B.A. in Art
The Bachelor of Arts (B.A.) in Art program at Nebraska Wesleyan University is designed ...
B.S. in Communication Studies
Lincoln, Nebraska
INTAKE: Jan & Aug
Program Overview
The Bachelor of Science (B.S.) in Communication Studies program at Nebraska Wesleyan University is designed to provide students with a comprehensive and scientific approach to understanding the intricacies of human communication in various contexts. The program integrates theoretical knowledge with hands-on experiences, preparing students for careers that require strategic communication, critical thinking, and ethical decision-making. With a focus on research methodologies and data-driven insights, the B.S. in Communication Studies equips students with the analytical skills needed to navigate the complexities of contemporary communication. The program covers interpersonal, organizational, and mediated communication, offering a STEM-designated approach that combines communication theory with quantitative research methodologies.
Curriculum:
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STEM-Designated: The program holds a STEM designation, signifying its commitment to incorporating science, technology, engineering, and mathematics principles into communication studies, preparing students for data-driven and analytical roles.
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Scientific Approach to Communication: The program adopts a scientific approach, emphasizing research methodologies, data analysis, and empirical studies to explore the foundations and nuances of communication in interpersonal, group, and mediated settings.
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Quantitative Research Methods: Students develop proficiency in quantitative research methods, including survey design, statistical analysis, and experimental design, enabling them to conduct empirical research and analyze communication patterns quantitatively.
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Strategic Communication Planning: The curriculum includes coursework on strategic communication planning, where students learn to create effective communication strategies, considering organizational goals, target audiences, and the broader socio-cultural context.
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Media and Technology Integration: Recognizing the impact of media and technology, the program explores how digital communication platforms, social media, and emerging technologies influence communication dynamics, preparing students for the evolving digital landscape.
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Organizational Communication Analysis: A key focus is placed on organizational communication, where students analyze communication structures within businesses and institutions, exploring topics such as leadership communication, internal communication strategies, and organizational culture.
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Crisis Communication and Risk Management: Students delve into crisis communication and risk management, understanding how effective communication plays a crucial role in navigating and mitigating crises within organizations and communities.
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Communication Ethics and Decision-Making: Ethical considerations are woven throughout the program, equipping students with the skills to make ethically sound communication decisions and navigate complex ethical challenges in professional settings.
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Interdisciplinary Connections: The program encourages interdisciplinary connections, allowing students to explore intersections between communication studies and other fields such as psychology, sociology, business, and technology.
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Applied Communication Research Projects: Students engage in applied communication research projects, collaborating with faculty or industry partners to address real-world communication challenges, gaining practical experience in the application of communication theories.
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Data Visualization and Reporting: Students learn data visualization techniques and reporting methods, enhancing their ability to communicate research findings effectively to diverse audiences, a valuable skill in professional settings.
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Digital Media Analytics: The program covers digital media analytics, teaching students how to analyze online engagement, track social media metrics, and extract meaningful insights to inform strategic communication decisions.
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Professional Development Opportunities: Students have access to professional development opportunities, including internships, workshops, and networking events, connecting them with communication professionals and providing exposure to real-world applications of communication studies.
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Communication Consulting Skills: The curriculum develops communication consulting skills, enabling students to provide strategic communication advice to organizations, businesses, or individuals, leveraging their analytical and communication expertise.
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Preparation for Advanced Studies: Beyond immediate career readiness, the program prepares students for advanced studies in communication research, allowing them to pursue graduate education and contribute to the evolving field of communication studies.
Location
Lincoln, Nebraska
Score
IELTS: 6.5
Tuition Fee
USD 38898
Entry Requirements at Nebraska Wesleyan University for Undergraduate admissions
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Academic Qualifications: NWU evaluates applicants based on their academic qualifications, which typically constitute a significant portion of the admission criteria. While specific percentage requirements may vary by program, a strong emphasis is placed on academic performance. Prospective students are encouraged to demonstrate a solid academic foundation through their previous coursework and achievements.
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English Language Proficiency: International applicants are required to demonstrate proficiency in the English language to ensure success in their academic endeavors. NWU accepts the following minimum scores for English language proficiency:
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IELTS: The International English Language Testing System (IELTS) score of 6.5 is the minimum accepted level.
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TOEFL iBT: The Test of English as a Foreign Language (TOEFL) internet-based test with a minimum score of 71 is accepted.
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SAT or ACT(recommended):
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SAT : SAT scores of 1020 (reading+math).
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ACT : ACT score 20 (composite) or above.
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Nebraska Wesleyan University demonstrates its commitment to global education by offering a range of scholarships to international students. These financial aid opportunities not only recognize academic excellence and talent but also contribute to fostering a diverse and inclusive campus community.
Global Leaders Scholarship: NWU offers the Global Leaders Scholarship to international students who demonstrate exceptional academic achievements, leadership skills, and a commitment to making a positive impact in their communities. This competitive scholarship is designed to attract high-achieving students from around the world.
International Diversity Scholarship: The International Diversity Scholarship is aimed at promoting a diverse and inclusive campus environment. It is awarded to international students who contribute to the cultural richness of the university community. This scholarship recognizes the value of diverse perspectives and experiences in fostering a global learning environment.
Merit-Based Scholarships: Nebraska Wesleyan University provides merit-based scholarships to international students based on their academic excellence and achievements. These scholarships consider factors such as GPA, standardized test scores, and extracurricular involvement. Merit-based awards help recognize and reward outstanding academic performance.
Performing Arts Scholarships: NWU encourages international students with a passion for the performing arts to apply for scholarships in music, theatre, and dance. These scholarships are awarded based on talent, artistic achievements, and potential contributions to the university's vibrant arts community.
Athletic Scholarships: For international students with exceptional athletic abilities, NWU offers athletic scholarships. These awards are available in various sports and recognize the dedication and talent of student-athletes. Prospective athletes are encouraged to contact the athletic department for specific information on eligibility and application processes.
Graduates holding a Bachelor of Science (B.S.) in Communication Studies from Nebraska Wesleyan University are equipped with a versatile skill set that prepares them for a range of dynamic careers where effective communication is paramount. The program's unique focus on a scientific approach to communication, coupled with hands-on experiences, positions graduates for success in diverse industries that require strategic thinkers, effective communicators, and data-driven decision-makers. Nebraska Wesleyan University's B.S. in Communication Studies program uniquely positions graduates to thrive in communication-related roles that demand a blend of analytical prowess, strategic thinking, and ethical communication practices, ensuring their readiness for success in today's dynamic professional landscape.
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Communication Analyst: Graduates may pursue roles as communication analysts, utilizing their quantitative research skills to analyze communication patterns, conduct audience research, and provide insights to enhance organizational communication strategies.
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Data-driven Marketer: Opportunities exist in data-driven marketing, where graduates can leverage their analytical skills to interpret consumer behavior, optimize marketing campaigns, and contribute to strategic decision-making in the marketing and advertising sectors.
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Corporate Research Specialist: Graduates can work as corporate research specialists, conducting internal and external communication audits, analyzing organizational communication structures, and recommending improvements to enhance efficiency.
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Media Researcher: Careers in media research involve graduates conducting audience analysis, content analysis, and market research for media organizations, contributing to the development of media content and programming.
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Digital Communication Strategist: In the ever-evolving digital landscape, graduates can excel as digital communication strategists, developing and implementing data-driven digital communication campaigns, managing online presence, and analyzing digital metrics.
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Public Opinion Analyst: Graduates may pursue roles as public opinion analysts, studying and interpreting public sentiment, conducting polls and surveys, and providing insights to inform public relations and communication strategies.
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Political Communication Consultant: Opportunities exist in political communication consulting, where graduates can provide strategic advice, conduct political communication research, and contribute to political campaigns and advocacy efforts.
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Health Communication Specialist: Graduates can work in health communication, developing campaigns, analyzing health communication trends, and contributing to public health initiatives, particularly in areas such as health promotion and disease prevention.
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Market Research Analyst: Careers in market research involve graduates collecting and analyzing data on consumer preferences, market trends, and competitive products, informing businesses and organizations for strategic decision-making.
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Communication Technology Consultant: Graduates may specialize in communication technology consulting, advising organizations on the implementation of communication technologies, analyzing user experiences, and ensuring seamless technology integration.
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Corporate Training and Development Specialist: Opportunities exist in corporate training and development, where graduates can use their communication expertise to design and deliver training programs, enhance workplace communication, and foster employee development.
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User Experience (UX) Researcher: Graduates can excel as UX researchers, analyzing user interactions with digital products, conducting usability studies, and providing insights to enhance the user experience in the design and technology industry.
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Internal Communication Manager: In organizational settings, graduates can work as internal communication managers, overseeing internal communication strategies, facilitating employee engagement, and ensuring effective communication within the workplace.
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Survey Researcher: Careers in survey research involve graduates designing and conducting surveys, analyzing survey data, and providing insights for academic, market, or public opinion research.
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Communication and Media Planning Specialist: Graduates may work in communication and media planning, developing plans to reach target audiences through various channels, optimizing media budgets, and ensuring effective communication strategies.
