LLM International Commercial Law
The LLM (Master of Laws) in International Commercial Law at University College Dublin (...
MSc in Marketing and Retail Innovation
Dublin
INTAKE: September
Program Overview
The MSc in Marketing and Retail Innovation program at UCD is designed to provide students with a comprehensive understanding of marketing strategies in the context of the evolving retail industry. This program aims to equip individuals with the skills needed to navigate modern marketing challenges and innovations within the retail sector.
Curriculum: The curriculum encompasses various facets such as retail marketing strategies, consumer behavior, digital marketing, retail analytics, retail technology, and innovation management. Students engage in practical projects, case studies, and industry-focused modules, gaining insights into the latest trends and practices in marketing and retail innovation.
Research Focus: UCD's MSc in Marketing and Retail Innovation program emphasizes research-informed learning. Students have opportunities to delve into research projects focusing on emerging trends in retail innovation, consumer insights, retail technology adoption, and the impact of digitalization on consumer behavior and retail strategies.
Industry Engagement: The program maintains strong connections with leading retail brands, marketing firms, technology providers, and retail industry stakeholders. Through partnerships, internships, workshops, and guest lectures, students gain exposure to real-world applications and challenges within the retail sector.
Global Perspective: UCD integrates a global perspective within the program, exploring marketing and retail innovations on an international scale. Discussions encompass global retail strategies, cross-cultural consumer behavior, international market trends, and the influence of globalization on retail innovation.
Location
Dublin
Score
IELTS 7
Tuition Fee
€ 21520
Postgraduate Entry Requirements
Academic Qualifications: For admission to postgraduate programs at UCD, the general entry requirement is a minimum academic achievement of 65% or above in the student's previous academic qualifications, such as a bachelor's degree.
English Language Proficiency:
- IELTS: Overall 6.5 or 7.0 with no individual band lower than 6.0.
- TOEFL: Overall score of 90 with no section below Listening 19, Speaking 19, Writing 21, and Reading 19.
- PTE: Overall score of 63 with a minimum of 59 in each section.
- DET (Duolingo English Test): Overall score of 120 with a minimum of 110.
Students must provide:
- academic marksheets & transcripts
- letters of recommendation
- a personal statement - SOP
- passport
- other supporting documents as required by the university.
Work experience: Some postgraduate courses may require relevant work experience in the field.
It's important to note that entry requirements can vary by program and may change over time. Additionally, some programs may have additional requirements, such as interviews, portfolios, or work experience.
UCD offers various scholarships and financial aid options specifically designed to support international students pursuing their education at the university. These scholarships aim to recognize academic excellence, promote diversity, and alleviate the financial burden for deserving students.
UCD Global Excellence Graduate Scholarship: This merit-based scholarship is awarded to high-achieving international students applying for eligible full-time master's programs. It covers a percentage of the tuition fees for the duration of the program.
UCD Global Undergraduate Scholarship: Intended for non-EU students, this scholarship is based on academic performance and offers financial assistance towards tuition fees for the duration of undergraduate studies.
Regional Graduate Scholarships: UCD provides scholarships targeted at students from specific regions or countries, encouraging diversity and supporting talented individuals from those areas.
UCD Ad Astra Academic Scholarship: This prestigious scholarship is awarded to outstanding students with exceptional academic achievements and offers financial support along with enrichment opportunities.
Sports Scholarships: For students who excel in sports, UCD offers scholarships to support their academic pursuits while actively participating in sports at a competitive level.
UCD Research Scholarships: These scholarships are available to support international students pursuing research-based postgraduate programs, providing funding and opportunities to engage in groundbreaking research initiatives.
Government and External Scholarships: UCD collaborates with various governments, organizations, and foundations worldwide to offer additional scholarship opportunities for international students based on specific criteria and partnerships.
Graduates of the MSc in Marketing and Retail Innovation program at UCD have diverse career opportunities.
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Retail Marketing Manager: Developing and implementing marketing strategies tailored to retail businesses, enhancing customer engagement and brand presence.
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Retail Innovation Specialist: Driving innovation initiatives within retail companies, adopting new technologies, and implementing innovative retail strategies.
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Digital Marketing Manager: Leading digital marketing campaigns, utilizing digital channels for retail promotions, and leveraging data analytics to optimize marketing efforts.
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Consumer Insights Analyst: Analyzing consumer behavior, market trends, and retail data to provide actionable insights for retail strategy development.
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Retail Technology Consultant: Advising retail businesses on adopting and integrating new technologies, such as e-commerce platforms, AI-driven solutions, or omnichannel retailing.
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Brand Manager: Managing brand strategies, positioning, and communication for retail brands, ensuring brand consistency across various touchpoints.
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Retail Strategy Consultant: Offering consultancy services to retail organizations, assisting in developing innovative retail strategies and market expansion plans.
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E-commerce Manager: Overseeing online retail operations, optimizing user experience, and driving online sales strategies for retail businesses.
