Post Graduate Diploma in Digital Marketing + MA in Leadership

Richmond

 

INTAKE: Jan, May & Sept

Program Overview

The Post Graduate Diploma in Digital Marketing + MA in Leadership program at VPC is designed to equip students with the knowledge and practical skills required to excel in the digital marketing industry, along with developing their leadership abilities. This program integrates theoretical knowledge with practical applications, ensuring that students are well-prepared for the challenges of the modern business landscape.

Curriculum:

The curriculum of the program covers a wide range of topics related to digital marketing and leadership. Here is a breakdown of the curriculum:

  1. Digital Marketing Fundamentals: Students will learn the foundational concepts and principles of digital marketing, including market research, consumer behavior, and digital marketing strategies.

  2. Search Engine Optimization (SEO): This module focuses on optimizing websites and content to improve search engine rankings and increase organic traffic.

  3. Social Media Marketing: Students will learn how to leverage various social media platforms to build brand awareness, engage with the target audience, and drive customer acquisition.

  4. Content Marketing: This module covers the creation, distribution, and promotion of valuable content to attract and retain customers, enhance brand credibility, and drive conversions.

  5. Digital Advertising: Students will explore different digital advertising channels, such as display advertising, pay-per-click (PPC) advertising, and social media advertising, and learn how to develop effective advertising campaigns.

  6. Web Analytics: This module focuses on utilizing web analytics tools to track and analyze website performance, user behavior, and campaign effectiveness, enabling data-driven decision-making.

  7. Leadership Theories and Practices: Students will study leadership theories, models, and practices, gaining insights into effective leadership strategies, team management, and organizational behavior.

  8. Strategic Management: This module covers the principles of strategic management, including strategic planning, competitive analysis, and implementing strategic initiatives.

Pollster Education

Location

Richmond

Pollster Education

Score

IELTS 6

Pollster Education

Tuition Fee

CAD 15300

Vancouver Premier College, located in Canada, welcomes international students from around the world to pursue their postgraduate studies. The college has specific entry requirements for international students seeking admission to its postgraduate programs.

Here are the entry requirements for international postgraduate students at Vancouver Premier College:

  1. Academic Qualifications: International students applying for postgraduate programs at Vancouver Premier College should have successfully completed a bachelor's degree or its equivalent from a recognized institution. The degree should be in a relevant field of study related to the chosen postgraduate program.

  2. Minimum Percentage: To be eligible for admission, international students should have obtained a minimum percentage of 50 or above in their previous academic qualifications. This criterion ensures that students have a strong academic foundation to succeed in their postgraduate studies.

  3. English Language Proficiency: Since English is the primary language of instruction at Vancouver Premier College, international students are required to demonstrate their English language proficiency. The college accepts the International English Language Testing System (IELTS) as a valid measure of English proficiency. A minimum overall band score of 6.5 is typically required for postgraduate programs.

  4. Additional Requirements: Depending on the specific postgraduate program, there may be additional requirements such as submission of a statement of purpose, letters of recommendation, or a portfolio of work (if applicable). These requirements vary based on the program of study, and prospective students should review the program-specific admission guidelines for detailed information.

It is important for international students to note that meeting the minimum entry requirements does not guarantee admission, as the number of available spots may be limited. The college considers various factors when evaluating applications, including academic performance, English language proficiency, and the applicant's suitability for the program.

Vancouver Premier College, located in Canada, aims to provide quality education to its students, including international students. While the college offers a range of services and support, it is important to note that Vancouver Premier College does not offer scholarships specifically for international students.

Scholarships are financial aid programs that are awarded based on various criteria, such as academic excellence, talent, or financial need. However, Vancouver Premier College may have alternative financial assistance options or partnerships with external organizations that offer scholarships to eligible students.

Graduates of the Post Graduate Diploma in Digital Marketing + MA in Leadership program have excellent career prospects in the dynamic field of digital marketing and leadership roles.

  1. Digital Marketing Manager: Graduates can pursue managerial positions in digital marketing departments or agencies, where they will oversee marketing campaigns, manage teams, and drive marketing strategies.

  2. Social Media Strategist: With their expertise in social media marketing, graduates can work as social media strategists, creating engaging content, managing social media accounts, and implementing social media campaigns.

  3. Content Marketing Specialist: Graduates can specialize in content marketing, creating compelling and valuable content for different digital platforms to attract and engage target audiences.

  4. Digital Advertising Executive: With knowledge of digital advertising channels, graduates can work as digital advertising executives, developing and managing online advertising campaigns for businesses.

  5. Marketing Consultant: Graduates can offer their expertise as marketing consultants, providing strategic guidance and digital marketing solutions to businesses across various industries.

  6. Leadership Roles: The program also prepares graduates for leadership positions in organizations, where they can effectively lead teams, implement strategic initiatives, and drive business growth.


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