MSc Events Management With Placement
The MSc Events Management program at Bournemouth University is specifically designed to...
Bournemouth
INTAKE: Jan & Sept
The MSc Marketing Management program at Bournemouth University is specifically designed to provide students with an in-depth understanding of marketing principles, strategies, and practices, while also offering a valuable placement year to enhance their practical experience. This comprehensive program equips students with the skills and knowledge required to navigate the ever-changing marketing landscape and succeed in the competitive business world.
Core Marketing Modules: The program covers a wide range of core modules that delve into various aspects of marketing, including marketing strategy, consumer behavior, market research and analysis, digital marketing, brand management, and marketing communications. These modules provide students with a solid foundation in marketing theories, frameworks, and practical techniques.
Practical Skills Development: Bournemouth University places a strong emphasis on the development of practical skills. The program incorporates real-world case studies, industry projects, and simulations to provide students with hands-on experience in marketing activities. Students develop skills in market research, data analysis, campaign planning, digital marketing strategies, and brand management, among others.
Industry Engagement and Placement Year: Bournemouth University maintains strong ties with the marketing industry, offering students numerous opportunities for industry engagement. The program includes a valuable placement year, during which students have the chance to apply their knowledge and skills in a real-world marketing environment. This placement year enhances students' employability, enables them to develop professional networks, and provides valuable industry experience.
Specialization Options: The MSc Marketing Management program offers students the flexibility to specialize in specific areas of marketing based on their interests and career goals. Specialization options may include digital marketing, brand management, international marketing, or marketing analytics. The specialization allows students to deepen their knowledge and expertise in their chosen area and align their studies with their career aspirations.
Research and Dissertation: The program includes a research component where students undertake independent research on a marketing-related topic of their choice. This research project allows students to demonstrate their analytical and critical thinking skills while contributing to the body of marketing knowledge.
Bournemouth
IELTS 6.5
£ 15750
Postgraduate Programs:
Students must provide:
It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.
These scholarships provide opportunities for talented students to pursue their studies at Bournemouth University.
It is important to note that scholarship availability, eligibility criteria, and application deadlines may vary from year to year.
Graduates of the MSc Marketing Management program from Bournemouth University have excellent career prospects in various sectors of the marketing industry.
Marketing Manager: Graduates can pursue roles as marketing managers, responsible for developing and implementing marketing strategies, managing marketing campaigns, and analyzing market trends to drive business growth.
Digital Marketing Specialist: Graduates can specialize in digital marketing, working in roles focused on online marketing channels such as social media marketing, search engine optimization (SEO), search engine marketing (SEM), and content marketing.
Brand Manager: Graduates can work as brand managers, responsible for developing and managing brand identities, positioning strategies, and brand communication activities.
Market Research Analyst: Graduates can pursue careers as market research analysts, conducting research and analysis to gather consumer insights, evaluate market trends, and support decision-making processes.
Advertising Account Manager: Graduates can work in advertising agencies as account managers, collaborating with clients, developing advertising campaigns, and managing client relationships.
Product Manager: Graduates can explore opportunities as product managers, responsible for developing and launching new products or managing existing product portfolios.