MSc Business Project Management
The MSc Business Project Management program at London South Bank University provides st...
Southwark Campus
INTAKE: September
The MSc International Business Management with Marketing program at London South Bank University is designed to develop students' knowledge and skills in both business management and marketing disciplines. The program offers a comprehensive curriculum that combines theoretical knowledge with practical applications, enabling students to excel in the dynamic field of international business and marketing.
International Business Strategy: The program focuses on the development and implementation of international business strategies in a global context. Students learn to analyze market trends, assess competitive environments, and develop strategic plans to achieve international business objectives.
Marketing Management: The program covers various aspects of marketing management, including market research, consumer behavior, branding, and digital marketing. Students gain a deep understanding of marketing principles and develop the skills to create effective marketing strategies in international markets.
Global Supply Chain Management: The program explores the complexities of managing global supply chains and logistics. Students learn about sourcing, procurement, inventory management, and distribution strategies in the context of international business operations.
Cross-Cultural Management: The program emphasizes the importance of cross-cultural understanding in international business. Students develop cultural intelligence and learn to navigate cultural differences to effectively manage international teams and negotiate across cultures.
International Market Entry and Expansion: The program covers market entry strategies, including modes of entry such as exporting, licensing, franchising, joint ventures, and foreign direct investment. Students gain insights into the challenges and opportunities associated with expanding businesses into international markets.
Digital Marketing and E-commerce: The program incorporates the latest trends in digital marketing and e-commerce, equipping students with the knowledge and skills to leverage digital platforms for marketing strategies and online business expansion.
Business Research and Analytics: The program emphasizes the importance of data-driven decision-making in international business. Students learn research methodologies and analytical tools to gather and analyze data for informed business decision-making.
Southwark Campus
IELTS 6.5
£ 15400
Postgraduate Entry Requirements:
Students must provide:
It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.
These scholarships provide opportunities for talented students to pursue their studies at London South Bank University.
It is important to note that scholarship availability, eligibility criteria, and application deadlines may vary from year to year.
Graduates of the MSc International Business Management with Marketing program from London South Bank University have diverse career prospects in the global business and marketing industry.
International Marketing Manager: Graduates can pursue careers as marketing managers, developing and implementing marketing strategies for international markets, managing brand positioning, and conducting market research to identify consumer trends.
Business Development Manager: Graduates can work as business development managers, identifying new business opportunities in international markets, negotiating partnerships and collaborations, and driving business growth.
Market Research Analyst: Graduates can work as market research analysts, conducting research to gather market intelligence, analyzing consumer behavior, and providing insights to support marketing and business decision-making.
International Sales Manager: Graduates can pursue careers as international sales managers, overseeing sales operations in global markets, managing sales teams, and driving revenue growth.
Export Manager: Graduates can work as export managers, responsible for managing international sales and distribution channels, ensuring compliance with export regulations, and expanding the company's presence in international markets.
Digital Marketing Specialist: Graduates can specialize in digital marketing, working in roles such as digital marketing managers or social media managers, creating and implementing digital marketing campaigns, and leveraging online platforms for brand promotion and customer engagement.