BS in Journalism - Strategic Communications

Lawrence, Kansas

 

INTAKE: Jan, May & Aug

Program Overview

The University of Kansas (KU) in the USA offers a Bachelor of Science (BS) degree in Journalism with a specialization in Strategic Communications. This program is designed to provide students with a comprehensive understanding of the field, combining theoretical knowledge with practical skills essential for a career in strategic communication.

Curriculum: The curriculum of the BS in Journalism - Strategic Communications at KU typically includes a mix of core journalism courses and specialized strategic communication courses. Core courses may cover topics such as media ethics, writing for journalism, and media law. Specialized courses in strategic communications might include brand management, digital marketing, and strategic messaging.

Research Focus: The University of Kansas has a strong emphasis on research across various disciplines, including journalism and communication. Faculty and students are encouraged to engage in research activities that contribute to the advancement of knowledge in the field. The Journalism School may have specific research centers or initiatives focusing on areas such as media studies, communication theory, or strategic communication research.

Industry Engagement: KU maintains strong ties with industry partners, fostering collaboration and engagement between students and professionals in the field of journalism and strategic communications. Internship programs, guest lectures by industry experts, and networking events are common features of KU's approach to connecting students with real-world opportunities.

Global Perspective: The University of Kansas recognizes the importance of a global perspective in today's interconnected world. Students in the BS in Journalism - Strategic Communications program may have opportunities to engage in global learning experiences, such as study abroad programs, international internships, or coursework that explores global media and communication issues.

Pollster Education

Location

Lawrence, Kansas

Pollster Education

Score

IELTS 6.5

Pollster Education

Tuition Fee

USD 29764

Undergraduate Entry Requirements

Application Fee: $85

Academic Requirements: Prospective undergraduate students are required to have a minimum academic achievement of 80% or above in their previous educational qualifications.

English language proficiency:

  • IELTS Requirement: An overall IELTS score of 6.5 is required.
  • TOEFL Requirement: A minimum overall score of 79 is often required.
  • PTE Requirement: A minimum overall score of 53 is often required.

Students must provide:

  • academic marksheets & transcripts
  • letters of recommendation
  • a personal statement - SOP
  • passport
  • other supporting documents as required by the university.

It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.

The University of Kansas (KU) in the United States is fostering a diverse and inclusive academic community, and this dedication extends to providing scholarship opportunities for international students. These scholarships aim to support and recognize the academic achievements and contributions of students from around the world.

Global Jayhawk Scholarship: The Global Jayhawk Scholarship is specifically designed for incoming undergraduate international students. This merit-based scholarship takes into account academic achievements, leadership qualities, and a cultural diversity. The award amounts vary, and recipients are selected based on a competitive application process.

International Excellence Award: The International Excellence Award is another notable scholarship program at KU. It is open to both undergraduate and graduate international students across various disciplines. This scholarship recognizes outstanding academic achievements, leadership potential, and the ability to contribute to the university community. Recipients may receive partial to full tuition coverage.

OIP Scholarships: The Office of International Programs (OIP) at KU administers several scholarships to support international students. These scholarships may cover tuition, living expenses, or research-related costs. OIP scholarships often emphasize cultural exchange, community engagement, and academic excellence.

Departmental Scholarships: Many academic departments within the University of Kansas offer department-specific scholarships for international students. These scholarships are often tied to academic performance, research endeavors, or contributions to the department's goals. Prospective students are encouraged to check with their intended academic departments for available opportunities.

Upon completing the BS in Journalism - Strategic Communications program at KU, graduates find themselves well-positioned for diverse career paths. The industry-relevant curriculum ensures that students develop the skills demanded by employers in today's competitive job market.

Public Relations Specialist: Graduates may pursue roles as public relations specialists, developing and maintaining a positive public image for organizations. They craft compelling messages, manage media relations, and strategize communication campaigns.

Digital Marketing Strategist: With a focus on digital communication, students are prepared for roles as digital marketing strategists. They navigate the digital landscape, creating effective online campaigns, optimizing web presence, and leveraging social media platforms.

Brand Manager: Strategic Communications graduates can excel as brand managers, overseeing the development and promotion of brands. They play a crucial role in shaping brand identity, ensuring consistency, and enhancing brand recognition.

Media Planner: Understanding the media landscape, graduates may choose careers as media planners, determining the most effective channels for disseminating messages. They analyze audience behavior and consumption patterns to optimize communication strategies.

Social Media Manager: As social media continues to be a powerful communication tool, graduates are well-suited for roles as social media managers. They create engaging content, manage online communities, and implement social media strategies.


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