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Goldsmiths, University of London, is renowned for its dynamic and innovative programs, ...
BSc (Hons) Economics with Marketing
Goldsmiths
INTAKE: September
Program Overview
Goldsmiths, University of London, offers the BSc (Hons) Economics with Marketing program, providing a unique fusion of economic principles and marketing strategies. This program is designed to equip students with a solid understanding of economic concepts alongside specialized skills in marketing, preparing them for dynamic roles in the intersection of economics and marketing.
Curriculum: The curriculum for the BSc (Hons) Economics with Marketing program at Goldsmiths is carefully crafted to integrate economic theory with practical marketing applications. Students engage in a range of modules covering microeconomics, macroeconomics, consumer behavior, marketing strategy, and digital marketing. The program emphasizes hands-on experience, allowing students to apply economic and marketing concepts to real-world scenarios.
Research Focus: Goldsmiths places a strong emphasis on research within the BSc (Hons) Economics with Marketing program. Students are encouraged to engage in research projects that explore the relationship between economics and marketing, whether it's analyzing consumer trends, conducting market research, or evaluating the economic impact of marketing strategies. The program fosters a research-led approach, enabling students to contribute to the evolving field of economics and marketing.
Industry Engagement: Goldsmiths actively fosters industry engagement for students in the BSc (Hons) Economics with Marketing program. This may include partnerships with marketing agencies, guest lectures from industry professionals, and opportunities for internships or placements in marketing-related roles. The program aims to bridge the gap between academic learning and practical application in the field of economics and marketing.
Global Perspective: The BSc (Hons) Economics with Marketing program at Goldsmiths incorporates a global perspective, recognizing the international nature of marketing and economic systems. Students explore global marketing trends, cross-cultural consumer behavior, and the economic implications of global marketing strategies. The program may include modules that analyze case studies from diverse regions, fostering a nuanced understanding of the global dynamics shaping economics and marketing.
Location
Goldsmiths
Score
IELTS 6
Tuition Fee
£ 18440
Undergraduate Entry Requirements
Academic Qualifications: Prospective undergraduate students should have completed Standard XII with an overall average of 55%. This academic standard ensures a foundational level of education for successful undergraduate studies at Goldsmiths.
English Language Proficiency:
- IELTS: A minimum overall score of 6.0 or 6.5 with no individual component below 5.5.
- TOEFL: A minimum overall score of 92 on the TOEFL is accepted, with no sub-score in any section falling below 20.
- PTE Academic: A minimum overall score of 62 with no individual score below 51.
- Some programs may have specific subject prerequisites or additional requirements.
Students must provide:
- academic marksheets & transcripts
- letters of recommendation
- a personal statement - SOP
- passport
- other supporting documents as required by the university.
It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.
Goldsmiths, University of London, is renowned for its vibrant academic community, creative atmosphere, and excellence in the arts, humanities, and social sciences. The university offers a range of scholarships for international students, providing financial support and opportunities for academic and personal development.
Excellence Scholarships: Goldsmiths offers Excellence Scholarships to exceptional international students who demonstrate outstanding academic achievements. These merit-based scholarships provide partial tuition fee waivers and are available across various undergraduate and postgraduate programs.
Santander Universities Scholarships: Goldsmiths has partnerships with Santander Universities, providing additional scholarship opportunities for international students. These scholarships support various academic pursuits, including research projects, study abroad experiences, and entrepreneurial initiatives.
Graduates of the BSc (Hons) Economics with Marketing program at Goldsmiths, University of London, possess a unique skill set that combines economic expertise with strategic marketing knowledge. This program prepares graduates for versatile roles in industries where an understanding of both economics and marketing is essential.
Market Research Analyst: Graduates can pursue careers as market research analysts, utilizing their economic and marketing knowledge to analyze market trends, consumer behavior, and competitive landscapes.
Digital Marketing Specialist: Individuals may enter the field of digital marketing, implementing and optimizing online marketing strategies, utilizing data-driven insights to enhance digital campaigns.
Economic Analyst for Marketing Agencies: Careers in marketing agencies are open to graduates, where they can work as economic analysts, providing insights into the economic impact of marketing strategies and conducting market assessments.
Brand Manager: Graduates can pursue roles as brand managers, overseeing the development and implementation of brand strategies, ensuring alignment with economic trends and consumer preferences.
Product Marketing Manager: Individuals may work as product marketing managers, responsible for creating and executing marketing plans for specific products, considering economic factors that may influence product success.
Digital Analyst in E-commerce: Careers in e-commerce are viable options, where graduates can work as digital analysts, optimizing website performance, analyzing user behavior, and implementing marketing strategies.
Public Relations Specialist: Graduates may enter the field of public relations, crafting and managing communication strategies to enhance brand image, considering economic trends and market perceptions.
Advertising Executive: Individuals can pursue careers in advertising, creating and executing advertising campaigns that resonate with target audiences, taking into account economic factors influencing consumer behavior.
Sales and Business Development Manager: Graduates may become sales and business development managers, utilizing their marketing insights to drive sales, expand market share, and foster business growth.
Social Media Manager: Careers in social media management are open to graduates, where they can oversee social media strategies, engagement, and content creation aligned with economic trends and consumer preferences.
Retail Marketing Analyst: Graduates interested in the retail sector can work as marketing analysts for retail businesses, optimizing marketing strategies to enhance customer engagement and sales.
Entrepreneur in Marketing Ventures: Individuals with an entrepreneurial spirit can start their own marketing ventures, leveraging their economic and marketing knowledge to create innovative solutions for businesses.
