Masters of Public Administration
The Master of Public Administration (MPA) program at Auburn University is designed to p...
Montgomery, Alabama
INTAKE: Jan, May & Aug
Auburn University at Montgomery (AUM), located in Alabama, USA, offers a dynamic Bachelor of Arts (B.A.) program in Communication. This program provides students with a comprehensive understanding of communication theory, research methods, and practical skills necessary for success in diverse fields such as media, public relations, advertising, and corporate communication. Auburn University at Montgomery's Bachelor of Arts program in Communication offers a comprehensive and experiential education that prepares students for successful careers in various communication-related fields. With its diverse curriculum, specialization tracks, hands-on learning opportunities, faculty mentorship, professional development initiatives, and emphasis on technology and innovation, the program equips graduates with the knowledge, skills, and versatility needed to thrive in the dynamic and evolving field of communication.
Curriculum:
Curriculum and Coursework: The B.A. in Communication program at AUM offers a well-rounded curriculum that covers various aspects of communication, including interpersonal communication, mass communication, digital media, public speaking, and strategic communication. Students explore theoretical frameworks, communication models, and ethical considerations that underpin effective communication practices in contemporary society. Courses may include Communication Theory, Media Writing, Visual Communication, Persuasion, and Communication Research Methods.
Specialization Tracks: The program may offer specialization tracks or elective courses that allow students to focus their studies on specific areas of interest within the field of communication. Specialization options may include Journalism, Public Relations, Digital Media Production, Advertising, Intercultural Communication, or Organizational Communication. Students can choose elective courses and internships aligned with their chosen specialization, providing them with focused expertise and practical skills in their desired area of communication practice.
Hands-On Learning Opportunities: AUM emphasizes experiential learning as a vital component of the Communication program. Students have opportunities to gain practical experience through internships, cooperative education programs, and student media organizations such as the campus newspaper, radio station, or television studio. These hands-on experiences allow students to apply theoretical knowledge in real-world settings, develop professional skills, and build a portfolio of work that showcases their abilities to prospective employers.
Faculty Expertise and Mentorship: AUM boasts a faculty of experienced scholars and practitioners with expertise in various areas of communication, including journalism, public relations, media production, and strategic communication. Faculty members serve as mentors and advisors, guiding students in their academic and professional development, providing career guidance, and facilitating networking opportunities within the communication industry. Their mentorship enriches students' learning experience and prepares them for successful careers in communication-related fields.
Technology and Innovation: The Communication program at AUM integrates technology and innovation into the curriculum to prepare students for the rapidly evolving media landscape. Students learn to use digital tools and platforms effectively for content creation, social media management, data analysis, and multimedia storytelling. They gain proficiency in industry-standard software and technologies commonly used in communication professions, enhancing their competitiveness in the job market and their ability to adapt to emerging trends and technologies.
Professional Development and Networking: AUM offers professional development workshops, seminars, and networking events to help students build essential skills and connect with professionals in the communication industry. These opportunities allow students to expand their professional networks, gain insights into industry trends and best practices, and explore potential career pathways. AUM's strong alumni network and partnerships with communication organizations provide students with valuable resources and opportunities for career advancement.
Capstone Experience: The program may culminate in a capstone experience, such as a senior project, internship, or research thesis, where students integrate and apply their knowledge and skills in a real-world context. The capstone experience allows students to demonstrate their proficiency in communication theory, research, and practice, as well as their ability to think critically, solve problems, and communicate effectively. It serves as a bridge to the professional world and prepares students for success in their future careers.
Montgomery, Alabama
IELTS: 6.5
USD 21714
Undergraduate Programs Entry Requirements:
These scholarships recognize academic achievements, leadership potential, and diverse backgrounds.
International Merit Scholarships: Auburn University offers merit-based scholarships to outstanding international students. These scholarships are awarded based on academic excellence, leadership skills, extracurricular involvement, and other criteria. The scholarships are renewable for up to four years of undergraduate study and provide partial tuition coverage.
Global Scholars Program: The Global Scholars Program is a prestigious scholarship program at Auburn University. It is designed for academically talented international students who demonstrate exceptional leadership abilities, community involvement, and a commitment to global issues. Selected students receive a comprehensive scholarship package that includes full tuition, housing, and a stipend.
Cultural Diversity Scholarships: Auburn University recognizes and values the diversity of its student population. The Cultural Diversity Scholarships aim to support underrepresented international students who contribute to the university's cultural and global perspectives. These scholarships provide financial assistance for tuition and living expenses.
Departmental Scholarships: Various academic departments and colleges within Auburn University offer scholarships specifically for international students. These scholarships may be discipline-specific and require students to major in a particular field of study. Students are encouraged to explore departmental websites and contact their respective academic units for information on available scholarships.
External Scholarships: Auburn University also encourages international students to explore external scholarship opportunities provided by governments, organizations, and foundations. The university's Office of International Programs provides guidance and resources to help students search and apply for external scholarships.
It is important for international students to carefully review scholarship eligibility criteria, application deadlines, and any additional requirements specified by Auburn University. The university encourages early application submission to be considered for the available scholarships.
Graduates of the Bachelor of Arts (B.A.) program in Communication from Auburn University at Montgomery (AUM) are well-prepared to pursue diverse and rewarding career paths in the dynamic field of communication. With a solid foundation in communication theory, research methods, and practical skills, they are equipped to excel in various industries such as media, public relations, advertising, corporate communication, and digital marketing. Graduates of Auburn University at Montgomery's B.A. program in Communication are well-equipped to pursue diverse and fulfilling career opportunities in the rapidly evolving field of communication. Whether working in public relations, media production, advertising, digital marketing, corporate communication, media relations, or content strategy, their knowledge, skills, and creativity enable them to thrive in a variety of roles and make meaningful contributions to organizations and society through effective communication practices.
Public Relations Specialist: Graduates can work as public relations specialists for corporations, non-profit organizations, government agencies, or public relations firms. They are responsible for managing communication strategies, building relationships with the media, creating press releases, organizing events, and handling crisis communication. Public relations specialists play a crucial role in shaping public perception, enhancing brand reputation, and maintaining positive relationships with stakeholders.
Media Producer/Journalist: With expertise in media production and journalism, graduates can pursue careers as reporters, editors, producers, or multimedia journalists for newspapers, magazines, radio stations, television networks, or online media outlets. They research, write, and produce news stories, features, and multimedia content for various platforms, informing and engaging audiences on local, national, or international issues. Media producers play a vital role in disseminating information, promoting transparency, and facilitating public discourse.
Advertising Account Executive: Graduates can work as advertising account executives for advertising agencies, marketing firms, or media companies. They collaborate with clients to develop advertising campaigns, create marketing strategies, and execute promotional initiatives across multiple channels, including print, broadcast, digital, and social media. Advertising account executives play a key role in driving brand awareness, increasing sales, and achieving marketing objectives through targeted advertising efforts.
Digital Marketing Specialist: With proficiency in digital media and marketing techniques, graduates can pursue careers as digital marketing specialists or social media managers for businesses, e-commerce platforms, or digital marketing agencies. They develop and implement digital marketing campaigns, manage social media accounts, analyze data metrics, and optimize online content to increase brand visibility, engagement, and conversion rates. Digital marketing specialists leverage technology and analytics to reach target audiences and drive business growth in the digital marketplace.
Corporate Communication Manager: Graduates can work as corporate communication managers or directors for corporations, government agencies, or non-profit organizations. They develop communication strategies, manage internal and external communication channels, and coordinate messaging to employees, shareholders, customers, and the public. Corporate communication managers play a critical role in fostering transparency, aligning organizational goals, and enhancing organizational reputation through effective communication practices.
Media Relations Specialist: Graduates can specialize in media relations, working as media relations specialists or press officers for government agencies, advocacy groups, or corporate organizations. They cultivate relationships with journalists, pitch story ideas, coordinate media interviews, and respond to media inquiries on behalf of their organizations. Media relations specialists play a key role in shaping media coverage, managing public perception, and disseminating information to the press and the public.
Content Strategist/Editor: Graduates can pursue careers as content strategists, editors, or content managers for digital publishing platforms, content marketing agencies, or corporate communications teams. They develop content strategies, create editorial calendars, oversee content production, and ensure consistency, quality, and relevance across various content channels. Content strategists play a crucial role in engaging audiences, building brand identity, and driving traffic and engagement through compelling storytelling and content marketing initiatives.