MSc Finance and Accounting
The MSc Finance and Accounting program at the University of Wolverhampton is designed t...
MA Public Relations and Corporate Communication
Wolverhampton City
INTAKE: Jan & Sept
Program Overview
The MA program in Public Relations and Corporate Communication at the University of Wolverhampton is designed to equip students with the knowledge, skills, and strategic thinking required to excel in the dynamic and evolving field of public relations. The program combines theoretical foundations with practical application to provide students with a comprehensive understanding of effective communication strategies and their role in organizational success.
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Comprehensive Curriculum: The MA program offers a comprehensive curriculum that covers various aspects of public relations and corporate communication. Students explore subjects such as strategic communication planning, media relations, crisis communication, stakeholder management, digital communication, and corporate social responsibility. The curriculum integrates theory, research, and real-world case studies to provide students with a well-rounded education.
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Practical Skills Development: The program emphasizes the development of practical skills essential for successful public relations professionals. Students engage in hands-on activities, including media pitching, writing press releases, creating communication campaigns, and managing digital platforms. These practical experiences enable students to apply their theoretical knowledge and develop valuable skills sought after by employers.
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Industry-Relevant Insights: The University of Wolverhampton ensures that the program remains up-to-date with industry trends and practices. Guest lectures, workshops, and industry partnerships provide students with insights into current best practices and real-world challenges faced by public relations professionals. This exposure helps students develop a deep understanding of the industry and prepares them for the demands of the professional world.
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Research and Critical Thinking: The program emphasizes research and critical thinking skills, enabling students to evaluate communication strategies, analyze data, and make evidence-based decisions. Students undertake independent research projects, giving them the opportunity to explore specific areas of interest within the field of public relations and contribute to knowledge advancement.
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Professional Development: The University of Wolverhampton recognizes the importance of professional development for career success. The program offers opportunities for students to enhance their professional skills through workshops, networking events, and industry internships. Students also have access to career services that provide guidance, job placement assistance, and connections to potential employers.
Location
Wolverhampton City
Score
IELTS 6.5
Tuition Fee
£ 15950
Postgraduate Entry Requirements:
- Applicants should have successfully completed a bachelor's degree or its equivalent from a recognized institution with a minimum overall score of 55 to 60% or equivalent.
- English language proficiency is required, and applicants must provide evidence of their English language skills through an approved language test.
- IELTS: A minimum overall score of 6.5 with no individual component below 6.0.
- TOEFL: A minimum overall score of 79, with at least 21 in Listening, Reading, Speaking, and Writing.
- PTE Academic: A minimum overall score of 75 with no individual score below 67.
- Some postgraduate programs may have specific subject prerequisites or additional requirements.
Students must provide:
- academic marksheets & transcripts
- letters of recommendation
- a personal statement - SOP
- passport
- other supporting documents as required by the university.
Work experience: Some postgraduate courses may require relevant work experience in the field.
It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.
The University of Wolverhampton offers various scholarships and financial support opportunities to help students with their educational expenses. These scholarships are available for both undergraduate and postgraduate students and are awarded based on different criteria such as academic merit, financial need, and specific eligibility requirements.
- Vice-Chancellor's International Scholarships: These scholarships are available for international students applying to full-time undergraduate or postgraduate programs. The scholarships provide a reduction in tuition fees and are awarded based on academic achievement.
- Postgraduate Global Opportunities Scholarship: This scholarship is available for international students applying to a taught postgraduate program. It provides a reduction in tuition fees and is based on academic merit and a statement of purpose.
- Sports Scholarships: The university offers sports scholarships to support talented athletes who have achieved a high level of performance in their sport. These scholarships provide financial support and various benefits to help athletes balance their studies and training.
- Alumni Discount: The University of Wolverhampton offers a discount on tuition fees for eligible alumni who choose to pursue further studies at the university.
Graduates of the MA program in Public Relations and Corporate Communication from the University of Wolverhampton have diverse and promising career prospects.
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Public Relations Manager: Graduates can work as public relations managers for corporations, non-profit organizations, government agencies, or PR agencies. They develop communication strategies, manage media relations, handle crisis communication, and maintain positive relationships with stakeholders.
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Corporate Communication Specialist: Graduates can pursue roles as corporate communication specialists, responsible for developing and implementing communication plans aligned with the organization's goals and values. They manage internal and external communication channels, coordinate corporate events, and maintain brand reputation.
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Media Relations Officer: Graduates can work as media relations officers, representing organizations and managing relationships with journalists and media outlets. They coordinate press releases, organize press conferences, and facilitate media coverage to promote the organization's objectives.
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Digital Communication Manager: Graduates with expertise in digital communication can pursue careers as digital communication managers. They develop and execute digital communication strategies, manage social media platforms, analyze digital metrics, and engage with online communities.
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Public Affairs Consultant: Graduates can work as public affairs consultants, providing strategic advice to organizations on public policy, government relations, and regulatory issues. They help organizations navigate political landscapes, build relationships with policymakers, and influence public opinion.
