BSc (Hons) Management with Marketing

Goldsmiths

 

INTAKE: September

Program Overview

Goldsmiths presents the BSc (Hons) Management with Marketing program, offering students a comprehensive education that integrates key management principles with a specialized focus on marketing strategies. This program is designed to equip students with the skills and knowledge necessary to excel in managerial roles with a strong emphasis on marketing within various industries.

Curriculum: The curriculum for the BSc (Hons) Management with Marketing program at Goldsmiths is carefully structured to cover essential management concepts alongside specialized marketing modules. Students engage in a variety of courses, including strategic management, consumer behavior, digital marketing, and brand management. The program emphasizes a balanced approach, allowing students to develop a holistic skill set in both management and marketing.

Research Focus: Goldsmiths places a strong emphasis on research within the BSc (Hons) Management with Marketing program. Students are encouraged to engage in research projects that explore marketing trends, consumer insights, and innovative marketing strategies. The program fosters a research-led approach, enabling students to contribute to advancements in the dynamic field of marketing.

Industry Engagement: Goldsmiths actively fosters industry engagement for students in the BSc (Hons) Management with Marketing program. This may include collaborations with marketing agencies, guest lectures from industry professionals, and opportunities for internships or placements in marketing-related roles. The program aims to bridge the gap between academic learning and practical application, ensuring students are well-prepared for the fast-paced marketing industry.

Global Perspective: The BSc (Hons) Management with Marketing program at Goldsmiths incorporates a global perspective, recognizing the international nature of marketing and business. Students explore global marketing trends, cross-cultural consumer behavior, and the impact of globalization on marketing strategies. The program may include modules that analyze case studies and examples from diverse global contexts, fostering a nuanced understanding of marketing on a global scale.

Pollster Education

Location

Goldsmiths

Pollster Education

Score

IELTS 6

Pollster Education

Tuition Fee

£ 18440

Undergraduate Entry Requirements

Academic Qualifications: Prospective undergraduate students should have completed Standard XII with an overall average of 55%. This academic standard ensures a foundational level of education for successful undergraduate studies at Goldsmiths.

English Language Proficiency:

  • IELTS: A minimum overall score of  6.0 or 6.5 with no individual component below 5.5.
  • TOEFL: A minimum overall score of 92 on the TOEFL is accepted, with no sub-score in any section falling below 20.
  • PTE Academic: A minimum overall score of 62 with no individual score below 51.
  • Some programs may have specific subject prerequisites or additional requirements.

Students must provide:

  • academic marksheets & transcripts
  • letters of recommendation
  • a personal statement - SOP
  • passport
  • other supporting documents as required by the university.

It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.

Goldsmiths, University of London, is renowned for its vibrant academic community, creative atmosphere, and excellence in the arts, humanities, and social sciences. The university offers a range of scholarships for international students, providing financial support and opportunities for academic and personal development.  

Excellence Scholarships: Goldsmiths offers Excellence Scholarships to exceptional international students who demonstrate outstanding academic achievements. These merit-based scholarships provide partial tuition fee waivers and are available across various undergraduate and postgraduate programs.

Santander Universities Scholarships: Goldsmiths has partnerships with Santander Universities, providing additional scholarship opportunities for international students. These scholarships support various academic pursuits, including research projects, study abroad experiences, and entrepreneurial initiatives.

Graduates of the BSc (Hons) Management with Marketing program at Goldsmiths, University of London, possess a unique blend of managerial and marketing skills, positioning them for diverse and dynamic career opportunities. This program equips graduates to excel in roles where the integration of management principles with strategic marketing is essential. 

Marketing Manager: Graduates may pursue careers as marketing managers, overseeing the planning, implementation, and evaluation of marketing strategies to promote products or services.

Brand Strategist: Individuals can work as brand strategists, developing and executing strategies to enhance brand identity, positioning, and market presence.

Digital Marketing Specialist: Graduates may enter the field of digital marketing, focusing on online platforms, social media, and data-driven strategies to reach and engage target audiences.

Product Development Manager: Careers in product development are open to graduates, where they can lead teams in creating and launching new products, considering market trends and consumer needs.

Market Research Analyst: Graduates can pursue roles as market research analysts, collecting and analyzing data to evaluate market trends, assess consumer behavior, and guide business decisions.

Advertising Executive: Individuals may work in advertising, creating and managing advertising campaigns to promote products or services through various channels.

Public Relations (PR) Specialist: Graduates can enter the field of public relations, managing communication strategies to enhance the reputation of organizations and maintain positive public perceptions.

Social Media Manager: Careers in social media management are viable options, where graduates can oversee social media strategies, content creation, and community engagement for brands.

Sales Manager: Graduates may become sales managers, leading sales teams, developing sales strategies, and driving revenue growth for organizations.

Retail Marketing Analyst: Individuals interested in the retail sector can work as marketing analysts, optimizing marketing strategies to enhance customer engagement and sales in retail environments.

Event Planner/Manager: Graduates can pursue roles in event management, planning and executing events to promote products, build brand awareness, or engage with target audiences.

E-commerce Specialist: Careers in e-commerce are open to graduates, where they can focus on optimizing online sales channels, user experience, and digital marketing strategies.

International Marketing Coordinator: Graduates interested in global markets can work as international marketing coordinators, developing and implementing marketing strategies tailored to diverse cultural contexts.

Entrepreneur/Business Owner: Individuals with an entrepreneurial spirit can start their own businesses, applying their management and marketing expertise to launch and grow successful ventures.


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