Master of Design, Master of Public Relations and Advertising

Kensington - Sydney

 

INTAKE: Jul, Feb & Nov

Program Overview

The University of New South Wales (UNSW), Australia, offers a dynamic and globally recognized Master of Design (M.Des) program, coupled with the Master of Public Relations and Advertising (MPRA). This interdisciplinary program is designed to equip students with a comprehensive skill set that combines design creativity with effective communication strategies.

Curriculum: The M.Des and MPRA program at UNSW is known for its innovative curriculum, focusing on the convergence of design and public relations/advertising. Students explore a wide range of subjects, including design thinking, visual communication, digital marketing, strategic communication, and more. The program encourages creative problem-solving and strategic thinking to address real-world challenges in the design and communication industries.

Research Focus: UNSW places a strong emphasis on research within the M.Des and MPRA program. Students have the opportunity to engage in cutting-edge research projects, exploring topics related to design trends, consumer behavior, branding, and communication strategies. The university's research-driven approach ensures that students stay updated with the latest industry insights and innovations.

Industry Engagement: One of the standout features of the M.Des and MPRA program is its close ties with industry partners. UNSW collaborates with leading design agencies, PR firms, and advertising companies to provide students with hands-on experience through internships, industry projects, and guest lectures. This industry engagement enhances students' practical skills and industry connections, making them job-ready upon graduation.

Global Perspective: UNSW's M.Des and MPRA program takes a global approach, acknowledging the importance of international perspectives in the design and communication fields. The university's diverse student body and faculty bring a rich tapestry of global experiences to the program. Additionally, students have the opportunity to participate in international exchange programs and gain exposure to global design and communication trends.

Pollster Education

Location

Kensington - Sydney

Pollster Education

Score

IELTS 7

Pollster Education

Tuition Fee

AUD 38900

Postgraduate Entry Requirements:

Academic Qualifications: A minimum of 65% or above in the applicant's previous academic qualifications, such as a bachelor's degree or equivalent.

English Language Proficiency:

  • IELTS (International English Language Testing System): Overall score of 6.5, with a minimum of 6.0 in each subtest, or equivalent.
  • TOEFL (Test of English as a Foreign Language): Overall score of 94, with a minimum of 23 in listening, 23 in reading, 25 in writing, and 23 in speaking.
  • PTE (Pearson Test of English): Overall score of 65, with a minimum of 54 in each subtest.

Students must provide:

  • academic marksheets & transcripts
  • letters of recommendation
  • a personal statement - SOP
  • passport
  • other supporting documents as required by the university.

Work experience: Some postgraduate courses may require relevant work experience in the field.

It's important to note that entry requirements can vary by program and may change over time. Additionally, some programs may have additional requirements, such as interviews, portfolios, or work experience.

UNSW offers a variety of scholarships to attract and assist international students. 

Merit-Based Scholarships: UNSW offers merit-based scholarships to international students with exceptional academic achievements. These scholarships recognize academic excellence and provide financial support to cover tuition fees or living expenses.

Country-Specific Scholarships: Some scholarships are tailored for students from specific countries or regions. These scholarships aim to promote diversity and cultural exchange among international students.

Research Scholarships: UNSW provides research scholarships for international students pursuing postgraduate research degrees (e.g., Ph.D.). These scholarships often include a stipend to support research expenses and living costs.

Faculty/Program Scholarships: Certain faculties or academic programs at UNSW offer scholarships to attract outstanding international students interested in specific fields of study. These scholarships may cover tuition fees or provide research opportunities.

Sports and Arts Scholarships: UNSW acknowledges the talents and achievements of international students in sports and the arts. Scholarships in these categories may be available to support students with exceptional abilities.

The Master of Design, Master of Public Relations and Advertising program at the University of New South Wales (UNSW) in Sydney offers excellent career prospects for graduates.

  1. Creative Director: Graduates can pursue roles as creative directors, leading and managing creative teams in advertising agencies, design studios, or marketing departments. They oversee the development of innovative and visually appealing communication campaigns.

  2. Brand Strategist: With a deep understanding of design principles and strategic communication, graduates can work as brand strategists, developing brand identities, positioning strategies, and communication plans for companies and organizations.

  3. Advertising Manager: Graduates can become advertising managers, responsible for planning and executing advertising campaigns across various media channels. They collaborate with creative teams, media planners, and clients to ensure effective campaign delivery.

  4. Public Relations Manager: The program equips graduates with skills in media relations, crisis communication, and public relations strategy. They can work as public relations managers, representing organizations and managing their public image through strategic communication initiatives.

  5. Marketing Communications Specialist: Graduates can work as marketing communications specialists, developing and implementing integrated marketing communication strategies. They coordinate advertising, public relations, and digital marketing efforts to create cohesive and impactful campaigns.

  6. Media Planner: With knowledge of advertising principles and media consumption trends, graduates can work as media planners, identifying target audiences, selecting appropriate media channels, and optimizing advertising budgets for maximum reach and impact.

  7. Digital Marketing Strategist: In the era of digital marketing, graduates with a strong foundation in design and strategic communication can excel as digital marketing strategists. They develop digital marketing campaigns, utilize social media platforms, and analyze data to drive effective marketing strategies.

  8. Design Consultant: Graduates can establish themselves as design consultants, providing expertise on visual communication, brand design, and user experience. They work with clients to enhance their brand identity and develop effective design solutions.

  9. Communication Campaign Manager: Graduates can take on roles as communication campaign managers, overseeing the planning, execution, and evaluation of strategic communication campaigns for clients or organizations. They manage budgets, timelines, and collaborate with cross-functional teams.

  10. Social Media Manager: With a deep understanding of social media platforms and their role in communication and advertising, graduates can work as social media managers. They create engaging content, manage online communities, and utilize social media analytics to drive brand awareness and engagement.


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