MBA International Business
The MBA in International Business at EU Business School, Germany, is a flagship program...
MBA Digital Business
Munich
INTAKE: Jan, Mar & Oct
Program Overview
The MBA in Digital Business at EU Business School is a forward-looking program aimed at providing students with a comprehensive understanding of digital technologies, their impact on businesses, and strategies to leverage digital innovations for organizational success.
Curriculum: The curriculum is meticulously designed to cover a wide range of topics essential to digital business management. Courses often include Digital Marketing Strategies, E-commerce Management, Data Analytics, Technology and Innovation Management, Cybersecurity, and Digital Transformation Strategies. Practical applications and case studies are integrated to provide hands-on experience in utilizing digital tools and technologies.
Research Focus: EU Business School emphasizes a research-oriented approach, encouraging students to explore emerging trends, disruptive technologies, and digital strategies reshaping industries. Students are encouraged to undertake research projects focusing on areas such as AI in business, blockchain technology, digital consumer behavior, or the impact of IoT on businesses.
Industry Engagement: The institution actively engages with industry leaders, digital experts, and tech-driven businesses. Through partnerships, guest lectures, seminars, and internships, students have the opportunity to interact with professionals, gaining insights into industry best practices and emerging trends in the digital sphere.
Global Perspective: The MBA in Digital Business emphasizes a global perspective by addressing digital business practices and strategies across various international markets. The curriculum integrates case studies from diverse cultural and business contexts, enabling students to understand the nuances of digital business management in a globalized world.
Location
Munich
Score
IELTS 6.5
Tuition Fee
Euro 21900
EU Business School in Germany maintains specific entry criteria postgraduate international applicants to ensure a high standard of academic competency and language proficiency.
Academic Qualifications: Prospective international students applying for postgraduate programs are typically required to have attained a minimum academic score of 60% or above in their previous educational qualifications. This criterion serves as a benchmark for assessing a student's academic capability for admission consideration.
English Language Proficiency:
- IELTS: A minimum score of either 6.0 or 6.5 overall, with no individual band lower than 5.5.
- TOEFL: An overall minimum score of 89 is often required for consideration.
EU Business School in Germany is dedicated to supporting the academic ambitions of international students by offering various scholarship opportunities. These scholarships aim to reward excellence, foster diversity, and alleviate financial burdens for deserving candidates.
Merit-Based Scholarships: The institution offers merit-based scholarships to outstanding students who demonstrate exceptional academic achievements, leadership potential, or unique talents. These scholarships are awarded based on a competitive selection process, emphasizing academic excellence and extracurricular involvement.
Need-Based Financial Aid: EU Business School acknowledges the financial challenges that some international students may face. Therefore, the institution provides need-based financial aid programs aimed at supporting students with limited financial resources. These scholarships aim to ensure that deserving candidates have access to quality education irrespective of their financial background.
Specialized Scholarships: Furthermore, the school offers specialized scholarships catering to specific fields of study or programs. These scholarships might be focused on particular industries, research areas, or academic disciplines. They aim to attract talented individuals passionate about those fields and encourage their pursuit of excellence.
Industry-Specific Scholarships: Moreover, EU Business School offers scholarships tailored to specific industries, sectors, or academic disciplines. These scholarships are designed to attract talented individuals passionate about those fields, encouraging their pursuit of excellence and innovation in those areas.
Graduates holding an MBA in Digital Business from EU Business School, Germany, possess a diverse skill set that opens up various career opportunities in the digital realm.
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Digital Marketing Manager: Graduates can pursue roles as digital marketing managers, responsible for developing and executing comprehensive digital marketing strategies, overseeing campaigns, and leveraging various digital channels for brand promotion.
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E-commerce Manager: Opportunities exist as e-commerce managers, where graduates can manage online retail platforms, optimize user experiences, implement digital sales strategies, and drive online revenue growth.
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Data Analyst/Big Data Specialist: Graduates may opt for roles as data analysts or big data specialists, analyzing digital data, extracting insights, and making data-driven decisions to enhance business performance.
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Digital Transformation Consultant: Roles in digital transformation involve guiding companies through digital change processes, implementing new technologies, and restructuring operations to adapt to the digital landscape.
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Technology and Innovation Manager: Graduates can pursue careers as technology or innovation managers, focusing on integrating emerging technologies, fostering innovation, and driving digital initiatives within organizations.
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Cybersecurity Analyst: Opportunities exist in cybersecurity, where graduates can work as analysts, securing digital assets, implementing security protocols, and ensuring data protection within organizations.
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Digital Strategy Consultant: Graduates may opt to work as consultants, advising businesses on digital strategies, assessing digital readiness, and developing roadmaps for digital transformation.
