MSc Human Resource Management
Intake:- January & September The MSc Human Resource Mana...
MSc Marketing with Year in Industry
York - UK
INTAKE: Jan & Sept
Program Overview
The MSc Marketing program with Year in Industry at York St John University is designed to provide students with a well-rounded education in marketing theory and practice. This program offers students the opportunity to gain invaluable real-world experience by undertaking a placement year in an industry-related role. Through a combination of academic study and practical work experience, students develop the skills and knowledge necessary to thrive in the competitive marketing landscape.
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Core Marketing Concepts: The program covers a wide range of core marketing concepts, including strategic marketing, consumer behavior, market research, marketing communications, and digital marketing. Students gain a comprehensive understanding of marketing principles and their practical applications.
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Year in Industry: One of the distinctive features of this program is the inclusion of a placement year in an industry setting. Students have the opportunity to work in a marketing role within an organization, applying their theoretical knowledge to real-world marketing challenges. This experience provides valuable insights, enhances professional skills, and establishes industry connections.
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Academic Excellence: York St John University prides itself on its academic excellence and the quality of its teaching staff. The MSc Marketing program is delivered by experienced faculty members who have expertise in various areas of marketing. Students benefit from their industry insights, research contributions, and practical guidance throughout their studies.
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Practical Learning Approach: The program adopts a practical learning approach, combining lectures, workshops, case studies, and group projects to enhance students' practical skills. They learn to develop marketing strategies, conduct market research, analyze data, and create effective marketing campaigns. The placement year further strengthens their practical knowledge and skills.
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Industry Connections: York St John University has established strong connections with industry partners, providing students with access to guest lectures, networking events, and industry projects. These connections enhance students' exposure to the marketing industry and increase their employability upon graduation.
Location
York - UK
Score
IELTS 6.5
Tuition Fee
£ 13000
Postgraduate Entry Requirements:
Academic qualification: For postgraduate programs, international students are required to have a minimum overall score of 55% or above in their previous academic qualification.
English Language Proficiency:
- IELTS: A minimum overall score of 6.5 is required in the IELTS exam.
- TOEFL: International students can also provide a TOEFL score with a minimum of 75 points.
- PTE: Alternatively, international students can provide a PTE score with a minimum of 46 points.
Students must provide:
- academic marksheets & transcripts
- letters of recommendation
- a personal statement - SOP
- passport
- other supporting documents as required by the university.
Work experience: Some postgraduate courses may require relevant work experience in the field.
It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions
York St John University offers a range of scholarships to international students, providing financial support and recognition for their academic achievements. These scholarships aim to attract talented students from around the world and promote diversity within the university community.
- International Scholarship Programme: This scholarship is open to undergraduate and postgraduate students from non-EU countries. It offers a tuition fee reduction of up to £2,500 per year for the duration of the program. The scholarship is awarded based on academic merit and applicants must meet specific eligibility criteria.
- Vice Chancellor's Scholarship: This prestigious scholarship is available to high-achieving international students applying for undergraduate or postgraduate programs. It provides a tuition fee reduction of up to £5,000 per year. Recipients are selected based on academic excellence, leadership potential, and commitment to making a positive impact in their communities.
- Country-specific Scholarships: York St John University also offers scholarships tailored to students from specific countries or regions. These scholarships may have varying eligibility criteria and award amounts. Examples include the Nigeria Scholarship, Ghana Scholarship, and India Scholarship.
- Alumni Scholarship: This scholarship is available to international students who have previously studied at York St John University at the undergraduate level and are progressing to a postgraduate program. It offers a tuition fee reduction of up to £1,000.
- Sports Scholarships: York St John University values sporting excellence and offers scholarships to international students who excel in their chosen sport. These scholarships provide support for training, coaching, and competition expenses, along with access to sports facilities and other benefits.
It is important to note that scholarship availability, eligibility criteria, and award amounts may vary each year.
Graduates of the MSc Marketing program with Year in Industry from York St John University have excellent career prospects in various marketing-related roles.
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Marketing Executive: Graduates can pursue entry-level marketing positions, working closely with marketing teams to develop and implement marketing campaigns, analyze market trends, and support brand management activities.
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Digital Marketing Specialist: Graduates can specialize in digital marketing roles, focusing on social media marketing, search engine optimization (SEO), content marketing, and data analytics. They contribute to digital marketing strategies, manage online campaigns, and optimize digital platforms for maximum reach and engagement.
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Market Research Analyst: Graduates can work as market research analysts, collecting and interpreting data to identify consumer insights, market trends, and competitive landscapes. They provide valuable information that guides marketing strategies and business decision-making processes.
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Brand Manager: Graduates can pursue careers in brand management, responsible for developing and maintaining brand strategies, managing brand equity, and ensuring brand consistency across different channels. They collaborate with cross-functional teams to drive brand growth and market positioning.
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Marketing Consultant: Graduates can work as marketing consultants, offering strategic guidance to organizations seeking to enhance their marketing effectiveness. They provide market analysis, develop marketing plans, and offer recommendations for improving marketing performance and achieving business goals.
