BA (Hons) Fashion Promotion and Communications

Undergraduate Entry Requirements

Academic Qualifications: Applicants should have successfully completed their secondary education with a minimum overall score of 70% or equivalent in their respective country's grading system.

English language proficiency: 

• IELTS: A minimum overall score of 6.0 with no individual component below 5.5.
• TOEFL: A minimum overall score of 80, with at least 19 in Listening, Reading,  Speaking, and Writing.
• PTE Academic: A minimum overall score of 59 with no individual score below 59.
• Some programs may have specific subject prerequisites or additional requirements.

Students must provide:

• academic marksheets & transcripts
• letters of recommendation
• a personal statement - SOP
• passport
• other supporting documents as required by the university.

Work experience: Some postgraduate courses may require relevant work experience in the field.

It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.

Kingston University is dedicated towards supporting talented and deserving students from around the world through a range of scholarships and financial aid programs. These scholarships aim to provide opportunities for academic excellence and promote diversity within the student community. 

International Scholarship: Kingston University offers the International Scholarship for undergraduate students. This scholarship provides a tuition fee reduction of up to £4,000 for the first year of study. The scholarship is merit-based and available to international students with outstanding academic achievements.

Vice-Chancellor's Scholarships: The Vice-Chancellor's Scholarships are prestigious awards offered to exceptional international students. These scholarships provide a full tuition fee waiver for the duration of the undergraduate degree program. The selection criteria are based on academic excellence, personal achievements, and a strong positive impact on society.

International Foundation Year Scholarships: For international students entering the International Foundation Year program, Kingston University offers scholarships to support their transition into undergraduate studies. These scholarships provide a tuition fee reduction of £4,000 for the International Foundation Year program.

External Scholarships and Funding: Kingston University encourages students to explore external scholarships and funding opportunities. The university provides guidance and support in accessing external scholarships from various organizations and governments to supplement the financial assistance available.

Graduates of Kingston University's BA (Hons) Fashion Promotion and Communications program are well-positioned to embark on exciting and diverse career paths within the dynamic and competitive fashion industry. The program's unique blend of creative and strategic skills equips graduates to make significant contributions to the promotion and communication of fashion brands.

Fashion Brand Manager: One of the primary career paths for graduates is to step into roles as fashion brand managers. In this capacity, graduates oversee the development and execution of brand strategies, ensuring that the brand image aligns with market trends and effectively communicates with the target audience.

Fashion Public Relations Specialist: Graduates may pursue careers in fashion public relations, where they play a crucial role in managing the public image of fashion brands. This involves building relationships with media, influencers, and the public to create positive visibility for fashion brands.

Social Media Manager for Fashion Brands: Given the importance of social media in the fashion industry, graduates may explore roles as social media managers. They are responsible for crafting engaging content, managing social media platforms, and leveraging digital channels to promote fashion brands effectively.

Fashion Marketing Coordinator: Graduates can pursue roles as fashion marketing coordinators, contributing to the planning and execution of marketing campaigns. They collaborate with cross-functional teams to ensure that promotional activities align with brand objectives and resonate with the target market.

Fashion Trend Analyst: With a focus on staying ahead of industry trends, graduates may choose careers as fashion trend analysts. They analyze consumer behavior, monitor fashion trends, and provide insights to fashion brands to guide product development and marketing strategies.

Fashion Event Planner: Event planning is a crucial aspect of fashion promotion, and graduates may find opportunities as fashion event planners. They organize fashion shows, product launches, and promotional events, creating immersive experiences that enhance brand visibility.

Fashion Content Creator: For those inclined towards content creation, graduates may explore roles as fashion content creators. This involves producing visual and written content, such as blog posts, videos, and photography, to showcase fashion products and tell compelling brand stories.

Fashion Retail Merchandiser: Graduates may choose to work as fashion retail merchandisers, ensuring that products are strategically placed and presented in retail spaces. They collaborate with retailers to optimize product displays and enhance the overall shopping experience.

Fashion Digital Strategist: In the digital age, graduates may pursue roles as fashion digital strategists. They develop and implement digital marketing strategies, including online advertising, email campaigns, and e-commerce initiatives, to drive brand engagement and sales.

Fashion Editorial Stylist: For those with a passion for styling, graduates may explore careers as fashion editorial stylists. They work with fashion publications, brands, or agencies to create visually compelling and on-brand styling for editorial shoots and campaigns.

Fashion Entrepreneur: Armed with a diverse skill set, some graduates may choose entrepreneurial paths. They may establish their fashion consultancy, start fashion-related businesses, or become independent fashion entrepreneurs, leveraging their expertise in promotion and communication.

Fashion Sustainability Consultant: As sustainability becomes integral to the fashion industry, graduates may explore roles as fashion sustainability consultants. They guide brands in adopting sustainable practices, communicate eco-friendly initiatives, and contribute to the industry's shift towards ethical and responsible fashion.