Graduate Certificate in 3D Animation and Character Design
The Graduate Certificate in 3D Animation and Character Design at Fanshawe College is a ...
Graduate Certificate in Public Relations - Corporate Communications
London
INTAKE: Jan & Sept
Program Overview
The Graduate Certificate in Public Relations - Corporate Communications at Fanshawe College is designed to equip students with the essential skills to effectively manage corporate communications strategies and build positive relationships with stakeholders. The program emphasizes both theoretical foundations and practical applications, providing students with a well-rounded understanding of public relations in a corporate context.
Curriculum:
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Strategic Corporate Communications: This course introduces students to the strategic aspects of corporate communications. They learn how to develop corporate communication plans, conduct research and analysis, and align communication strategies with organizational goals. Students also gain insights into reputation management, crisis communication, and media relations.
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Media Relations and Writing: This course focuses on developing effective media relations skills and writing for corporate communications. Students learn how to create media pitches, write press releases, develop media kits, and manage media inquiries. They gain proficiency in crafting persuasive and engaging corporate communication materials.
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Digital and Social Media Strategy: This course explores the use of digital and social media platforms in corporate communications. Students learn how to develop and implement digital communication strategies, manage social media channels, and monitor online reputation. They gain knowledge of emerging trends, analytics, and best practices in digital and social media communication.
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Corporate Branding and Identity: This course delves into corporate branding and identity management. Students learn how to develop and maintain a strong corporate brand image, including brand positioning, messaging, and visual identity. They gain skills in brand storytelling, brand consistency, and managing brand reputation.
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Stakeholder Engagement: This course focuses on building and maintaining positive relationships with stakeholders. Students learn about stakeholder analysis, engagement strategies, and effective communication techniques. They gain insights into community relations, investor relations, employee communication, and ethical considerations in stakeholder engagement.
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Crisis Communication Management: This course covers crisis communication strategies and techniques. Students learn how to anticipate and manage crises, develop crisis communication plans, and effectively communicate during challenging situations. They gain skills in crisis response, reputation repair, and stakeholder communication during crisis events.
Location
London
Score
IELTS 6.5
Tuition Fee
CAD 15495
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Postgraduate Diploma Programs:
- Academic Qualifications: For postgraduate diploma programs, you must have completed a relevant bachelor's degree or an equivalent qualification from a recognized institution.
- English Language Proficiency: Similar to undergraduate programs, international students are required to provide proof of English language proficiency. An IELTS overall band score of 6.5 or equivalent is generally required.
- Minimum Percentage: A minimum average percentage of 60% in your undergraduate studies is typically required for postgraduate diploma programs.
It's important to note that meeting the minimum requirements does not guarantee admission, as some programs may have limited seats and a competitive selection process. Therefore, it's advisable to strive for academic excellence and submit a strong application.
Additionally, some programs at Fanshawe College may have specific prerequisites or additional requirements such as interviews, portfolios, or work experience.
While Fanshawe College does not have specific scholarships exclusively for international students, the college strives to support their financial needs through various avenues. It's important for international students to plan ahead, research available funding options, and explore all possible avenues for financial assistance. They are also encouraged to reach out to Fanshawe College's financial aid office or international student services for guidance and support in navigating the financial aspect of their education.
Graduates of the Graduate Certificate in Public Relations - Corporate Communications program from Fanshawe College have diverse career prospects in the field of corporate communications and public relations.
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Corporate Communications Specialist: Graduates can work as corporate communications specialists, developing and implementing communication strategies to enhance the corporate brand image. They manage internal and external communication channels, handle media relations, and craft compelling corporate messages.
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Media Relations Manager: Graduates can pursue careers as media relations managers, responsible for building positive relationships with media outlets and managing media inquiries. They create media opportunities, coordinate interviews, and oversee press releases and media events.
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Digital Communications Specialist: Graduates can work as digital communications specialists, managing digital and social media communication for organizations. They develop content strategies, manage social media accounts, monitor online presence, and analyze digital metrics.
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Corporate Social Responsibility (CSR) Specialist: Graduates can specialize in CSR communications, focusing on communicating an organization's social and environmental initiatives to stakeholders. They develop CSR communication plans, engage with community partners, and create impactful CSR reports.
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Investor Relations Coordinator: Graduates can pursue roles in investor relations, communicating with shareholders, analysts, and the investment community. They coordinate investor communications, prepare financial reports, and assist in organizing investor events.
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Public Relations Consultant: Graduates can work as public relations consultants, providing strategic communication guidance to organizations. They offer services such as reputation management, crisis communication support, media relations, and brand positioning.
