The M.A. International Management in Creative Leadership program at SRH Berlin is designed to cultivate leaders equipped with a unique combination of management expertise and creative vision. It focuses on nurturing innovative thinking, strategic leadership, and a deep understanding of international business dynamics in creative industries.
Curriculum: The curriculum is structured to provide a comprehensive understanding of management principles with a specialized focus on fostering creativity and innovation. Courses cover topics such as strategic management, international business, design thinking, creative marketing, leadership in creative industries, and cross-cultural communication. Practical projects and case studies are integrated to encourage hands-on learning.
Research Focus: SRH Berlin encourages research endeavors that explore the intersection of creativity and management in various industries. Students may engage in research projects analyzing creative business models, the impact of innovation on market strategies, or the role of leadership in fostering creativity within organizations.
Industry Engagement: The university maintains strong connections with creative industries, ensuring students have exposure to real-world scenarios. Through partnerships and collaborations with businesses, students gain insights through guest lectures, workshops, internships, and industry-specific projects. This engagement facilitates networking opportunities and practical experiences relevant to the creative leadership field.
Global Perspective: The program emphasizes the importance of a global mindset in creative leadership. It offers an international learning environment, multicultural student cohorts, study abroad options, and collaborations with universities worldwide. This global exposure prepares graduates to navigate the complexities of the international creative landscape and lead diverse teams effectively.