MA in Brand Management
This MA program at Macromedia University of Applied Sciences, Germany, focuses on provi...
Berlin, Munich
INTAKE: Mar & Oct
Macromedia University's 18-month MA in Business Management offers a robust curriculum, emphasizing research, practical application, industry connections, and a global outlook, equipping students with the knowledge and skills necessary for successful careers in various business sectors on a global scale.
Curriculum: Macromedia University of Applied Sciences offers an intensive 18-month Master of Arts (MA) in Business Management program designed to provide a comprehensive understanding of business principles and management strategies. The curriculum covers essential areas such as strategic management, finance, marketing, leadership, and organizational behavior. It combines theoretical knowledge with practical applications, employing case studies, simulations, and group projects to foster critical thinking and decision-making skills.
Research Focus: The MA in Business Management program places emphasis on research-oriented learning, encouraging students to explore business challenges through research projects, case analyses, and a master's thesis. It cultivates skills in data analysis, problem-solving, and evidence-based decision-making.
Industry Engagement: Macromedia University facilitates strong connections with industry partners, enabling students to engage with the business world. The program incorporates guest lectures, company visits, and collaborative projects with businesses, providing insights into real-world business scenarios and fostering professional networks.
Global Perspective: With a focus on global business dynamics, the program integrates a global perspective into its curriculum. It explores international business strategies, cross-cultural management, global markets, and the impact of globalization on business operations, preparing graduates for careers in a globalized business environment.
Berlin, Munich
IELTS 6
Euro 13000
Macromedia University of Applied Sciences sets clear and transparent entry requirements for international students, ensuring a fair and accessible admissions process.
Academic Qualifications: Prospective international students applying for postgraduate programs are typically required to have attained a minimum academic score of 60% or above in their previous educational qualifications. This criterion serves as a benchmark for assessing a student's academic capability for admission consideration.
English Language Proficiency:
IELTS Requirements: An overall IELTS score of 6 is mandatory for admission to postgraduate programs at Macromedia University of Applied Sciences. Additionally, there should be no individual band score less than 5.5 in the IELTS test.Macromedia University of Applied Sciences acknowledges the significance of supporting talented and deserving international students pursuing higher education. To facilitate access to education, the university offers various scholarships to assist students in achieving their academic aspirations.
1. Diversity Scholarship: This scholarship is aimed at encouraging diversity and inclusivity within the student body. It is awarded to outstanding international students from diverse cultural backgrounds who demonstrate academic excellence, leadership qualities, and a commitment to fostering cross-cultural understanding.
2. Merit-Based Scholarships: Macromedia University offers merit-based scholarships to students with exceptional academic achievements. These scholarships recognize outstanding academic performance, innovative thinking, and a strong commitment to their field of study. Eligibility criteria often include academic transcripts, essays, and letters of recommendation.
3. Need-Based Financial Aid: The university also provides need-based financial aid to students facing financial challenges. These scholarships are designed to assist students who demonstrate financial need and are unable to meet the full cost of tuition. Applicants typically need to submit financial documentation to qualify for this aid.
4. Alumni Scholarships: Macromedia University may offer scholarships to alumni or family members of former students who wish to pursue further studies at the university. These scholarships aim to foster a strong alumni network and support the continuation of education within families associated with the university.
The 18-month MA in Business Management program at Macromedia University of Applied Sciences prepares graduates for diverse and rewarding career paths across various sectors of the business world.
Business Development Manager: Graduates can pursue roles as business development managers, responsible for identifying growth opportunities, expanding market reach, and formulating strategies for organizational advancement.
Marketing Manager: With expertise in marketing strategies acquired from the program, graduates may pursue roles as marketing managers, overseeing marketing campaigns, brand management, and market analysis.
Financial Analyst: The program equips graduates with financial expertise, enabling them to pursue careers as financial analysts, analyzing financial data, evaluating investment opportunities, and supporting strategic decision-making.
Entrepreneur / Startup Founder: Equipped with entrepreneurial skills, graduates can embark on entrepreneurial ventures or work in startup environments, applying innovative business strategies and management knowledge.
Operations Manager: Graduates can opt for roles as operations managers, responsible for streamlining business operations, optimizing processes, and managing resources efficiently to achieve organizational objectives.
Management Consultant: With a strong foundation in business management principles, graduates can pursue careers as management consultants, offering expertise and strategic advice to organizations seeking improvement and growth.
Human Resources Manager: Graduates may explore roles in human resources management, focusing on talent acquisition, employee development, and fostering organizational culture.
International Business Manager: The program's global perspective prepares graduates for roles as international business managers, handling global market strategies, cross-border transactions, and international business operations.