MSc Finance and Marketing

Streatham Campus

 

INTAKE: September

Program Overview

The MSc Finance and Marketing program at the University of Exeter combines core finance principles with marketing strategies to provide students with a well-rounded understanding of both disciplines. The program covers a wide range of topics, including financial management, marketing research, consumer behavior, strategic marketing, and digital marketing.

  1. Finance Fundamentals: The program provides a solid foundation in finance principles, including financial analysis, investment management, risk management, and financial decision-making. Students learn to evaluate investment opportunities, analyze financial data, and understand the financial implications of marketing strategies.

  2. Marketing Strategies: The program explores various marketing strategies and concepts, including market research, branding, product development, pricing, and distribution. Students gain insights into consumer behavior, marketing analytics, and effective marketing communication strategies.

  3. Integrated Approach: The program takes an integrated approach, highlighting the interplay between finance and marketing. Students learn how financial considerations impact marketing decisions and how marketing strategies contribute to financial performance and business growth.

  4. Digital Marketing: The program places a strong emphasis on digital marketing skills, recognizing the growing importance of online marketing channels. Students learn about social media marketing, search engine optimization, content marketing, and data analytics for marketing decision-making.

  5. Applied Learning: The program incorporates practical learning experiences, including case studies, industry projects, and simulations. Students have the opportunity to apply their knowledge and skills in real-world scenarios, developing problem-solving abilities and critical thinking skills.

  6. Industry Engagement: The University of Exeter maintains strong connections with industry partners, offering students opportunities for networking, internships, and guest lectures by industry professionals. This exposure to the industry enhances students' understanding of current trends and practices.

Pollster Education

Location

Streatham Campus

Pollster Education

Score

IELTS 6.5

Pollster Education

Tuition Fee

£ 26000

Postgraduate Entry Requirements:

Academic Qualifications: International students applying for postgraduate programs at the University of Exeter are typically required to have completed a bachelor's degree or equivalent with a minimum overall score of 55% or above. The specific requirements may vary depending on the chosen program and country-specific grading systems.

English Language Proficiency: 

IELTS: The minimum requirement is typically an overall score of 6.5, with no less than 6.0 in each component.

TOEFL: The minimum requirement is typically a score of 90 on the internet-based test (iBT), with no less than 20 in each component.

PTE: The minimum requirement is typically a score of 62, with no less than 62 in each component.

Students must provide:

  • academic marksheets & transcripts
  • letters of recommendation
  • a personal statement - SOP
  • passport
  • other supporting documents as required by the university.

Work experience: Some postgraduate courses may require relevant work experience in the field.

It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.

The University of Exeter offers a range of scholarships and financial support options to international students. These scholarships aim to recognize academic excellence, support talented individuals, and promote diversity and inclusivity.

  1. Global Excellence Scholarships: The Global Excellence Scholarships are prestigious scholarships offered to outstanding international students. These scholarships are awarded based on academic merit and provide a substantial reduction in tuition fees. The value of the scholarships varies, but they can cover up to the full tuition fees for the duration of the program.
  2. International Sanctuary Scholarship: The International Sanctuary Scholarship is designed to support individuals who have sought asylum in the UK. It provides financial assistance to cover tuition fees and living expenses for the duration of the undergraduate program. This scholarship aims to promote access to higher education for talented individuals who have faced significant challenges.
  3. GREAT Scholarships: The University of Exeter participates in the GREAT Scholarships program, which is a joint initiative between the British Council and UK universities. These scholarships are available for students from specific countries and provide financial support for postgraduate studies. The scholarship value varies by country and covers a portion of the tuition fees.
  4. Chevening Scholarships: The University of Exeter is a partner institution for the prestigious Chevening Scholarships. These scholarships are funded by the UK government and provide fully-funded opportunities for outstanding individuals to pursue postgraduate studies in the UK. The scholarships cover tuition fees, living expenses, and other costs.
  5. Sports Scholarships: The University of Exeter offers sports scholarships to talented athletes, both at the undergraduate and postgraduate level. These scholarships recognize excellence in sports performance and provide support in the form of financial assistance, access to sports facilities, coaching, and sports science support.
  6. Subject-Specific Scholarships: Various departments and faculties at the University of Exeter offer subject-specific scholarships for international students. These scholarships are awarded based on academic achievement and may be available for undergraduate, postgraduate, or research programs. The eligibility criteria and scholarship values vary by discipline.

It is important to note that the availability and criteria for scholarships may vary from year to year.

Graduates of the MSc Finance and Marketing program have a wide range of career prospects in both finance and marketing roles.

  1. Marketing Manager: Graduates can pursue marketing manager roles, where they oversee marketing campaigns, develop marketing strategies, manage brand positioning, and analyze market trends. They work in various industries, including retail, consumer goods, and services.

  2. Financial Analyst: Graduates can work as financial analysts with a specialization in marketing. They analyze financial data related to marketing initiatives, evaluate return on marketing investment, and provide financial insights to support marketing decision-making.

  3. Product Manager: With their combined finance and marketing knowledge, graduates can work as product managers, responsible for developing and managing product portfolios, conducting market research, and setting pricing strategies. They work in industries such as technology, consumer goods, and pharmaceuticals.

  4. Market Research Analyst: Graduates can pursue careers as market research analysts, collecting and analyzing data to assess market trends, consumer preferences, and competitive landscape. They provide valuable insights for strategic marketing decision-making.

  5. Digital Marketing Specialist: With a strong emphasis on digital marketing, graduates can specialize in digital marketing roles, such as social media manager, content marketer, or search engine optimization specialist. They help companies optimize their online presence and engage with target audiences.

  6. Business Development Manager: Graduates can work as business development managers, identifying new business opportunities, conducting market analysis, and developing strategic partnerships. They combine finance and marketing skills to drive business growth and expansion.


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