MSc Digital Marketing Management

Postgraduate Entry Requirements:

• Applicants should have successfully completed a bachelor's degree or its equivalent from a recognized institution with a minimum overall score of 55 to 60% or equivalent.
• English language proficiency is required, and applicants must provide evidence of their English language skills through an approved language test.
  • IELTS: A minimum overall score of 6.5 with no individual component below 6.0.
  • TOEFL: A minimum overall score of 88, with at least 19 in Listening, Reading, Speaking, and Writing.
  • PTE Academic: A minimum overall score of 65 with no individual score below 59.

Students must provide:

• academic marksheets & transcripts
• letters of recommendation
• a personal statement - SOP
• passport
• other supporting documents as required by the university.

Work experience: Some postgraduate courses may require relevant work experience in the field.

It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.

Coventry University offers a range of scholarships and bursaries to both undergraduate and postgraduate international students, based on academic merit and financial need. 

• Future Global Leaders Scholarship: This scholarship is available for undergraduate and postgraduate students and covers up to 50% of the tuition fees. It is awarded based on academic excellence, extracurricular activities, and leadership skills.

• Sports Scholarships: Coventry University offers sports scholarships to students who excel in their chosen sport. The scholarship covers financial support, coaching, and access to university sports facilities.

• Commonwealth Shared Scholarship Scheme: This scholarship is available for postgraduate students from developing Commonwealth countries who wish to study in the UK. It covers tuition fees, living expenses, and airfare.

• GREAT Scholarships: Coventry University is a partner of the GREAT Scholarship Scheme, which offers scholarships to students from selected countries. The scholarship covers up to £10,000 of tuition fees.

• Coventry University Academic Performance Scholarship: This scholarship is available for postgraduate students and offers a discount of up to £2,000 on the tuition fees for students who achieve a high academic performance.

• Coventry University Alumni Discount: Coventry University offers a 15% discount on the tuition fees for international students who have previously studied at the university.

It is important to note that eligibility criteria, application deadlines, and award amounts vary for each scholarship.

Coventry University's MSc Digital Marketing Management program aims to prepare students for various roles in the digital marketing industry. The course provides students with practical knowledge and skills in areas such as digital marketing strategy, content marketing, social media marketing, and search engine optimization.

Graduates of the program can pursue careers in areas such as digital marketing management, social media marketing, content marketing, search engine optimization, email marketing, and web analytics. Some of the job roles that graduates may be eligible for include digital marketing manager, social media manager, SEO specialist, content marketing manager, e-commerce manager, and digital marketing analyst.

According to the University's website, the course is designed to equip graduates with the necessary skills to succeed in the digital marketing industry, and the university has a strong track record of producing graduates who have gone on to work for top digital marketing agencies and companies.

The MSc Digital Marketing Management program at Coventry University provides students with a strong foundation in digital marketing concepts and practical skills, making them well-prepared for a variety of roles in the digital marketing industry.