MSc Digital Marketing

Postgraduate Programs:

• Academic Qualifications: International students applying for postgraduate programs at the University of Salford should have a minimum academic qualification of 55% or above in their previous studies.
• English Language Proficiency: Similar to undergraduate programs, applicants are required to demonstrate their English language proficiency. The accepted English language tests and minimum scores are as follows:
  • IELTS: A minimum overall score of 6.5 with no individual component below 5.5.
  • TOEFL: A minimum score of 72-88 on the internet-based test (iBT).
  • PTE (Pearson Test of English): A minimum score of 58-62.
  • Alternative English language tests may be accepted, so it is advisable to refer to the official website for the latest requirements.

Students must provide:

• academic marksheets & transcripts
• letters of recommendation
• a personal statement - SOP
• passport
• other supporting documents as required by the university.

Work experience: Some postgraduate courses may require relevant work experience in the field.

It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.

The University of East London (UEL) is committed to providing financial support to international students through a range of scholarship opportunities. These scholarships are designed to recognize academic excellence, promote diversity, and help deserving students pursue their educational goals.

1. International Scholarship: UEL offers the International Scholarship to outstanding international students who demonstrate academic excellence. The scholarship provides a reduction in tuition fees and is available for both undergraduate and postgraduate students. The eligibility criteria and application process vary, so interested students are advised to visit the university's official website for detailed information.
2. Vice-Chancellor's Excellence Scholarship: This prestigious scholarship is awarded to international students who have achieved exceptional academic results. The scholarship covers a portion of the tuition fees and is available for both undergraduate and postgraduate programs. Eligible students are automatically considered for this scholarship upon their application to UEL.
3. Country-Specific Scholarships: UEL offers scholarships specifically tailored to students from certain countries or regions. These scholarships aim to promote cultural diversity and enhance the international student community at UEL. The eligibility criteria, application process, and scholarship amounts vary depending on the specific scholarship scheme. Interested students can refer to the university's website or contact the International Office for more information.
4. Alumni Loyalty Discount: UEL values its alumni and offers a loyalty discount to international students who have previously completed a degree program at the university and wish to pursue further studies. The discount provides a reduction in tuition fees and encourages UEL graduates to continue their academic journey at the university.
5. External Scholarships and Sponsorships: UEL also encourages international students to explore external scholarship opportunities and sponsorships. These scholarships may be offered by governments, organizations, or foundations in students' home countries or other sources. The university's International Office provides support and guidance to help students identify and apply for external scholarships.

It is important to note that scholarship availability, eligibility criteria, and application deadlines may vary each year.

Graduates of the MSc Digital Marketing program from the University of Salford have promising career prospects in a wide range of industries.

1. Digital Marketing Specialist/Manager: Graduates can work as digital marketing specialists or managers, responsible for developing and implementing digital marketing strategies, managing campaigns, and optimizing online presence to drive brand awareness, customer engagement, and sales.

2. Social Media Manager: Graduates can specialize in social media marketing, managing social media platforms, creating compelling content, engaging with the target audience, and leveraging social media analytics to enhance brand visibility and customer interaction.

3. SEO Specialist: Graduates can work as SEO specialists, optimizing websites to improve search engine rankings, conducting keyword research, and implementing on-page and off-page SEO strategies to increase organic traffic and visibility.

4. Content Marketing Manager: Graduates can pursue careers in content marketing, creating and managing content strategies, producing engaging and relevant content across various digital channels, and measuring content effectiveness.

5. Digital Analytics Manager: Graduates can excel in digital analytics roles, analyzing marketing data, identifying trends and insights, and providing actionable recommendations to improve marketing performance and ROI.

6. E-commerce Manager: Graduates can work as e-commerce managers, overseeing online sales platforms, optimizing user experience, implementing conversion rate optimization strategies, and driving online revenue growth.