MSc Business Analytics
The MSc Business Analytics program at the University of Exeter...
BSc Marketing and Management with Industrial Experience
Streatham Campus
INTAKE: September
Program Overview
The BSc Marketing and Management with Industrial Experience program at the University of Exeter offers an advanced and practical approach to studying marketing and management. This program is designed for students who aspire to build a successful career in business while gaining hands-on experience in the industry. By combining academic learning with valuable work placements, students are provided with the tools to thrive in the dynamic and competitive field of marketing and management. The industrial experience component adds significant value to the program, making it unique in providing real-world exposure and enhancing employability.
Curriculum: The curriculum for the BSc Marketing and Management with Industrial Experience program is comprehensive and strategically designed to cover key areas of marketing and management. Core modules include consumer behavior, digital marketing, business strategy, international business, and marketing research, providing a strong foundation in both disciplines. Additionally, the program offers optional modules that allow students to specialize in areas of interest, such as sustainable marketing, branding, and innovation management. Students also gain practical skills through interactive workshops, case studies, and real-world project work. The industrial experience, which takes place during the third year of the program, enables students to apply their knowledge in a professional setting, giving them a competitive edge in the job market.
Research Focus: The University of Exeter is renowned for its high-quality research in business and management. Students in this program benefit from exposure to research-led teaching and are encouraged to critically analyze the latest developments in marketing and management. Research focuses on areas such as digital marketing, consumer behavior, business ethics, and organizational strategy, ensuring students are learning from the cutting edge of academic and industry practices. The research-driven approach fosters a deeper understanding of contemporary issues in the business world, preparing graduates for leadership roles in marketing and management.
Industry Engagement: One of the key strengths of the BSc Marketing and Management with Industrial Experience program is its strong emphasis on industry engagement. The industrial experience component provides students with the opportunity to work with top-tier companies in marketing and management roles. This practical experience enhances students’ understanding of the business world and allows them to develop essential skills such as problem-solving, communication, and project management. The university’s well-established connections with leading businesses offer networking opportunities, internships, and even the possibility of securing full-time employment after graduation. Industry professionals also contribute to the program through guest lectures, providing valuable insights and real-world knowledge to students.
Global Perspective: The BSc Marketing and Management with Industrial Experience program incorporates a global perspective throughout its curriculum. Students explore international marketing strategies, global consumer behavior, and the challenges of managing multinational organizations. The program prepares graduates to work in diverse, multicultural environments by promoting cross-cultural understanding and global business awareness. In addition to classroom learning, the University of Exeter offers opportunities for students to participate in international exchange programs, allowing them to study abroad and gain first-hand experience of global business practices. This exposure to international markets further enhances the program's global outlook.
Location
Streatham Campus
Score
IELTS 6.5
Tuition Fee
£ 19500
Undergraduate Entry Requirements:
Academic Qualifications: International students applying for undergraduate programs at the University of Exeter are typically required to have achieved a minimum overall score of 70% or above in their high school or equivalent qualifications. The specific requirements may vary depending on the chosen program and country-specific grading systems.
English Language Proficiency:
IELTS: The minimum requirement is typically an overall score of 6.0, with no less than 5.5 in each component.
TOEFL: The minimum requirement is typically a score of 80 on the internet-based test (iBT), with no less than 17 in each component.
PTE: The minimum requirement is typically a score of 51, with no less than 51 in each component.
Students must provide:
- academic marksheets & transcripts
- letters of recommendation
- a personal statement - SOP
- passport
- other supporting documents as required by the university.
It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.
The University of Exeter offers a range of scholarships and financial support options to international students. These scholarships aim to recognize academic excellence, support talented individuals, and promote diversity and inclusivity.
Global Excellence Scholarships: The Global Excellence Scholarships are prestigious scholarships offered to outstanding international students. These scholarships are awarded based on academic merit and provide a substantial reduction in tuition fees. The value of the scholarships varies, but they can cover up to the full tuition fees for the duration of the program.
International Sanctuary Scholarship: The International Sanctuary Scholarship is designed to support individuals who have sought asylum in the UK. It provides financial assistance to cover tuition fees and living expenses for the duration of the undergraduate program. This scholarship aims to promote access to higher education for talented individuals who have faced significant challenges.
Sports Scholarships: The University of Exeter offers sports scholarships to talented athletes, both at the undergraduate and postgraduate level. These scholarships recognize excellence in sports performance and provide support in the form of financial assistance, access to sports facilities, coaching, and sports science support.
Subject-Specific Scholarships: Various departments and faculties at the University of Exeter offer subject-specific scholarships for international students. These scholarships are awarded based on academic achievement and may be available for undergraduate, postgraduate, or research programs. The eligibility criteria and scholarship values vary by discipline.
It is important to note that the availability and criteria for scholarships may vary from year to year.
Graduates of the BSc Marketing and Management with Industrial Experience program have a strong foundation in marketing and management principles coupled with valuable industry experience. This combination opens up a wide range of career opportunities.
Marketing Executive/Manager: Graduates can pursue roles as marketing executives or managers, responsible for developing and implementing marketing strategies, managing campaigns, analyzing market trends, and monitoring marketing performance.
Brand Manager: With their understanding of branding principles, graduates can work as brand managers, overseeing brand development, positioning, and communication strategies. They ensure brand consistency and engage with consumers to build strong brand loyalty.
Digital Marketing Specialist: Graduates with knowledge of digital marketing can excel as digital marketing specialists. They create and implement online marketing campaigns, optimize digital channels, analyze data, and utilize digital tools to reach target audiences effectively.
Project Manager: The program equips graduates with project management skills, enabling them to pursue careers as project managers. They lead cross-functional teams, manage budgets and timelines, and ensure successful project delivery.
Market Research Analyst: Graduates can pursue careers as market research analysts, conducting research to gather consumer insights, evaluate market trends, and provide recommendations for business decisions. They utilize research methodologies, analyze data, and generate actionable reports.
Business Development Executive: With their combined marketing and management knowledge, graduates can work in business development roles. They identify new market opportunities, develop strategic partnerships, and contribute to the growth and expansion of organizations.
