Post Baccalaureate Diploma in Business Management
The Post Baccalaureate Diploma in Business Management is a highly regarded program offe...
B.A. in Communication
Sydney, Nova Scotia
INTAKE: Jan, May & Sept
Program Overview
The B.A. in Communication program at CBU offers a comprehensive curriculum that covers a wide range of topics within the field of communication. Students study communication theory, media studies, journalism, public relations, digital communication, and strategic communication.The Bachelor of Arts (B.A.) in Communication program at Cape Breton University offers students a dynamic and interdisciplinary education in the field of communication. With its comprehensive curriculum, practical skills development, industry connections, and career preparation initiatives, the program equips students with the knowledge and skills needed to succeed in a variety of communication-related professions.
Curriculum:
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Core Courses: Students undertake a series of core courses that provide them with a foundational understanding of communication principles and practices. These courses may include Introduction to Communication, Media and Society, Communication Theory, Writing for Communication, and Research Methods in Communication.
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Specialization Options: The program may offer specialization options or elective courses that allow students to tailor their degree to their interests and career goals. Specialization areas may include digital media, journalism, public relations, advertising, corporate communication, or media production.
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Media Studies and Journalism: Students explore the role of media in society, studying topics such as media ethics, media law, media history, and media effects. They learn about different forms of media, including print, broadcast, digital, and social media, and develop critical thinking skills to analyze media content.
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Public Relations and Strategic Communication: The program covers principles and practices of public relations, strategic communication, and corporate communication. Students learn how to create effective communication strategies, manage public relations campaigns, and maintain positive relationships with stakeholders.
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Digital Communication and New Media: With the rise of digital technologies, students explore the impact of digital communication on society and organizations. They learn about digital media platforms, social media marketing, online content creation, and digital storytelling techniques.
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Practical Skills Development: The program emphasizes practical skills development through hands-on projects, workshops, and internships. Students may have the opportunity to gain practical experience in areas such as writing, editing, media production, graphic design, event planning, and social media management.
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Industry Connections and Networking: CBU fosters industry connections and networking opportunities for communication students through partnerships with media organizations, communication agencies, and professionals in the field. Students may have access to guest lectures, industry panels, and networking events to enhance their career prospects.
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Career Preparation: The B.A. in Communication program prepares students for diverse career paths in fields such as journalism, public relations, advertising, marketing, corporate communication, digital media, and non-profit organizations. Graduates develop strong communication skills, critical thinking abilities, and practical experience that are highly valued in the job market.
Location
Sydney, Nova Scotia
Score
IELTS: 6.5
Tuition Fee
CAD 19579
Application Fees: CAD $ 80
Undergraduate Program:
Educational Qualifications: Indian students applying for an undergraduate programat CBU must have completed their secondary education with a minimum aggregate score of 60%. This corresponds to a passing grade in the Indian education system.
English Language Proficiency: Proficiency in the English language is essential for admission to CBU. Indian students are required to demonstrate their English language skills by submitting the results of a recognized English language proficiency test. CBU accepts various tests such as the IELTS, TOEFL, or equivalent. IELTS score of overall 6.5 band with no band less than 6 is accepted, TOEFL iBT overall score of 80 is required. PTE overall score of 59 is required and DET score of 115 is required.
Cape Breton University (CBU) offers a range of scholarships and financial aid opportunities to international students to support their educational journey. These scholarships are designed to recognize academic excellence, leadership potential, and community involvement.
International Student Entrance Scholarships: CBU offers entrance scholarships for international undergraduate students based on their academic achievements. These scholarships are available to both full-time and part-time students. The scholarship amounts vary and are renewable for up to four years, provided that the student maintains satisfactory academic standing.
Chancellor's Scholarships: This prestigious scholarship is awarded to exceptional international undergraduate students who have demonstrated outstanding academic achievements and community involvement. The scholarship covers full tuition fees for up to four years of study at CBU.
International Student Bursaries: CBU provides bursaries to international students facing financial challenges. These bursaries are awarded based on financial need and can help cover tuition fees, books, and other educational expenses.
External Scholarships: CBU encourages international students to explore external scholarship opportunities available in their home countries or through international organizations. The university provides support and guidance to students in their search for external scholarships.
Work-Study Program: CBU offers international students the opportunity to work on campus while studying through its Work-Study Program. This program provides students with valuable work experience and helps offset their living expenses.
It is important to note that the availability, eligibility criteria, and application deadlines for scholarships may vary each year.
Graduating with a Bachelor of Arts (B.A.) in Communication from Cape Breton University (CBU) equips individuals with versatile skills that are highly valued in today's fast-paced and interconnected world. Communication graduates are well-prepared for a wide range of career opportunities across various industries.The Bachelor of Arts (B.A.) in Communication program at Cape Breton University prepares graduates for diverse career paths in journalism, public relations, advertising, marketing, corporate communication, digital media, event planning, market research, non-profit organizations, higher education, and entrepreneurship. With strong communication skills, strategic thinking, creativity, and adaptability, communication graduates are well-positioned to thrive in today's dynamic and evolving communication landscape.
1. Journalism: Graduates may pursue careers in journalism, working as reporters, editors, or correspondents for newspapers, magazines, online news outlets, or broadcast media organizations. They research and report on current events, write articles, conduct interviews, and contribute to news coverage across different platforms.
2. Public Relations: Graduates may work in public relations (PR) agencies, corporate communications departments, or non-profit organizations, managing communication strategies and building relationships with the public, media, and stakeholders. They may work as PR specialists, media relations managers, or communication consultants.
3. Advertising and Marketing: Graduates may find opportunities in advertising agencies, marketing firms, or digital marketing companies, creating and implementing advertising campaigns, branding strategies, and promotional materials. They may work as advertising executives, marketing coordinators, or social media managers.
4. Corporate Communication: Graduates may work in corporate communication departments within businesses, organizations, or government agencies, managing internal and external communication initiatives. They may develop employee communication programs, corporate branding strategies, or crisis communication plans.
5. Digital Media and Social Media Management: Graduates with expertise in digital communication and social media may find opportunities in digital media companies, social media agencies, or content marketing firms. They may manage social media accounts, create digital content, analyze online engagement, and develop digital marketing strategies.
6. Event Planning and Management: Graduates may work in event planning and management firms, organizing corporate events, conferences, fundraisers, or promotional campaigns. They may coordinate logistics, secure venues, manage budgets, and oversee event marketing and promotion efforts.
7. Market Research and Analysis: Graduates may work in market research firms, consumer insights departments, or consulting companies, conducting research, analyzing data, and providing insights to support business decision-making. They may work as market researchers, data analysts, or consumer behavior specialists.
8. Non-Profit and Advocacy Organizations: Graduates may work for non-profit organizations, advocacy groups, or community organizations, managing communication efforts to raise awareness, mobilize support, and advocate for social causes. They may work as communication coordinators, public affairs specialists, or community outreach managers.
9. Higher Education and Training: Graduates may pursue careers in higher education institutions, teaching communication courses, conducting research, or providing training in communication skills. They may work as instructors, academic advisors, or program coordinators in colleges, universities, or professional training institutes.
10. Freelance and Entrepreneurship: Graduates may choose to work as freelance writers, consultants, or entrepreneurs, offering communication services such as writing, editing, graphic design, or social media management to clients in various industries. They may build their own businesses or work independently on a project basis.
