Master of Business Administration - Tourism and Event Management

Midway, Kentucky

 

INTAKE: Jan & Aug

Program Overview

Midway University offers a dynamic Master of Business Administration (M.B.A.) program with a specialized focus on Tourism and Event Management. Designed to meet the evolving needs of the global tourism and events industry, this program provides students with a solid business foundation combined with in-depth knowledge and skills in managing tourism-related ventures and orchestrating successful events.Midway University's M.B.A. in Tourism and Event Management equips graduates with the skills and knowledge needed to excel in leadership roles within the dynamic and rapidly growing field of tourism and events. Through a blend of business acumen and specialized expertise, students are prepared to make meaningful contributions to the thriving global tourism industry.

Curriculum:

  1. Holistic Curriculum: The program offers a comprehensive curriculum covering key aspects of business management, including finance, marketing, and strategic planning, while also delving into specialized topics such as destination management, event planning, and sustainable tourism practices.

  2. Strategic Tourism Management: Students explore strategic approaches to tourism management, understanding how to develop and market tourist destinations effectively. This includes considerations for cultural sensitivity, environmental impact, and community engagement in the context of tourism.

  3. Event Planning and Execution: Emphasis is placed on the intricacies of event planning and execution, preparing students to organize a wide range of events, from conferences and exhibitions to festivals and sports events. The curriculum includes practical insights into logistics, budgeting, and risk management.

  4. Sustainable Tourism Practices: Recognizing the importance of sustainable practices in the tourism industry, the program incorporates discussions on eco-friendly tourism, responsible travel, and strategies for minimizing the environmental footprint of tourism activities and events.

  5. Technology in Tourism: The role of technology in modern tourism is explored, with a focus on leveraging digital tools for marketing, booking, and enhancing the overall tourist experience. Students learn how technology can be harnessed to meet the evolving expectations of contemporary travelers.

  6. Internship Opportunities: The program often provides internship opportunities, allowing students to gain hands-on experience in the tourism and event management industry. These experiences provide valuable insights and networking opportunities, enhancing career readiness.

  7. Global Perspective: With a focus on the global nature of the tourism industry, students are exposed to international case studies, cultural considerations, and global trends. This prepares them to navigate the complexities of the international tourism landscape.

  8. Collaborative Learning Environment: The program fosters a collaborative learning environment, encouraging students to work on team projects and engage in discussions. This mirrors the collaborative nature of the tourism and event management industry.

  9. Industry-Relevant Faculty: Taught by experienced faculty with expertise in both business and tourism/event management, students benefit from the insights and guidance of professionals with real-world industry experience.

  10. Career Development Support: Beyond academic studies, the program offers support for career development, including resume building, interview preparation, and connections to potential employers in the tourism and events sector.

Pollster Education

Location

Midway, Kentucky

Pollster Education

Score

IELTS: 6.5

Pollster Education

Tuition Fee

USD 19500

Postgraduate Entry Requirements at Midway University for International students:

1. Academic Qualifications: Postgraduate applicants are expected to have a higher academic standing, with a minimum Grade Point Average (GPA) of 3.0. This higher GPA requirement reflects the advanced nature of postgraduate studies and the need for a strong academic foundation.

2. English Language Proficiency:  

  • IELTS: A minimum overall band score of 6.5.
  • TOEFL: A minimum score of 80 on the internet-based test (iBT).
  • PTE: A minimum PTE score of 53.
  • DET (Duolingo English Test): A minimum DET score of 105.

Midway University is committed to making quality education accessible to students through various scholarship programs. These initiatives aim to recognize academic achievement, foster diversity, and support students in their pursuit of higher education. 

1. Presidential Scholarship: The Presidential Scholarship is a prestigious merit-based award for outstanding academic achievers. Recipients of this scholarship demonstrate exceptional academic prowess, leadership qualities, and a commitment to community service. It covers a significant portion of tuition costs, reflecting Midway University's recognition of and investment in top-performing students.

2. Founders Scholarship: The Founders Scholarship is designed to support students who exhibit strong academic performance and leadership potential. This merit-based scholarship provides financial assistance to deserving students, making education at Midway University more accessible. Recipients of the Founders Scholarship contribute to the university's diverse and dynamic community.

3. Kentucky State Grant Programs: Midway University actively participates in Kentucky state grant programs aimed at supporting local students. These programs, such as the College Access Program (CAP) Grant and Kentucky Tuition Grant (KTG), provide financial assistance to eligible Kentucky residents, contributing to the university's commitment to serving the local community.

4. Legacy Scholarship: The Legacy Scholarship is a special initiative for students with familial ties to Midway University. Eligible students, who have a parent, grandparent, or sibling who graduated from Midway, may qualify for this scholarship. It honors and encourages the tradition of families continuing their education at Midway.

5. Talent-Based Scholarships: Midway University recognizes and values students' talents beyond academics. Talent-based scholarships are available for individuals with exceptional abilities in areas such as athletics, fine arts, or other specific talents. These scholarships aim to support and celebrate students' diverse skills and contributions.

6. Diversity and Inclusion Scholarships: Midway University is committed to fostering diversity and inclusion on its campus. The Diversity and Inclusion Scholarships are designed to support students from underrepresented backgrounds. These scholarships contribute to creating a vibrant and inclusive learning environment.

7. Transfer Student Scholarships: Midway University acknowledges the achievements of transfer students and offers specific scholarships to support their academic journey. These scholarships recognize the unique experiences and contributions that transfer students bring to the university community.

8. Academic Department Scholarships: Various academic departments at Midway University offer scholarships to students who excel in specific fields of study. These scholarships encourage students to pursue excellence in their chosen disciplines and contribute to the academic vibrancy of the university.

9. External Scholarships and Grants: Midway University actively assists students in seeking external scholarship opportunities. The university provides resources and guidance to help students explore and apply for scholarships from external organizations, expanding the avenues for financial support.

Graduates of Midway University's Master of Business Administration (M.B.A.) program with a specialization in Tourism and Event Management are well-positioned for diverse and exciting career opportunities within the thriving tourism and events industry. The program's unique blend of business acumen and specialized knowledge equips graduates with the skills needed to navigate this dynamic field. Midway University's M.B.A. - Tourism and Event Management program prepares graduates for leadership roles in a rapidly evolving industry, providing them with the skills and knowledge needed to make a meaningful impact in the dynamic world of tourism and events.

  1. Event Manager: Graduates can pursue roles as event managers, responsible for planning and executing a wide range of events, including conferences, trade shows, festivals, and corporate events. They oversee logistical details, budgeting, and coordination to ensure successful outcomes.

  2. Destination Manager: Graduates may explore opportunities as destination managers, playing a crucial role in marketing and managing tourist destinations. This involves collaborating with local stakeholders, implementing marketing strategies, and enhancing the overall visitor experience.

  3. Tourism Development Specialist: Graduates can contribute to the growth of the tourism industry by working as specialists focused on developing and implementing strategies to attract visitors to specific regions. This may involve promoting cultural attractions, natural landscapes, and unique experiences.

  4. Hotel and Resort Management: With expertise in tourism and event management, graduates are well-suited for leadership roles in hotel and resort management. They may oversee operations, marketing, and guest services to ensure a positive and memorable guest experience.

  5. Conference Services Manager: Graduates can excel in roles that involve coordinating conferences and conventions. They work closely with clients to plan and execute successful events, managing everything from venue selection to catering and audiovisual needs.

  6. Corporate Event Planner: In the corporate sector, graduates may choose to specialize in planning and organizing corporate events, such as product launches, team-building activities, and client appreciation events.

  7. Sustainable Tourism Consultant: Given the growing emphasis on sustainable practices in the tourism industry, graduates can work as consultants, advising organizations on eco-friendly tourism initiatives and responsible travel practices.

  8. Cruise Line Manager: Graduates may find opportunities in the cruise industry, overseeing the planning and execution of cruise itineraries, managing onboard events, and ensuring a high level of customer satisfaction.

  9. Entrepreneur in Tourism: Those with an entrepreneurial spirit can start their own ventures in the tourism and events sector. This could include launching event planning businesses, travel agencies, or eco-friendly tourism initiatives.

  10. Destination Wedding Planner: Graduates may specialize in planning destination weddings, combining their expertise in event management with the unique challenges and opportunities of coordinating weddings in diverse locations.

  11. Tour Operator: Graduates can work for tour operators, designing and organizing travel packages, guided tours, and immersive experiences for travelers seeking well-curated and memorable journeys.

  12. Cultural Events Coordinator: In regions rich in cultural heritage, graduates may explore roles focused on coordinating cultural events, festivals, and exhibitions that celebrate and showcase local traditions.


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