Master of Professional Practice
The Master of Professional Practice at Whitireia New Zealand is a specialized program d...
Master of Management - Digital Business
Wellington
INTAKE: Jul & Feb
Program Overview
The Master of Management in Digital Business program at Whitireia New Zealand is designed to equip students with the knowledge and skills needed to navigate the dynamic landscape of digital business. It focuses on leveraging technology, data, and innovation to drive business success in the digital era.
Curriculum: The curriculum of Whitireia's Master of Management in Digital Business covers a wide array of subjects such as digital marketing strategies, e-commerce, data analytics, information systems management, digital innovation, cybersecurity, and strategic management in the digital domain. The program integrates theoretical concepts with practical applications to prepare students for the complexities of the digital business landscape.
Research Focus: The program may emphasize a research-oriented approach, encouraging students to engage in research projects related to digital business. Students have the opportunity to explore emerging trends, analyze digital business challenges, and develop innovative solutions through research-led initiatives.
Industry Engagement: Whitireia emphasizes strong connections with industry partners, offering opportunities for practical experiences through internships, industry projects, or collaborations. Students engage with industry professionals, gaining insights into real-world digital business challenges, and applying classroom learning to industry contexts.
Global Perspective: While rooted in local digital business practices, the Master of Management in Digital Business program at Whitireia may incorporate a global perspective. It may cover global digital business strategies, cross-border digital commerce, international digital marketing, and global trends in digital innovation, preparing students to navigate digital business on a global scale.
Location
Wellington
Score
IELTS 6.5
Tuition Fee
NZD 25833
Postgraduate Entry Requirements
Academic Qualifications: Applicants for postgraduate programs usually need a bachelor's degree or an equivalent qualification from a recognized institution. The entry requirement may specify a minimum score of 65% or higher in the previous academic degree.
English Language Proficiency:
- IELTS: Overall score of 6.5 or 7.0, with no band below 6.
- TOEFL: Overall score of 79 with no individual section below 21.
- PTE: Overall score of 58, with a minimum of 50 in each section.
Students must provide:
- academic marksheets & transcripts
- letters of recommendation
- a personal statement - SOP
- passport
- other supporting documents as required by the university.
Work experience: Some postgraduate courses may require relevant work experience in the field.
It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.
Whitireia New Zealand acknowledges the importance of financial assistance for international students pursuing higher education. The institution offers various scholarship opportunities to support and encourage outstanding academic achievers from diverse backgrounds.
International Student Scholarships: Whitireia New Zealand provides merit-based scholarships specifically tailored for international students. These scholarships aim to recognize academic excellence, leadership potential, and contributions to the community. The eligibility criteria often consider academic achievements, extracurricular activities, and personal accomplishments.
Country-Specific Scholarships: The university occasionally offers scholarships targeted towards students from specific countries or regions. These scholarships might be based on bilateral agreements, partnerships, or initiatives aimed at promoting cultural exchange and educational collaboration between nations.
Subject-Specific Scholarships: Certain scholarships are available for students pursuing studies in specific disciplines or fields of study. These scholarships focus on encouraging talented individuals to excel in particular academic areas, supporting their educational journey in those specialized fields.
Diversity and Inclusion Scholarships: Whitireia New Zealand values diversity and inclusion. Therefore, it may offer scholarships aimed at supporting underrepresented groups or individuals who have demonstrated a promoting diversity within the university community.
Research and Innovation Grants: For graduate-level students involved in research programs, the university might provide grants or financial aid to support their research projects. These grants aim to encourage innovation and scholarly contributions within various academic domains.
Graduates of the Master of Management in Digital Business program from Whitireia New Zealand possess a skill set tailored for diverse roles in the rapidly evolving digital business landscape.
Digital Marketing Manager: Graduates can pursue roles as digital marketing managers, overseeing online marketing strategies, social media campaigns, and digital advertising to promote products or services in the digital realm.
E-commerce Specialist: Opportunities exist in e-commerce roles, where graduates manage online retail platforms, optimize user experience, and drive sales through digital channels.
Data Analyst/Strategist: Graduates may work as data analysts or strategists, interpreting digital data, conducting market analysis, and deriving insights to guide business strategies and decision-making.
Digital Transformation Consultant: Graduates can become digital transformation consultants, guiding businesses in adopting digital technologies, optimizing processes, and adapting to digital disruptions.
Digital Product Manager: Opportunities exist as digital product managers, responsible for developing and managing digital products or services from conception to market launch.
Cybersecurity Analyst: Graduates with a focus on cybersecurity can pursue roles as cybersecurity analysts, protecting digital assets, ensuring data security, and mitigating cyber threats for businesses.
Innovation Manager: Graduates may work as innovation managers, fostering a culture of innovation, identifying new digital business opportunities, and implementing innovative solutions within organizations.
IT Project Manager - Digital Initiatives: Graduates can become project managers, leading digital initiatives, managing technology projects, and ensuring successful implementation of digital strategies.
Business Intelligence Analyst: Opportunities exist as business intelligence analysts, utilizing data analytics to provide actionable insights for improving business performance in the digital sphere.
Digital Entrepreneur: Graduates with an entrepreneurial spirit may venture into starting their digital businesses, leveraging their digital business acumen to innovate and create new ventures.
