and faculty from around the world, Thompson Rivers University promotes a global perspective within its BA in Communication program. The curriculum may include discussions on global communication issues, cross-cultural communication, and media representations of diverse communities. Students may have the opportunity to participate in international exchanges, study abroad programs, or field courses in different regions, gaining exposure to diverse cultural perspectives and communication practices relevant to global contexts.
Location
Kamloops
Score
IELTS 6.5
Tuition Fee
CAD 20542
Application Fees: CAD $ 100
Academic Requirements: International students applying for undergraduate programs at Toronto Metropolitan University should have a minimum academic achievement of 60% or above in their previous educational qualifications.
English Language Proficiency:
- IELTS: A minimum overall score of 6.5, with no band score less than 6.
- TOEFL: A minimum score of 88 on the internet-based test (iBT).
- PTE Academic: A minimum score of 58.
Thompson Rivers University (TRU) is a public research university located in Kamloops, British Columbia, Canada. It is a popular destination for international students seeking higher education in Canada. However, studying at TRU can be expensive, and many students may find it difficult to afford the cost of tuition and living expenses.
International Student Award of Excellence: The International Student Award of Excellence is a scholarship awarded to international undergraduate students who have demonstrated academic excellence. The scholarship is valued at CAD $12,000 and is renewable for up to three years. To be eligible for this scholarship, students must have a minimum GPA of 3.5 and must be registered in a full-time undergraduate program at TRU.
TRU International Baccalaureate Scholarship: The TRU International Baccalaureate Scholarship is a scholarship awarded to international students who have completed an International Baccalaureate (IB) program with a minimum score of 30. The scholarship is valued at CAD $5,000 and is renewable for up to four years. To be eligible for this scholarship, students must be registered in a full-time undergraduate program at TRU.
TRU World Global Citizen Scholarship: The TRU World Global Citizen Scholarship is a scholarship awarded to international students who have demonstrated leadership skills and a community service. The scholarship is valued at CAD $2,000 and is renewable for up to four years. To be eligible for this scholarship, students must be registered in a full-time undergraduate program at TRU.
TRU World Diversity Scholarship: The TRU World Diversity Scholarship is a scholarship awarded to international students who have demonstrated a commitment to promoting diversity and inclusivity. The scholarship is valued at CAD $2,000 and is renewable for up to four years. To be eligible for this scholarship, students must be registered in a full-time undergraduate program at TRU.
Graduates of Thompson Rivers University's Bachelor of Arts (BA) in Communication program possess versatile skills that prepare them for a wide range of careers in various industries that rely on effective communication strategies.
Public Relations Specialist: One of the primary career paths for graduates of TRU's BA in Communication program is that of a public relations specialist. These professionals work in diverse settings such as corporations, non-profit organizations, government agencies, and PR firms. They are responsible for managing the public image and reputation of their clients or employers through strategic communication campaigns, media relations, crisis management, and stakeholder engagement.
Media Planner/Buyer: Media planners and buyers work in advertising agencies or media companies to develop and execute advertising campaigns. They analyze target audiences, select appropriate media channels (such as TV, radio, print, digital, or social media), negotiate advertising rates, and monitor campaign performance. Graduates with a BA in Communication are well-equipped to excel in this role due to their understanding of media consumption habits and communication theories.
Digital Marketing Specialist: In today's digital age, organizations rely heavily on digital marketing to reach their target audiences. Digital marketing specialists develop and implement online marketing strategies to promote products, services, or brands. They utilize various digital channels such as social media, email marketing, search engine optimization (SEO), and content marketing to engage with consumers and drive conversions. Graduates of TRU's BA in Communication program possess the skills needed to excel in this fast-paced and dynamic field.
Journalist/Content Creator: Journalists and content creators work in news organizations, online publications, or as freelancers to research, write, and produce content for print, broadcast, or digital platforms. They cover news stories, conduct interviews, write articles, create multimedia content, and engage with audiences through social media. Graduates with a BA in Communication have the writing, research, and storytelling skills necessary to succeed in journalism and content creation roles.
Corporate Communications Specialist: Corporate communications specialists work within companies and organizations to develop and implement internal and external communication strategies. They are responsible for crafting messages that align with the organization's goals and values, disseminating information to employees and stakeholders, and managing corporate reputation and branding. Graduates of TRU's BA in Communication program are well-suited for this role due to their understanding of communication theories and their ability to communicate effectively with diverse audiences.
