MSc Accounting and Finance
The MSc Accounting and Finance program at the University of Portsmouth is designed to p...
MSc Digital Business Management
Portsmouth
INTAKE: Jan & Sept
Program Overview
The MSc Digital Business Management program at the University of Portsmouth is designed to equip students with the knowledge and skills to navigate the rapidly evolving landscape of digital technologies and their impact on business. The program combines business management principles with digital innovation, allowing students to develop a deep understanding of the digital business ecosystem.
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Digital Transformation Strategies: The program focuses on understanding the strategic implications of digital transformation for businesses. Students learn how to develop digital strategies, leverage emerging technologies, and harness data analytics to drive business growth and competitiveness.
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E-commerce and Online Business Models: The program explores the world of e-commerce and online business models. Students gain insights into designing and managing online platforms, digital marketing strategies, customer experience optimization, and the integration of digital technologies into business processes.
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Digital Marketing and Social Media: The program covers essential concepts and techniques in digital marketing and social media. Students learn how to create effective digital marketing campaigns, use social media platforms for brand building and customer engagement, and analyze digital marketing metrics to measure campaign performance.
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Data Analytics and Business Intelligence: The program equips students with the skills to leverage data for informed decision-making. Students learn how to collect, analyze, and interpret data using tools and techniques such as business intelligence, data visualization, and predictive analytics. They gain insights into data-driven business strategies and identifying growth opportunities.
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Innovation and Entrepreneurship in the Digital Era: The program encourages students to explore innovation and entrepreneurship within the digital landscape. They learn how to identify market gaps, develop innovative business ideas, and create viable digital business models. Students also gain an understanding of the startup ecosystem and the process of launching and scaling digital ventures.
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Cybersecurity and Risk Management: The program addresses the critical aspect of cybersecurity and risk management in the digital business environment. Students learn about the latest cybersecurity threats, risk assessment methodologies, and strategies to protect digital assets and ensure data privacy. They gain knowledge of regulatory frameworks and ethical considerations in managing digital risks.
Location
Portsmouth
Score
IELTS 6.5
Tuition Fee
£ 17900
Postgraduate Entry Requirements:
- Applicants should have successfully completed a bachelor's degree or its equivalent from a recognized institution with a minimum overall score of 55% or equivalent.
- English language proficiency is required, and applicants must provide evidence of their English language skills through an approved language test.
- IELTS: A minimum overall score of 6.5 with no individual component below 6.
- TOEFL: A minimum overall score of 91, with at least 17 in Listening, 20 in Reading, 21 in Speaking, and 20 in Writing.
- PTE Academic: A minimum overall score of 62 with no individual score below 51.
- Some postgraduate programs may have specific subject prerequisites or additional requirements.
Students must provide:
- academic marksheets & transcripts
- letters of recommendation
- a personal statement - SOP
- passport
- other supporting documents as required by the university.
It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.
The University of Portsmouth offers a range of scholarships and funding opportunities to support students in their academic journey. These scholarships are aimed at both domestic and international students and are awarded based on various criteria such as academic excellence, financial need, and specific areas of study.
- Chancellor's Scholarship: This prestigious scholarship is awarded to exceptional students who demonstrate academic excellence and potential. It provides a significant fee reduction for the duration of the student's course.
- Vice-Chancellor's Global Development Scholarship: This scholarship is available to international students from selected countries who are applying for undergraduate or postgraduate taught courses. It offers a fee reduction of up to £4,000.
- Country-Specific Scholarships: The university offers scholarships specifically for students from certain countries or regions. These scholarships vary in value and eligibility criteria.
- Sports Scholarships: The University of Portsmouth recognizes the achievements of talented athletes and offers sports scholarships to support their development and academic success. These scholarships provide financial support, training facilities, and other benefits.
- Departmental Scholarships: Some academic departments at the University of Portsmouth offer scholarships to students who demonstrate exceptional academic performance or have a particular interest in a specific field of study. These scholarships are often subject-specific and may vary in terms of eligibility and value.
Graduates of the MSc Digital Business Management program have excellent career prospects in various sectors.
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Digital Strategy and Consulting: Graduates can pursue careers in digital strategy and consulting firms, assisting organizations in developing and implementing digital transformation strategies. They can work as digital strategists, business analysts, or digital consultants, helping businesses navigate the digital landscape and drive innovation.
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E-commerce and Online Retail: Graduates can work in e-commerce companies and online retail businesses, managing online platforms, optimizing customer experiences, and driving online sales. They can take on roles such as e-commerce manager, digital marketing specialist, or online business development manager.
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Digital Marketing and Advertising: Graduates can enter the digital marketing and advertising industry, working for digital marketing agencies, media companies, or in-house marketing teams. They can work as digital marketing managers, social media strategists, or digital campaign analysts, helping businesses reach their target audiences effectively.
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Data Analytics and Business Intelligence: Graduates can pursue careers in data analytics and business intelligence, working for organizations that rely on data-driven decision-making. They can work as data analysts, business intelligence managers, or data scientists, analyzing data to uncover insights, optimize processes, and support strategic decision-making.
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Innovation and Entrepreneurship: Graduates can explore opportunities in innovation and entrepreneurship, either by launching their own digital startups or working in innovation-driven companies. They can work as innovation managers, startup founders, or venture capitalists, driving digital innovation and disruptive business models.
