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Bachelor of Arts in Business Communication
Vancouver
INTAKE: Jan, Apr, Jul & Sep
Program Overview
The Bachelor of Arts in Business Communication program at University Canada West (UCW) is designed to provide students with a comprehensive understanding of communication theory and its practical applications in the business world. The program equips students with the skills needed to effectively communicate in various business contexts, including written communication, oral presentations, digital media, and interpersonal communication. Through a blend of theoretical knowledge, practical skills development, and experiential learning opportunities, students in the program learn how to convey information clearly, persuasively, and ethically in a global business environment.
Curriculum: The curriculum of the Bachelor of Arts in Business Communication program at UCW covers a wide range of topics relevant to business communication. Core courses typically include subjects such as business writing, public speaking, interpersonal communication, digital media, professional ethics, and cross-cultural communication. In addition to core courses, students may have the opportunity to choose elective courses in specialized areas such as crisis communication, corporate social responsibility, negotiation, or marketing communication. The curriculum emphasizes hands-on learning experiences, case studies, group projects, and internships, allowing students to develop practical communication skills that are highly valued by employers in today's business world.
Research Focus: University Canada West encourages research in business communication to advance knowledge and contribute to the academic community. Faculty and students may engage in research projects that explore topics such as communication strategies, audience analysis, message framing, communication technologies, or organizational communication practices. The university may also collaborate with industry partners, government agencies, or research institutions to conduct applied research that addresses current challenges and opportunities in business communication. Students enrolled in the Bachelor of Arts in Business Communication program may have the opportunity to participate in research initiatives, gaining valuable insights and contributing to the advancement of knowledge in the field.
Industry Engagement: UCW fosters strong connections with the business community through various initiatives aimed at engaging students with industry professionals and organizations. The Bachelor of Arts in Business Communication program may feature guest lectures, industry panels, networking events, and career fairs where students can interact with communication professionals, learn about industry trends, and explore career opportunities. Additionally, UCW offers internship programs, co-op placements, and experiential learning opportunities that allow students to gain hands-on experience in real business settings and build professional networks. These industry connections enhance students' learning experiences and prepare them for successful careers in business communication.
Global Perspective: University Canada West promotes a global perspective in its Bachelor of Arts in Business Communication program by addressing communication issues, trends, and opportunities in the global business environment. The curriculum may include courses that explore topics such as cross-cultural communication, global media, international negotiation, or intercultural communication competence. Additionally, UCW offers study abroad programs, international exchange opportunities, and multicultural events that expose students to diverse cultural, economic, and communication environments around the world. By fostering a global mindset, the Bachelor of Arts in Business Communication program prepares graduates to communicate effectively in multicultural settings, navigate global business challenges, and seize opportunities in the global marketplace.
Location
Vancouver
Score
IELTS 6.5
Tuition Fee
CAD 20885
Academic Qualifications: The university generally requires a minimum average grade of 55% or higher in the final year of high school or the overall average for all completed high school years. However, specific program requirements may vary, and some programs may have higher admission standards.
English Language Proficiency:
- IELTS: An overall band score of 6.5, with no individual band score less than 6.
- TOEFL: A minimum score of 88 on the internet-based test (iBT).
- PTE: A minimum score of 61 on the Pearson Test of English.
- DET: A minimum score of 110 on the Duolingo English Test.
University Canada West (UCW) offers various scholarships and financial aid opportunities to support international students in their academic pursuits. These scholarships recognize and reward students for their achievements and provide financial assistance to help them pursue their education at UCW.
International Student Leaders Award: This prestigious scholarship is awarded to high-achieving international students who have demonstrated leadership skills and academic excellence. Recipients of this award receive a substantial reduction in their tuition fees.
International Student Entrance Scholarship: UCW offers entrance scholarships to international students who have exceptional academic records and demonstrate a strong commitment to their studies. These scholarships are awarded based on academic merit and provide financial assistance towards tuition fees.
International Student Scholarship: This scholarship is available to international students who have achieved academic excellence in their previous studies. The scholarship is awarded based on academic merit and provides financial support towards tuition fees.
Canadian Refugee Scholarship: UCW recognizes the unique challenges faced by refugee students and offers the Canadian Refugee Scholarship to support their educational journey. This scholarship provides financial assistance towards tuition fees and helps refugee students pursue their academic goals at UCW.
External Scholarships and Funding: UCW also encourages international students to explore external scholarship opportunities available from government organizations, foundations, and other sources. The university provides guidance and support to students in their search for external scholarships to further support their studies.
It's important to note that the availability and specific criteria of scholarships may vary from year to year.
Graduates of the Bachelor of Arts in Business Communication program at University Canada West (UCW) are equipped with a diverse skill set that opens up numerous career opportunities in various sectors.
Corporate Communications Specialist: Graduates can work as corporate communications specialists, responsible for developing and implementing communication strategies to promote a company's brand, manage its reputation, and engage with stakeholders effectively.
Public Relations Officer: Graduates can pursue careers as public relations officers, managing communication between an organization and the public, including media relations, crisis communication, event planning, and community outreach.
Marketing Communications Coordinator: Graduates can work in marketing departments, coordinating communication efforts to promote products or services through various channels such as advertising, social media, email marketing, and content creation.
Digital Media Strategist: Graduates can specialize in digital media, developing and executing digital communication strategies to reach target audiences through online platforms such as websites, social media, blogs, and online advertising.
Internal Communications Specialist: Graduates can work as internal communications specialists, responsible for facilitating communication within organizations, including employee newsletters, intranet content, corporate announcements, and employee engagement initiatives.
Social Media Manager: Graduates can pursue careers as social media managers, managing and monitoring social media channels, creating engaging content, interacting with followers, and analyzing social media metrics to inform communication strategies.
Content Writer/Editor: Graduates can work as content writers or editors, creating and editing written content for various purposes such as websites, blogs, newsletters, press releases, marketing materials, and internal documents.
Event Coordinator: Graduates can specialize in event management, planning and executing corporate events, conferences, trade shows, and promotional activities to enhance brand visibility and engage stakeholders.
Community Relations Officer: Graduates can work in community relations, building relationships with local communities, managing corporate social responsibility initiatives, and representing organizations in community events and partnerships.
Freelance Consultant: Graduates with entrepreneurial ambitions can work as freelance communication consultants, offering their expertise to businesses, nonprofits, or government agencies on a project basis, providing services such as strategic planning, content development, or media relations.
