MSc Business Analytics
The MSc Business Analytics program at the University of Exeter...
MSc Finance and Marketing
Streatham Campus
INTAKE: September
Program Overview
The MSc Finance and Marketing program at the University of Exeter is a full-time, one-year course that integrates the core principles of finance with advanced marketing concepts. This interdisciplinary approach ensures that students understand both the financial mechanisms that drive business decisions and the marketing strategies that influence customer behavior and brand success. Graduates of this program are prepared for careers in marketing management, financial strategy, investment analysis, and other roles that require expertise in both finance and marketing.
Curriculum: The curriculum of the MSc Finance and Marketing program is designed to provide a strong foundation in both disciplines. Core modules include Financial Management, Investment Analysis, Consumer Behavior, Marketing Strategy, and Digital Marketing, which ensure that students develop a deep understanding of financial decision-making, market trends, and marketing practices. Elective modules allow students to specialize in areas such as brand management, international marketing, and financial derivatives, providing flexibility to tailor the program to individual career aspirations. The program culminates in a dissertation or applied project, allowing students to explore specific topics within finance and marketing in greater depth.
Research Focus: The University of Exeter is known for its research excellence, and students in the MSc Finance and Marketing program benefit from this strong academic foundation. Faculty members conduct research in areas such as financial markets, consumer behavior, marketing analytics, and brand management. This research-led teaching approach ensures that students are exposed to the latest industry trends and academic insights. By incorporating cutting-edge research into the curriculum, students develop critical thinking skills that enable them to analyze and solve real-world challenges in both the financial and marketing sectors.
Industry Engagement: Industry engagement plays a key role in the MSc Finance and Marketing program. The University of Exeter has strong links with leading companies in finance, marketing, and related sectors, providing students with opportunities for internships, consultancy projects, and networking events. Through these partnerships, students can apply their knowledge in real-world settings, gaining practical experience and building valuable professional networks. Guest speakers from the finance and marketing industries regularly visit the program, offering insights into current challenges and emerging trends, and providing students with direct access to industry expertise.
Global Perspective: The MSc Finance and Marketing program offers a global perspective, preparing students to navigate the complexities of international markets and cross-cultural business environments. The curriculum includes case studies from global financial markets, international marketing strategies, and global consumer behavior, which help students develop a well-rounded understanding of global business dynamics. The diverse student body and international faculty further enrich the learning experience, offering students the opportunity to engage with a wide range of perspectives. Students also have opportunities to participate in international study trips, gaining exposure to global business practices and financial institutions.
Location
Streatham Campus
Score
IELTS 6.5
Tuition Fee
£ 26000
Postgraduate Entry Requirements:
Academic Qualifications: International students applying for postgraduate programs at the University of Exeter are typically required to have completed a bachelor's degree or equivalent with a minimum overall score of 55% or above. The specific requirements may vary depending on the chosen program and country-specific grading systems.
English Language Proficiency:
IELTS: The minimum requirement is typically an overall score of 6.5, with no less than 6.0 in each component.
TOEFL: The minimum requirement is typically a score of 90 on the internet-based test (iBT), with no less than 20 in each component.
PTE: The minimum requirement is typically a score of 62, with no less than 62 in each component.
Students must provide:
- academic marksheets & transcripts
- letters of recommendation
- a personal statement - SOP
- passport
- other supporting documents as required by the university.
Work experience: Some postgraduate courses may require relevant work experience in the field.
It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.
The University of Exeter offers a range of scholarships and financial support options to international students. These scholarships aim to recognize academic excellence, support talented individuals, and promote diversity and inclusivity.
Global Excellence Scholarships: The Global Excellence Scholarships are prestigious scholarships offered to outstanding international students. These scholarships are awarded based on academic merit and provide a substantial reduction in tuition fees. The value of the scholarships varies, but they can cover up to the full tuition fees for the duration of the program.
International Sanctuary Scholarship: The International Sanctuary Scholarship is designed to support individuals who have sought asylum in the UK. It provides financial assistance to cover tuition fees and living expenses for the duration of the undergraduate program. This scholarship aims to promote access to higher education for talented individuals who have faced significant challenges.
GREAT Scholarships: The University of Exeter participates in the GREAT Scholarships program, which is a joint initiative between the British Council and UK universities. These scholarships are available for students from specific countries and provide financial support for postgraduate studies. The scholarship value varies by country and covers a portion of the tuition fees.
Chevening Scholarships: The University of Exeter is a partner institution for the prestigious Chevening Scholarships. These scholarships are funded by the UK government and provide fully-funded opportunities for outstanding individuals to pursue postgraduate studies in the UK. The scholarships cover tuition fees, living expenses, and other costs.
Sports Scholarships: The University of Exeter offers sports scholarships to talented athletes, both at the undergraduate and postgraduate level. These scholarships recognize excellence in sports performance and provide support in the form of financial assistance, access to sports facilities, coaching, and sports science support.
Subject-Specific Scholarships: Various departments and faculties at the University of Exeter offer subject-specific scholarships for international students. These scholarships are awarded based on academic achievement and may be available for undergraduate, postgraduate, or research programs. The eligibility criteria and scholarship values vary by discipline.
It is important to note that the availability and criteria for scholarships may vary from year to year.
Graduates of the MSc Finance and Marketing program have a wide range of career prospects in both finance and marketing roles.
Marketing Manager: Graduates can pursue marketing manager roles, where they oversee marketing campaigns, develop marketing strategies, manage brand positioning, and analyze market trends. They work in various industries, including retail, consumer goods, and services.
Financial Analyst: Graduates can work as financial analysts with a specialization in marketing. They analyze financial data related to marketing initiatives, evaluate return on marketing investment, and provide financial insights to support marketing decision-making.
Product Manager: With their combined finance and marketing knowledge, graduates can work as product managers, responsible for developing and managing product portfolios, conducting market research, and setting pricing strategies. They work in industries such as technology, consumer goods, and pharmaceuticals.
Market Research Analyst: Graduates can pursue careers as market research analysts, collecting and analyzing data to assess market trends, consumer preferences, and competitive landscape. They provide valuable insights for strategic marketing decision-making.
Digital Marketing Specialist: With a strong emphasis on digital marketing, graduates can specialize in digital marketing roles, such as social media manager, content marketer, or search engine optimization specialist. They help companies optimize their online presence and engage with target audiences.
Business Development Manager: Graduates can work as business development managers, identifying new business opportunities, conducting market analysis, and developing strategic partnerships. They combine finance and marketing skills to drive business growth and expansion.
