Master of Arts Brand and Luxury Goods Marketing

Accadis Hochschule Bad Homburg - University of Applied Sciences sets clear and transparent entry requirements for international students, ensuring a fair and accessible admissions process. 

• Academic Qualifications: Prospective international students applying for postgraduate programs are typically required to have attained a minimum academic score of 65% or above in their previous educational qualifications. This criterion serves as a benchmark for assessing a student's academic capability for admission consideration.

• English Language Proficiency:

  IELTS Requirements: An overall IELTS score of 6.0 is mandatory for admission to postgraduate programs at Accadis Hochschule Bad Homburg - University of Applied Sciences. Additionally, there should be no individual band score less than 5.5 in the IELTS test.
  
  TOEFL iBT Requirements: For applicants opting for TOEFL, the minimum overall score required is 80 with no sub-score falling below 19 in each section.

Accadis Hochschule Bad Homburg offers various scholarship opportunities to support international students in their academic pursuits. These scholarships aim to recognize outstanding achievements, promote diversity, and provide financial assistance to deserving students.

1. Merit-Based Scholarships: The university provides merit-based scholarships for exceptional academic performance. These scholarships are awarded to students who demonstrate outstanding achievements in their previous studies or exceptional potential in their chosen field of study.

2. Need-Based Scholarships: Accadis Hochschule Bad Homburg also offers need-based scholarships to support students with financial constraints. These scholarships are designed to assist talented students who require financial aid to pursue their education.

3. Diversity and Internationalization Scholarships: To promote diversity and internationalization, the university offers scholarships to students from diverse cultural backgrounds. These scholarships aim to create a multicultural environment on campus and support students in contributing to global perspectives.

4. Partner Institution Scholarships: The university collaborates with various partner institutions and organizations worldwide. Through these partnerships, students may have access to specific scholarships or funding opportunities facilitated by these entities.

5. Sports and Extracurricular Achievement Scholarships: Accadis Hochschule Bad Homburg values extracurricular achievements, including sports and other activities. Scholarships may be available to students who have excelled in sports, arts, community service, or other areas outside of academics.

Graduates of the Master of Arts in Brand and Luxury Goods Marketing (24 Months) program at Accadis Hochschule Bad Homburg - University of Applied Sciences possess specialized skills sought after in the competitive luxury goods industry.

1. Luxury Brand Manager/Director: Graduates can work as brand managers or directors within luxury brands, overseeing brand strategy, positioning, and development to maintain brand exclusivity and value.

2. Marketing Manager for Premium Brands: Opportunities exist as marketing managers focusing on strategies specific to premium brands, developing marketing campaigns, and enhancing brand visibility in the luxury segment.

3. Luxury Retail Manager: Careers in luxury retail management involve overseeing operations, customer experiences, and sales strategies within exclusive luxury retail environments.

4. Brand Strategist/Consultant: Graduates can pursue roles as brand strategists or consultants, advising luxury brands on brand positioning, market entry strategies, and brand communication.

5. Digital Marketing Specialist for Luxury Goods: Opportunities exist in roles specializing in digital marketing for luxury brands, leveraging digital channels and technologies to reach affluent consumers.

6. Luxury Goods Consultant/Analyst: Careers involve consulting or analyzing luxury markets, trends, consumer behavior, and market research to assist luxury brands in decision-making.

7. Luxury Market Researcher: Graduates can work as market researchers focusing on luxury consumer behavior, market trends, and competitive analysis in the luxury goods sector.

8. Luxury Goods Business Developer: Opportunities exist in business development roles, identifying growth opportunities, partnerships, and market expansion strategies for luxury brands.

9. Luxury Brand Ambassador: Careers involve representing luxury brands, building relationships with high-profile clients, and promoting brand awareness through events and collaborations.

10. Entrepreneur in Luxury Segment: Graduates can venture into entrepreneurship, establishing their luxury-focused businesses, such as boutique brands, consultancy firms, or marketing agencies specializing in luxury goods.