MSc International Finance & Investment
The MSc International Finance & Investment program at Leeds Beckett University is d...
City Campus
INTAKE: Jan & Sept
The MSc Marketing program at Leeds Beckett University is designed to equip students with advanced knowledge and practical skills in the field of marketing. This program focuses on developing a deep understanding of consumer behavior, marketing strategies, digital marketing, and marketing analytics.
Comprehensive Curriculum: The MSc Marketing program offers a comprehensive curriculum that covers core marketing principles and explores emerging trends in the field. Students gain expertise in areas such as market research, strategic marketing planning, brand management, digital marketing, and integrated marketing communications.
Industry-Relevant Skills: The program emphasizes the development of practical and industry-relevant skills. Students learn to analyze market trends, conduct market research, develop marketing strategies, create digital marketing campaigns, and measure marketing performance using analytics tools.
Practical Learning Opportunities: Leeds Beckett University places a strong emphasis on practical learning. Students engage in real-world projects, case studies, and simulations, allowing them to apply marketing theories and concepts to practical scenarios. They also have opportunities to work with local businesses, gaining valuable hands-on experience.
Guest Lectures and Industry Connections: The university maintains strong connections with industry professionals and organizations. Students benefit from guest lectures by marketing experts, industry visits, and networking events, providing them with insights into current marketing practices and trends.
Research and Analytical Skills: The program focuses on developing research and analytical skills necessary for effective marketing decision-making. Students learn to critically evaluate marketing data, conduct market research, and use analytics tools to measure marketing effectiveness.
City Campus
IELTS 6.5
£ 16000
Postgraduate Entry Requirements:
Students must provide:
Work experience: Some postgraduate courses may require relevant work experience in the field.
It is important to note that meeting the minimum entry requirements does not guarantee admission to a specific program. Some courses may have additional requirements, such as a portfolio or an interview, and competition for certain programs may be high.
Leeds Beckett University offers various scholarships and financial support options to eligible students. These scholarships aim to recognize academic excellence, support talented individuals, and provide opportunities for students who may face financial constraints.
Graduates of the MSc Marketing program from Leeds Beckett University have excellent career prospects in diverse industries.
Marketing Manager: Graduates can pursue roles as marketing managers, overseeing marketing campaigns, developing marketing strategies, and managing marketing teams. They work in various sectors, such as retail, FMCG, technology, and advertising.
Market Research Analyst: Graduates can work as market research analysts, collecting and analyzing data to identify market trends, consumer behavior, and competitive landscape. They provide insights and recommendations to help organizations make informed marketing decisions.
Digital Marketing Specialist: Graduates can specialize in digital marketing, working on digital advertising, social media marketing, search engine optimization (SEO), and content marketing. They help organizations build an online presence and reach their target audience effectively.
Brand Manager: Graduates can pursue roles as brand managers, responsible for developing and maintaining brand identity, managing brand campaigns, and ensuring brand consistency. They work to enhance brand reputation and customer loyalty.
Marketing Consultant: Graduates can work as marketing consultants, providing expertise and strategic guidance to organizations on marketing initiatives, market positioning, and marketing effectiveness. They work with a diverse range of clients, including startups, SMEs, and larger corporations.