B.A. in Media Arts and Design

Harrisonburg, Virginia

 

INTAKE: Jan & Aug

Program Overview

The Bachelor of Arts (B.A.) in Media Arts and Design program at James Madison University is designed to provide students with a comprehensive understanding of the evolving field of media. The program explores various aspects of media production, design, and communication, preparing students for dynamic careers in the media industry. With a focus on hands-on experience, creativity, and critical thinking, graduates are well-equipped to navigate the diverse landscape of media arts and design.

Curriculum: The curriculum is structured to cover a broad range of topics within media arts and design. Core courses may include digital storytelling, multimedia production, graphic design, and media ethics. Students have the opportunity to specialize in areas such as digital media, journalism, or visual communication. The program integrates theory with practical skills, ensuring that students develop a well-rounded skill set applicable to the ever-changing media landscape.

Research Focus: JMU's B.A. in Media Arts and Design program emphasizes research as a key component of the learning experience. Students are encouraged to explore innovative trends, emerging technologies, and media effects. Faculty members actively engage students in research projects, providing opportunities to contribute to advancements in media studies, production methodologies, and the impact of media on society.

Industry Engagement: Recognizing the importance of real-world experience, the program actively engages students with industry-relevant opportunities. Internships, collaborative projects with industry partners, and participation in media-related events provide students with hands-on exposure to the professional world of media arts and design. The program's strong connections with media organizations, production companies, and creative agencies facilitate networking, mentorship, and potential employment opportunities.

Global Perspective: The B.A. in Media Arts and Design at JMU incorporates a global perspective into its curriculum. Courses may explore global media trends, cross-cultural communication, and the impact of media on a global scale. The program encourages students to consider the cultural, social, and ethical dimensions of media production and consumption in a globalized context. Study abroad programs and international collaborations further enhance students' understanding of media in diverse cultural environments.

Pollster Education

Location

Harrisonburg, Virginia

Pollster Education

Score

IELTS 6.5

Pollster Education

Tuition Fee

USD 30152

Undergraduate Entry Requirements

Academic Requirements: Prospective undergraduate students are required to have a minimum academic achievement of 80% or above in their previous educational qualifications.

English language proficiency:

  • IELTS Requirement: An overall IELTS score of 6.5 is required.
  • TOEFL Requirement: A minimum overall score of 80 is often required.
  • PTE Requirement: A minimum overall score of 58 is often required.
  • DET Requirement: A DET score of 105 is required.
  • SAT Requirement: A SAT score of 500 is required.

Students must provide:

  • academic marksheets & transcripts
  • letters of recommendation
  • a personal statement - SOP
  • passport
  • other supporting documents as required by the university.

It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.

James Madison University (JMU) recognizes the importance of supporting international students in their pursuit of higher education and offers various scholarship opportunities to facilitate their academic journey.

International Undergraduate Merit Scholarships: JMU provides merit-based scholarships for outstanding international undergraduate students. These scholarships are awarded based on academic achievements, leadership qualities, and extracurricular involvement. Eligible students are automatically considered during the admission process.

International Diversity Scholarships: To promote cultural diversity on campus, JMU offers International Diversity Scholarships. These scholarships aim to attract students from different backgrounds, fostering a global perspective within the university community. Eligibility criteria include a demonstrated diversity and inclusion.

College-Specific Scholarships: Various colleges within JMU may offer scholarships tailored to specific academic disciplines. International students pursuing degrees in fields such as business, science, engineering, or the arts may have access to college-specific scholarship opportunities.

Global Engagement Scholarships: JMU encourages international students to actively engage with the global community. Global Engagement Scholarships are awarded to students who demonstrate a promoting cross-cultural understanding through activities such as international events, community service, and leadership roles.

Graduates of James Madison University's Bachelor of Arts (B.A.) in Media Arts and Design program are equipped with a diverse skill set that opens doors to exciting and dynamic career opportunities in the ever-evolving media industry. The program's emphasis on practical skills, creativity, and critical thinking prepares graduates for roles across various sectors of media arts and design.

Digital Media Producer: Digital Media Producers create and oversee the production of digital content, including videos, podcasts, and interactive media. Graduates may work for media companies, advertising agencies, or as freelancers, contributing to the creation of engaging digital experiences.

Graphic Designer: Graphic Designers use their artistic skills to create visual concepts for various media, including print, web, and social media. Graduates may work in design studios, marketing departments, or as freelancers, bringing visual creativity to branding and communication projects.

Content Strategist: Content Strategists plan and execute content creation strategies for digital platforms. They may work for media organizations, marketing agencies, or in-house marketing teams, ensuring that content aligns with brand goals and resonates with target audiences.

Multimedia Journalist: Multimedia Journalists produce news stories using a combination of text, audio, and video. Graduates may work for news organizations, online publications, or as independent journalists, covering a wide range of topics and utilizing multimedia storytelling techniques.

Social Media Manager: Social Media Managers oversee the social media presence of organizations, creating and curating content, managing online communities, and implementing social media strategies. Graduates may work in-house or for social media agencies.

UX/UI Designer: User Experience (UX) and User Interface (UI) Designers focus on creating user-friendly and visually appealing digital interfaces. They may work for tech companies, design agencies, or as part of in-house design teams, enhancing the overall user experience of websites and applications.

Advertising Copywriter: Advertising Copywriters craft persuasive and compelling copy for advertisements across various media channels. Graduates may work for advertising agencies, marketing departments, or as freelancers, contributing to effective advertising campaigns.

Video Editor: Video Editors work with raw footage to create polished and engaging video content. They may work in film production, television, advertising, or digital media companies, contributing to the post-production process.

Media Planner: Media Planners develop strategies for the placement of advertisements, considering target audiences and media channels. Graduates may work for advertising agencies, media companies, or in-house marketing teams, optimizing media plans for maximum impact.

Web Developer: Web Developers build and maintain websites, ensuring functionality and user experience. Graduates may work for web development firms, tech companies, or as freelancers, contributing to the design and functionality of websites.

Creative Director: With experience, graduates may progress to roles such as Creative Director, overseeing the creative vision of projects. They may work for advertising agencies, design studios, or media production companies, providing leadership in creative endeavors.

Media Research Analyst: Media Research Analysts gather and analyze data related to media consumption, audience demographics, and market trends. Graduates may work for media research firms, advertising agencies, or in-house marketing teams, providing insights for strategic decision-making.

Digital Marketing Specialist: Digital Marketing Specialists leverage digital channels to promote products or services. Graduates may work for marketing agencies or in-house marketing teams, implementing digital marketing strategies and campaigns.

Freelance Content Creator: Many graduates may choose the path of freelance content creation, offering their skills in graphic design, video production, writing, or other areas to clients across different industries.


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