MSc Digital Business Analytics (EMLV Business School)

The Master of Science (MSc) in Digital Business Analytics program offered by EMLV Business School at De Vinci Higher Education in France is designed to provide students with expertise in leveraging data analytics and digital technologies for business decision-making. This program focuses on utilizing data-driven insights to enhance business performance.

Curriculum: The MSc in Digital Business Analytics curriculum covers various subjects including data analytics, business intelligence, data visualization, digital marketing analytics, predictive modeling, and machine learning applications in business. It combines analytical methodologies with business applications, preparing students to harness data for strategic decision-making.

Research Focus: The program may emphasize research initiatives in digital analytics, exploring emerging trends in digital technologies, analyzing consumer behavior in digital environments, or evaluating the impact of digital transformations on business models.

Industry Engagement: De Vinci Higher Education emphasizes strong industry connections within the MSc in Digital Business Analytics program. Through industry projects, internships, workshops, and collaborations with digital businesses, students gain practical insights and exposure to real-world applications of digital analytics.

Global Perspective: The program provides a global perspective by examining global digital trends, cross-border digital marketing strategies, international e-commerce practices, and case studies from various global industries. Modules focus on leveraging digital analytics in global business contexts.

Postgraduate Entry Requirements

Academic Qualification: Applicants for postgraduate programs usually need a bachelor's degree or an equivalent qualification from a recognized institution. The entry requirement may specify a minimum score of 55% or higher in the previous academic degree.

English Language Proficiency:

• IELTS Scores: For postgraduate studies, the required overall band score may range from 6.5 to 7.0, with minimum band scores of 6.0.

Students must provide:

• academic marksheets & transcripts
• letters of recommendation
• a personal statement - SOP
• passport
• other supporting documents as required by the university.

Work experience: Some postgraduate courses may require relevant work experience in the field.

It's important to note that entry requirements can vary by program and may change over time. Additionally, some programs may have additional requirements, such as interviews, portfolios, or work experience.

De Vinci Higher Education recognizes the importance of fostering diversity and academic excellence among its international student community. The institution offers various scholarship opportunities aimed at assisting deserving students with their educational expenses. These scholarships are designed to attract talented individuals from around the world and enable them to pursue their academic aspirations at De Vinci Higher Education.

1. Merit-Based Scholarships: De Vinci Higher Education provides merit-based scholarships to outstanding international students who demonstrate exceptional academic achievements, leadership qualities, and a strong their field of study. These scholarships aim to reward academic excellence and encourage students to excel in their chosen programs.

2. Need-Based Financial Aid: The institution offers need-based financial aid to eligible international students who demonstrate financial need to support their education. This assistance aims to ensure that deserving students have access to quality education irrespective of their financial constraints.

3. Specific Program Scholarships: De Vinci Higher Education may offer scholarships tailored to specific academic programs or disciplines. These scholarships are designed to attract talented individuals to particular fields of study and contribute to the advancement of those areas.

4. International Exchange Scholarships: The university promotes international exchange programs and may offer scholarships to facilitate student mobility, enabling international students to participate in exchange programs with partner institutions worldwide.

5. Research and Project Funding: For students engaged in research or innovative projects, De Vinci Higher Education may provide funding opportunities, grants, or scholarships to support their academic endeavors and contribute to groundbreaking discoveries or initiatives.

Graduates of the MSc in Digital Business Analytics program have diverse career opportunities in the digital analytics and business intelligence fields.

1. Data Analyst: Graduates can pursue roles analyzing data, generating insights, and providing recommendations to improve business performance.

2. Digital Marketing Analyst: Careers in digital marketing analytics involve analyzing digital campaigns, optimizing marketing strategies, and measuring digital marketing ROI.

3. Business Intelligence Consultant: Opportunities exist in roles providing business intelligence solutions, designing dashboards, and aiding in data-driven decision-making for companies.

4. Data Scientist: Graduates may excel in roles involving advanced data analysis, predictive modeling, and machine learning applications in business contexts.

5. E-commerce Manager: Careers in e-commerce involve optimizing online sales strategies, analyzing customer behavior, and enhancing digital customer experiences.

6. Digital Transformation Specialist: Roles involve assisting businesses in leveraging digital technologies for organizational transformations and process improvements.

7. Market Research Analyst: Graduates can work in roles conducting market research using digital analytics tools to understand market trends and consumer preferences.

8. Business Analytics Manager: Opportunities exist in managerial roles overseeing analytics teams, setting strategies, and ensuring effective utilization of digital analytics for business growth.