Graduate Certificate in International Cuisine
George Brown College in St. James, Toronto offers an exciting and comprehensive Graduat...
Graduate certificate in Interactive Media Management
Casa Loma
INTAKE: September
Program Overview
George Brown College, located in Casa Loma, Canada, offers a specialized Graduate Certificate in Interactive Media Management. This program is designed to prepare students for careers in the dynamic field of interactive media, where technology and creativity intersect. The program covers various aspects of interactive media management, including digital marketing, user experience design, project management, and emerging technologies.
Overview:
The Graduate Certificate in Interactive Media Management is a postgraduate program offered by George Brown College. It is designed for individuals with a background in media, communication, design, or related fields who want to specialize in the management of interactive media projects and campaigns. The program provides students with a comprehensive understanding of interactive media principles, industry trends, and hands-on experience in managing digital media initiatives.
Curriculum:
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Introduction to Interactive Media: This course provides an overview of interactive media and its applications. Students explore the evolution of digital media, emerging trends, and the impact of interactive technologies on user behavior. They study successful interactive media campaigns and analyze their strategies.
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User Experience Design: In this course, students learn the principles of user-centered design and user experience (UX) design. They study usability testing, information architecture, and interaction design. Students gain practical skills in creating intuitive and engaging user interfaces.
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Digital Marketing Strategies: This course focuses on digital marketing strategies and techniques in the context of interactive media. Students learn about social media marketing, search engine optimization (SEO), content marketing, and analytics. They develop skills in planning and implementing effective digital marketing campaigns.
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Project Management for Interactive Media: In this course, students learn project management principles and methodologies specific to interactive media projects. They study project planning, budgeting, risk management, and stakeholder management. Students gain hands-on experience in managing interactive media projects from inception to completion.
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Emerging Technologies and Innovation: This course explores emerging technologies and their impact on interactive media. Students learn about virtual reality (VR), augmented reality (AR), artificial intelligence (AI), and other emerging trends. They examine the opportunities and challenges associated with adopting these technologies in interactive media campaigns.
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Interactive Media Management Capstone Project: In this capstone project, students apply their knowledge and skills to a real-world interactive media challenge. Working in teams, they develop a comprehensive interactive media strategy, including user experience design, digital marketing plan, and project management approach. They present their project outcomes to industry professionals.
Location
Casa Loma
Score
IELTS 6.5
Tuition Fee
CAD 28275
Application Fees: CAD $110
Postgraduate Diploma:
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Educational Requirements: Students should have completed a bachelor's degree from a recognized Indian university with a minimum score of 55% or above.
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English Language Proficiency: International students must provide evidence of English proficiency by submitting scores of standardized tests such as IELTS, TOEFL, or Duolingo. The minimum required score for IELTS Academic is 6.5 overall, with no band below 6.0.
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Additional Requirements: Some programs may have additional requirements, such as relevant work experience, a portfolio, or an interview. Students are advised to check the program-specific requirements before applying.
Please note that meeting the minimum requirements does not guarantee admission, and admission decisions are made based on a holistic review of the application, including academic credentials, English language proficiency, and other factors such as relevant work experience and extracurricular activities.
Unfortunately, George Brown College, St. James does not offer any scholarships or financial aid to international students. However, students can explore external scholarship opportunities or funding options available through their home country's government or educational institutions.
Part-Time Jobs: International students are allowed to work part-time during their studies, which can help offset some of the living expenses. However, it is important to note that part-time jobs may not always be easy to come by, and students should not rely solely on part-time work to finance their studies.
Graduates of the Graduate Certificate in Interactive Media Management program have excellent career prospects in the ever-evolving field of interactive media.
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Interactive Media Manager: Graduates can work as interactive media managers, responsible for overseeing interactive media projects and campaigns. They coordinate teams, manage budgets and timelines, and ensure the successful delivery of interactive media initiatives.
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Digital Marketing Specialist: Graduates can pursue careers as digital marketing specialists, focusing on creating and implementing digital marketing strategies for interactive media campaigns. They analyze data, optimize campaigns, and utilize various digital marketing channels.
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User Experience Designer: Graduates can work as user experience designers, focusing on creating intuitive and engaging user interfaces for interactive media projects. They conduct user research, develop wireframes, and collaborate with development teams to create seamless user experiences.
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Project Coordinator: Graduates can work as project coordinators, assisting in the management of interactive media projects. They support project managers, coordinate project activities, and ensure effective communication among team members.
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Social Media Manager: Graduates can pursue careers as social media managers, responsible for managing social media presence and strategies for interactive media campaigns. They create engaging content, monitor social media trends, and interact with online communities.
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Digital Content Strategist: Graduates can work as digital content strategists, focusing on developing content strategies for interactive media platforms. They plan and create compelling content, optimize content for different channels, and analyze content performance.
