MA International Event Management

Greenwich Campus

 

INTAKE: September

Program Overview

The MA International Event Management program at the University of Greenwich is designed to provide students with a comprehensive understanding of event management principles and practices in an international context. Through a combination of theoretical knowledge and practical experience, students gain the necessary skills to plan, execute, and evaluate successful events on a global scale.

  1. Event Planning and Management: The program covers the core concepts and strategies involved in planning and managing events, including event design, budgeting, logistics, risk management, and stakeholder engagement. Students learn how to develop event concepts, create event proposals, and effectively manage resources to ensure the seamless execution of events.

  2. International Event Marketing and Promotion: The program emphasizes the importance of marketing and promotion in the success of international events. Students learn how to develop targeted marketing campaigns, utilize digital marketing tools, leverage social media platforms, and engage with diverse audiences to maximize event attendance and enhance the overall event experience.

  3. Event Operations and Production: The program provides students with a comprehensive understanding of event operations and production, including venue selection, technical production, audiovisual setup, and event technology. Students gain practical skills in managing event logistics, coordinating with vendors and suppliers, and ensuring the smooth running of events.

  4. Event Evaluation and Impact Measurement: The program focuses on evaluating the success and impact of events, equipping students with the skills to measure event outcomes, assess attendee satisfaction, and analyze event performance. Students learn how to use evaluation techniques and tools to continuously improve event management practices and enhance future event experiences.

  5. International Event Industry Trends and Issues: The program explores current trends, challenges, and opportunities in the international event industry. Students gain insights into emerging event concepts, sustainable event practices, technological advancements, and the legal and ethical considerations relevant to the industry.

Pollster Education

Location

Greenwich Campus

Pollster Education

Score

IELTS 6.5

Pollster Education

Tuition Fee

£ 17275

Postgraduate Entry Requirements:

  • Applicants should have successfully completed a bachelor's degree or its equivalent from a recognized institution with a minimum overall score of 55% or equivalent.
  • English language proficiency is required, and applicants must provide evidence of their English language skills through an approved language test.
    • IELTS: A minimum overall score of 6.5 with no individual component below 6.0.
    • TOEFL: A minimum overall score of 87, with at least 17 in Listening, Reading, Speaking, and Writing.
    • PTE Academic: A minimum overall score of 76 with no individual score below 59.
  • Some postgraduate programs may have specific subject prerequisites or additional requirements.

Students must provide:

  • academic marksheets & transcripts
  • letters of recommendation
  • a personal statement - SOP
  • passport
  • other supporting documents as required by the university.

It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.

The University of Greenwich offers a range of scholarships and financial support options to assist students in their academic journey. These scholarships are designed to recognize academic excellence, support talented students, and provide financial assistance to those who need it.

  1. Vice-Chancellor's Scholarship: This scholarship is available to high-achieving undergraduate and postgraduate students who demonstrate academic excellence. It provides a tuition fee discount of up to £5,000.
  2. International Scholarship: The International Scholarship is aimed at international students applying for undergraduate or postgraduate programs at the University of Greenwich. It offers a tuition fee discount of up to £3,000.
  3. Sports Scholarships: The university provides Sports Scholarships to talented student-athletes who excel in their chosen sport. These scholarships offer a combination of financial support, access to training facilities, coaching, and other support services.
  4. Alumni Discount: The University of Greenwich offers an Alumni Discount for postgraduate students who have previously completed a degree at the university. This discount provides a reduction in tuition fees for eligible students.
  5. External Scholarships:The University of Greenwich provides information and support to students who wish to apply for external scholarships, grants, and funding opportunities offered by external organizations and foundations.

Graduates of the MA International Event Management program from the University of Greenwich have excellent career prospects in the diverse and dynamic field of event management.

  1. Event Manager: Graduates can pursue event management roles in various sectors, including corporate events, festivals, conferences, sports events, and exhibitions. They can lead event teams, oversee event planning and execution, and manage all aspects of event operations.

  2. Event Marketing Specialist: Graduates can specialize in event marketing, working with event agencies, venues, or organizations to develop and implement effective marketing strategies to promote events and attract attendees.

  3. Event Operations Manager: Graduates can work in event operations roles, managing the logistical aspects of events such as venue selection, vendor coordination, budget management, and on-site event execution.

  4. Destination Management Specialist: Graduates can explore opportunities in destination management, working with tourism boards, convention bureaus, or destination management companies to plan and coordinate events that promote specific locations or destinations.

  5. Event Consultant: Graduates can become event consultants, offering their expertise and knowledge to help organizations plan, execute, and evaluate successful events. They can provide strategic advice, assist with event marketing and promotion, and offer solutions to overcome event-related challenges.


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