M.S. in Accounting
Hofstra University, located in Hempstead, New York, offers a Master of Science (M.S.) i...
New York
INTAKE: Jan & Aug
Hofstra University's Integrated Master's Program presents an innovative Master of Business Administration (M.B.A.) with a specialization in Marketing, offering students a cutting-edge education that combines traditional marketing principles with STEM (Science, Technology, Engineering, and Mathematics) designated analytical skills. This program goes beyond conventional marketing education, incorporating quantitative approaches to decision-making and strategic marketing practices. The curriculum covers key areas such as digital marketing, market research, consumer behavior, and marketing analytics, preparing graduates for leadership roles in the dynamic and data-driven field of marketing.Hofstra University's STEM-designated M.B.A. in Marketing program offers a forward-thinking education that combines traditional marketing expertise with analytical and data-driven approaches. Graduates are well-prepared to navigate the complexities of the modern marketing landscape and lead strategic marketing initiatives in a variety of industries.
Curriculum:
Comprehensive Marketing Curriculum: The M.B.A. in Marketing program at Hofstra University provides a comprehensive curriculum covering essential marketing principles. Students gain insights into market trends, consumer behavior, and effective marketing strategies to address the challenges of the modern business landscape.
STEM Designation: A distinguishing feature of the program is its STEM designation, highlighting its commitment to equipping students with strong analytical and quantitative skills. This designation not only aligns the program with STEM principles but also allows international students extended Optional Practical Training (OPT) post-graduation.
Digital Marketing Emphasis: Recognizing the importance of digital platforms, the curriculum places a strong emphasis on digital marketing. Students explore the latest trends in online marketing, social media strategies, and digital analytics to prepare for the evolving demands of the digital marketplace.
Marketing Analytics Integration: The program integrates marketing analytics, providing students with the skills to analyze and interpret data for strategic marketing decision-making. Graduates are equipped to leverage data-driven insights to create effective and targeted marketing campaigns.
Consumer Behavior Understanding: Students delve into consumer behavior, gaining a deep understanding of the factors influencing consumer choices. This knowledge enables graduates to develop marketing strategies that resonate with target audiences, fostering brand loyalty and customer satisfaction.
Strategic Brand Management: The curriculum includes strategic brand management, where students learn to build, position, and manage strong brands. This prepares graduates to create and implement branding strategies that contribute to organizational success.
New York
IELTS: 6.5
USD 23440
Entry Requirements for International Students at Hofstra University
Academic Qualifications: For admission to postgraduate programs at Hofstra University, international students need to hold a bachelor's degree or its equivalent from a recognized institution. The university may specify certain academic requirements based on the program of interest.
Minimum GPA Requirement: A common entry requirement for postgraduate programs at Hofstra University is a minimum GPA (Grade Point Average) of 65% or above.
English Language Proficiency:
Scholarships for International Students at Hofstra University
Global Scholars Program: The Global Scholars Program at Hofstra University is designed to recognize and support outstanding international students who demonstrate academic excellence, leadership skills, and a commitment to making a positive impact in their communities. The scholarship covers a significant portion of tuition costs.
International Student Scholarship: Hofstra University may offer merit-based scholarships to international students based on their academic achievements and potential. These scholarships aim to attract and reward students who have demonstrated exceptional academic performance.
Phi Theta Kappa Scholarship: International transfer students who are members of the Phi Theta Kappa Honor Society may be eligible for a special scholarship at Hofstra University. This scholarship recognizes the achievements of transfer students who have excelled in their previous academic pursuits.
Graduate Assistantships: Graduate students at Hofstra University may have the opportunity to apply for graduate assistantships. These positions often involve working with faculty members or departments while receiving a stipend or tuition reduction. Graduate assistantships provide valuable professional experience alongside financial support.
Endowed Scholarships: Hofstra University has various endowed scholarships that international students can apply for. These scholarships may be specific to certain academic disciplines, extracurricular achievements, or other criteria. Students are encouraged to explore the specific eligibility requirements for each endowed scholarship.
International Student Work Opportunities: While not a traditional scholarship, Hofstra University provides international students with opportunities for on-campus employment through the International Student Affairs Office. These work opportunities can help students gain valuable work experience while earning income to support their education.
Hofstra Cultural Ambassador Scholarship: The Cultural Ambassador Scholarship is designed to recognize students who actively contribute to promoting cultural understanding and diversity on campus. Recipients of this scholarship may be involved in organizing cultural events, participating in international clubs, or engaging in activities that foster a global community at Hofstra.
Athletic Scholarships: International students with exceptional athletic talents may be eligible for athletic scholarships offered by Hofstra University. These scholarships are typically awarded to student-athletes who demonstrate outstanding skills and contribute to the university's athletic programs.
External Scholarships: Hofstra University encourages international students to explore external scholarship opportunities, including those offered by government agencies, private organizations, and foundations. The International Student Affairs Office may provide guidance on external scholarship options.
Need-Based Financial Aid: In addition to merit-based scholarships, Hofstra University may provide need-based financial aid to international students. The university's financial aid office can assist students in determining their eligibility for various financial aid programs.
Hofstra University's Integrated Master's Program in Marketing equips graduates with a strategic blend of traditional marketing principles and STEM-designated analytical skills, paving the way for diverse and dynamic career opportunities in the field. Alumni of this program are well-prepared to navigate the evolving marketing landscape, leveraging their expertise to drive brand success, engage consumers, and contribute to organizational growth.Hofstra University's M.B.A. in Marketing program positions graduates for dynamic and impactful careers in the ever-evolving field of marketing. The program's combination of traditional marketing principles and STEM-designated analytical skills equips professionals to excel in a variety of roles across industries.
Digital Marketing Strategist: Graduates can pursue roles as digital marketing strategists, leading the development and implementation of comprehensive digital marketing campaigns. They leverage data-driven insights to optimize online presence, engage target audiences, and drive business results.
Brand Manager: Professionals may choose to become brand managers, overseeing the strategic development and management of brand identities. They work to create and maintain a strong brand presence, ensuring alignment with organizational objectives and consumer expectations.
Market Research Analyst: Graduates are well-suited for roles as market research analysts, utilizing their analytical skills to gather and interpret market data. They provide valuable insights to organizations, helping inform marketing strategies, product development, and market positioning.
Product Manager: Individuals can pursue careers as product managers, responsible for overseeing the entire lifecycle of a product. They develop and execute marketing strategies, conduct market assessments, and contribute to product innovation and success.
Marketing Analytics Specialist: With a focus on analytical proficiency, graduates may specialize in marketing analytics. They utilize data analytics tools to measure the effectiveness of marketing campaigns, identify trends, and provide actionable insights for continuous improvement.
Social Media Manager: Given the emphasis on digital marketing, professionals may become social media managers, orchestrating social media strategies to enhance brand visibility, engage audiences, and create meaningful connections with consumers.
Content Marketing Strategist: Graduates can specialize in content marketing, developing and executing content strategies to attract and retain target audiences. They create compelling content across various channels to drive brand awareness and customer engagement.
E-commerce Manager: With the growth of online commerce, individuals may pursue roles as e-commerce managers. They oversee the online sales strategy, optimize user experiences, and implement digital marketing initiatives to drive e-commerce success.
Advertising Manager: Professionals may become advertising managers, leading advertising campaigns across traditional and digital channels. They collaborate with creative teams, media planners, and other stakeholders to create impactful and effective advertising strategies.
Public Relations Specialist: Graduates can enter the field of public relations, managing communication strategies to build and maintain a positive public image for organizations. They work on media relations, crisis communication, and brand positioning.
Customer Relationship Manager: Individuals may focus on customer relationship management, implementing strategies to enhance customer satisfaction and loyalty. They utilize data insights to personalize customer experiences and drive long-term relationships.
Entrepreneur/Startup Founder: Equipped with a broad skill set, graduates may choose entrepreneurial paths, starting their ventures or contributing to startups. They apply their marketing expertise to build and grow successful businesses in various industries.