MSc Sport - International Sport & Event management (Short Track)

The MSc in Sport - International Sport & Event Management (Short Track) offered by KEDGE Business School is a specialized program aimed at individuals passionate about the sports industry and event management. This short-track program delivers an intensive curriculum covering key facets of sports management and event planning within a condensed timeframe.

Curriculum: The program's curriculum encompasses a broad spectrum of subjects crucial for professionals aspiring to excel in the sports and event management sectors. Core courses delve into areas such as sports marketing, sponsorship strategies, event logistics, sports law, finance in sports, and project management specific to the sports and event industry. The curriculum emphasizes practical application through case studies, simulations, and real-world projects, equipping students with hands-on experience and industry-relevant skills.

Research Focus: KEDGE Business School emphasizes the importance of research within the MSc Sport - International Sport & Event Management program. Students are encouraged to engage in research projects exploring contemporary issues and emerging trends in sports management and event planning. The curriculum integrates research methodologies, allowing students to analyze market dynamics, consumer behaviors, and the evolving landscape of the sports industry.

Industry Engagement: The school actively collaborates with industry partners to offer students opportunities for practical experiences. Through internships, workshops, and guest lectures by industry professionals, students gain insights into the practical aspects of sports management and event organization. These engagements enable students to apply theoretical knowledge to real-world scenarios, fostering their professional growth and networks within the sports and events industry.

Global Perspective: The MSc in Sport - International Sport & Event Management (Short Track) at KEDGE Business School emphasizes a global outlook. Acknowledging the international nature of the sports and events domain, the program integrates cross-cultural perspectives, global trends, and international best practices. Through a diverse student body, international faculty, and exchange programs, students gain exposure to various cultural contexts, preparing them for global careers in sports and event management.

Postgraduate Entry Requirements

Academic Qualification: Applicants for postgraduate programs usually need a bachelor's degree or an equivalent qualification from a recognized institution. The entry requirement may specify a minimum score of 50% or higher in the previous academic degree.

English Language Proficiency:

• IELTS Scores: For postgraduate studies, the required overall band score may range from 6.0 to 6.5, with minimum band scores of 5.5.

Students must provide:

• academic marksheets & transcripts
• letters of recommendation
• a personal statement - SOP
• passport
• other supporting documents as required by the university.

Work experience: Some postgraduate courses may require relevant work experience in the field.

It's important to note that entry requirements can vary by program and may change over time. Additionally, some programs may have additional requirements, such as interviews, portfolios, or work experience.

KEDGE Business School offers various scholarship opportunities to support and encourage talented international students pursuing their education at the institution. These scholarships aim to alleviate financial burdens and recognize academic excellence, diversity, and exceptional achievements among international applicants.

1. Merit-Based Scholarships: These scholarships are awarded based on academic excellence, taking into account the applicant's academic performance, achievements, and potential contributions to the academic community.
2. Diversity Scholarships: KEDGE values diversity and offers scholarships to students from diverse backgrounds, cultures, and nationalities, promoting inclusivity within its student body.
3. Need-Based Scholarships: Financial aid is provided to eligible students based on demonstrated financial need, ensuring that deserving candidates have access to quality education regardless of their financial situation.
4. Country-Specific Scholarships: KEDGE may offer scholarships targeted at students from specific countries or regions, aiming to attract talented individuals from various parts of the world.
5. Program-Specific Scholarships: Some scholarships are tailored to specific programs or fields of study, encouraging students to pursue particular disciplines where there is a demand for skilled professionals.

Graduates from KEDGE Business School's MSc in Sport - International Sport & Event Management (Short Track) possess a unique blend of skills and knowledge tailored for diverse career opportunities within the sports and events industry.

Event Manager: Graduates equipped with expertise in event management can pursue roles as event managers. They oversee the planning, coordination, and execution of sports events, ensuring smooth operations and delivering memorable experiences for participants and spectators alike.

Sports Marketing Specialist: Professionals specializing in sports marketing can explore careers as sports marketing specialists. They develop and implement marketing strategies tailored to sports organizations, leveraging brand partnerships, sponsorship deals, and promotional activities to enhance brand visibility and drive engagement.

Sponsorship Manager: With knowledge in sponsorship strategies, graduates can excel as sponsorship managers. They negotiate and manage sponsorship agreements between sports entities and corporate sponsors, maximizing financial support and brand exposure for sports events or teams.

Sports Facility Manager: Professionals aiming for roles as sports facility managers can leverage their skills to oversee the operations and maintenance of sports venues. They ensure facilities are well-managed, meet safety standards, and provide an optimal experience for athletes and spectators.

Sports Event Coordinator: Graduates can pursue careers as sports event coordinators, responsible for organizing and managing various aspects of sporting events, including logistics, schedules, and participant coordination, ensuring events run seamlessly.

Sports Agency Professional: Professionals interested in player representation and management can work in sports agencies. They negotiate contracts, manage athletes' careers, and handle endorsements, leveraging their understanding of the sports industry.

Sports Business Consultant: Graduates possessing a holistic understanding of sports management can explore roles as sports business consultants. They offer advisory services to sports organizations on business strategies, operational efficiency, and market positioning.

Sports Development Officer: Professionals passionate about fostering sports participation and community engagement can pursue roles as sports development officers. They work to enhance sports programs, promote grassroots initiatives, and increase access to sports within communities.